Young small business abroad. Food business ideas. Food trade and catering

Business ideas from Europe attract our entrepreneurs with their “freshness” and originality, and with the proper approach, they can be implemented in Russia.

No one can give a 100% chance that a business idea will bring fame and fortune to its creator.

However, at the same time business ideas from Europe attract entrepreneurs with their freshness and originality.

Using the example of "foreign" colleagues, they have the opportunity to observe the implementation of the idea, its strengths and weaknesses, perception by clients.

One can learn from someone else's experience and adapt other people's ideas to Russian life realities.

Moreover, the level of competition in this situation will be absent or so minimal that it will be possible not to pay special attention to it.

After all, owning a business in a European way is, as a rule, something innovative that has not been implemented before.

An entrepreneur who implements business ideas from Europe is both a pioneer and a follower.

Therefore, this article offers a number of bright and unusual options for your own business.

All of them successfully exist in Europe, but are not yet represented in Russian-speaking countries.

Who knows, maybe it is you who are implementing one of them in Russia?

1) Scary business idea: letters from the other world

Where else could such a creepy business idea emerge than the UK, home of many famous creators of detective stories and horror books.

Its essence lies in the fact that clients can send messages to relatives and friends after death.

Of course, having prepared in advance using a special service.

The client can create up to 100 messages, specifying when and to whom to deliver them.

The creators believe that their business idea will make it easier for the loved ones of the deceased to survive his departure.

But given that even a photo and video can be attached to the "last note", it is possible to use them for other purposes.

For example, to convey the last will.

Of course, in absolute secrecy.

Can such an idea take root with us?

Why not.

In the meantime, she receives numerous positive reviews from users.

True, this is a bit of a strange fact.

After all, they can check his work only after death ...

2) How do they do business in Europe?

"If you cannot be the first in a certain area, invent a new one, in which you will become the first."
Dan S. Kennedy. How to succeed in business by breaking all the rules


Pedantic housewives and, of course, doctors are especially well aware of how important it is to maintain perfect cleanliness of hands.

Especially for the latter, the innovative PullClean device was created, which is gradually finding its place in Europe.

It appeared, like the previous business idea, in the UK.

The essence of PullClean is that this device allows you to quickly and easily disinfect your hands with a special substance.

What is its innovation, you ask?

The fact that the PullClean is built into the doorknob.

Thus, every time the door is opened, a person has the opportunity to bring the cleanliness of his hands back to normal with a light second press.

After all, doorknobs are one of the main places of accumulation of microbes.

That in the hospital it can even be dangerous.

This is why the creators have high hopes for their business idea and its distribution in Europe.

Indeed, in addition to practical benefits, PullClean creates a special reflex: open the door - disinfect your hands.

There is also potential for the development of this business idea in our country.

After all, PullClean can be used not only in public hospitals, but also in private clinics, in some types of industries and even in public toilets!

3) Business idea from Europe: green life



Many people have started to pay closer attention to environmental issues.

In Russia, the trend has not yet gained such popularity.

But many business ideas from Europe are built around this direction.

Every conscientious citizen strives to live in a way that does not harm the environment.

One of the most pressing and major problems is waste.

A new invention - "Ooho" will help to partially deal with it.

It is a transparent capsule with drinking water inside.

What makes this business idea unique?

First of all, the fact that the capsule can be biodegradable without any consequences for the environment.

And most importantly, you can eat it!

Yes, you got it right.

Ooho is a stylish, safe and edible water transfer container.

In Russian-speaking countries, where simple waste sorting is difficult to implement, such a business idea from Europe is still unlikely to have a chance of success.

But she has great potential in the future.

After all, the ideas of eco-life are gradually beginning to conquer the minds of Russians.

Finally, here is a diagram of the garbage production of the average citizen:

4) Business idea from Europe: a few more words about garbage ...


One of the significant waste items is organic waste.

As a rule, unlike paper or glass, organic matter is not sent to secondary production.

The European business idea in question is the processing of fruits and vegetables into juices.

Not simple, but not beautiful enough to showcase them.

Indeed, in Europe such a situation is impossible as in the countries of the Russian Federation, when battered, rotten and simply ugly products are on the showcase along with the rest.

Unless they are sometimes sold at a discount.

In the UK, one of the supermarkets (Sainsbury’s) decided that throwing out fruits and vegetables for a non-marketable type is a waste.

Therefore, they began to make soups and juices from them.

We also created a department where products that look far from canonical are sold with a 30% discount.

5) Business idea from Europe for confused


How often did you run out of the house and couldn't find the keys?

Of course, this situation is familiar to everyone.

And you could not get into it again if you used the smart stickers Estimote Beacons.

This business idea originated in the United States.

Smart Stickers are special beacons that can be attached to any surface.

They contact mobile phones and transmit the necessary information to them.

The example of losing keys is just a small everyday situation in which this great business idea can come in handy.

In Europe, using such navigation, they help blind people to navigate in space.

Beacons also make it easier to navigate stores.

Estimote Beacons themselves are, of course, patented.

But Russian entrepreneurs should pay attention to the principle of work.

After all, if such a business has appeared and is developing in Europe, it means that the population has a need for it.

6) A wonderful pot from Europe

This business idea from Europe, created by Seunbing Yeung, must be considered as very promising.

He invented a special pot design for indoor plants.

In the lower part there is an ordinary pot in which a flower grows.

And here is a nice cloud at the top, which is a water reservoir.

The trick is that its holes let the liquid through in a very metered manner.

Now you can discard the problem of irregular watering of plants - the process will occur automatically.

An excellent solution for those who often travel on business or simply forget to keep an eye on green "pets".

Russian hostesses have in their arsenal a whole set of ways to regulate watering.

But no one will refuse such a simple and stylish!

7) A find for parents from Europe


When looking for a successful business idea from Europe, entrepreneurs should pay attention to goods for children.

After all, every parent wants his child to have all the best.

A Swedish business idea that is gaining popularity in Europe right now is Tinitell.

The most basic of all existing mobile phones, made in the form of a bracelet.

It is designed so that young children can contact their parents if they are not yet ready to use a smartphone for these purposes.

Perhaps such a business idea has a greater future in Russia than in Europe.

After all, besides the inconvenience for the child, we have two more arguments against buying a smartphone: it is dangerous to carry a regular phone, moreover, a child can quickly break it.

And the video below tells about another business idea from Europe,

which will make life easier for many motorists:

8) Be so kind as a package of wine!


Wine is one of those alcoholic beverages that even doctors recommend to take in minimal doses.

Although few people really follow this recommendation for better digestion or sleep quality.

Be that as it may, busy people will appreciate a business idea from Europe - wine in doy-packs.

They fit exactly a glass of wine - everything as the doctor ordered.

Down with unnecessary snobbery!

Consumers get the opportunity to forget about the corkscrew and sip wine from the bag on the go.

Whether a business idea has the right to be implemented in the Russian Federation is an ambiguous question.

Maybe you should consider this packaging for another alcoholic beverage?

The fact that the idea has taken root abroad and brought fame and fortune to the creator does not mean that you will succeed as well.

Many factors have to be taken into account: different advertising campaigns, the demand for the product on the market, the willingness of consumers to innovate, the mentality.

But if you are ready to draw up detailed business plans and analysis of the market situation, business ideas from Europe can be a treasure trove of great ideas for you!

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When looking for working business ideas, aspiring entrepreneurs often turn to other people's experience. One of the most popular ways to find a business idea is to see what's going on abroad.

Just keep in mind that the markets of different countries are still very different from each other. It is one thing for advanced economies like the United States and Singapore, which are head and shoulders above other countries in terms of development, and quite another for Iran and Bangladesh, which are developing at a rapid pace, but only follow global trends, not set them.

Already today on the Russian market you can find a lot of ideas spied on abroad. They differ only in the degree of borrowing. You can just copy someone else's idea and expect that it will "shoot" due to the absence of competitors. “Success abroad does not always mean success in Russia. So unlucky couponers and some sharing services ”- says the founder of the service for managing courier delivery Bringo Mark Kapchits.

This once again indicates that even the most fashionable and creative foreign idea may not be in demand in Russia. And the thing is that it is simply not interesting to the local population. In addition, you need to understand that a Western startup and a Russian startup are two different things, and take into account the specifics of your country: a different level of bureaucracy, state support, legislation and even the mentality of the population.

Blindly copying a foreign idea is not worth it. But it makes sense to be inspired by examples from other countries, and then adapt them to the Russian market. We invite you to familiarize yourself with business ideas from abroad, which promise to become especially popular in 2016.

Booking platforms

We are all somehow familiar with the Airbnb service, which allows you to rent an apartment in another city or country while sitting at your computer at home. However, when it first appeared in 2008, the service itself was new. Now this market is actively developing, and analogues of Airbnb are appearing in other industries.

Services like Airbnb, aimed at vacationers and travelers, are already successfully entering the market, but services aimed at business owners and allowing them to rent space for short periods of time are just beginning to emerge.

At the same time, the workspace is understood not only the usual offices and conference rooms, but, for example, places for yoga classes.

At the same time, there are many other areas in which online booking platforms could be created. Currently, the most attractive and unoccupied niche in terms of profit is the platform for booking venues for events (birthdays, corporate events, weddings). Such a service can bring good income if you manage to attract a sufficiently large number of site owners and potential customers to cooperation.

This is proved by the example of the Russian service for booking venues for holding parties BASH! Today, which in just 7 months of work carried out transactions for more than 11 million rubles.

It should be noted right away that the service was not copied from abroad.

Mikael Sahakyants

Founder of BASH! Today

The idea for the business was born after the decision to host a party one Sunday evening. The desire to gather guests and have some good fun ran into one obstacle: the lack of a suitable site. In the end, I still managed to find it, but in the process of searching, I realized that I am far from the only one who faces the problem of not having a suitable venue for events.

I did not search for similar services in Russia or abroad until last autumn. But in our country until recently there were no such services.

I can say that there is still no strong player in this area in the world, such as Airbnb. The niche is not yet occupied, especially in Russia.

Today the BASH! Today service operates only in Moscow so far, and is soon to be deployed throughout the country.

Nevertheless, you still have time to discover something similar in your city. Or to master a slightly narrower niche, for example, the selection of venues for weddings. Projects with a wide focus only partially cover the venues of the theme of wedding events, but a service aimed strictly at places where you can play a wedding can become very popular.

"Smart" technology

For decades, people have dreamed of a future in which refrigerators will self-order products that are about to run out. But for now, most of us in the old fashioned way take a leaflet with a list of products to the store. At the same time, today most of the devices can be monitored in one way or another using a smartphone.

But for now we are only sliding on the surface: most of us do not go beyond using Fitbit... This is why creating smart products is a great business opportunity.

To make a device “smart”, it is often enough just to add a sensor to it and the ability to transfer data via Bluetooth. And the example of various fitness accessories that allow you to monitor your heart rate, breathing, and the number of steps taken per day proves that making almost every accessory “smart” is beneficial.

Many people today track their activity and performance using watches, headphones, clothes and shoes.

A quick look at the crowdfunding platform Kickstarter, by which you can determine which startups are of the greatest interest, shows that many new "smart" devices are about to conquer the market. Among them, for example, a luggage bag Neit with GPS and device tracking WiFithingremotely monitoring heating and lighting in your apartment.

In the near future, the number of devices will grow that will allow customers to improve the kitchen without spending a lot of money on it. Among such inventions Smarter mat - a rubberized mat that you can put in a refrigerator or cabinet, and with its help find out what products placed on it are about to run out. With your permission, this device may even order these products from an online store.

Another similar device is The fridge cam - can be built into any refrigerator. It takes a picture of what is in the fridge with the date and sends it to a special application on your smartphone. And finally, Smarter detect - a device that responds to signals from your oven, microwave or dishwasher and sends a notification to your smartphone.

Natural and organic cosmetics

Natural and organic cosmetics are increasingly preferred by consumers. According to British marketing agency Mintel natural beauty products are used by 42% of buyers. The British believe organic products are better for the environment.

And besides, today it is more important for customers than ever what exactly is included in their cosmetics. To be convinced of this, it is enough to visit the exhibition, where natural, organic, ethical (not tested on animals) beauty products from all over the world are presented. 33 thousand visitors came to it in February 2016.

It is obvious that natural and organic products are a key trend in the development of the beauty industry in the coming years. At the same time, there is a growing number of exactly those products that look like they were just made right in the kitchen, but at the same time reflect the latest cosmetic trends.

The easiest way is to start your home production of natural cosmetics

Many do this, for example, making soap with their own hands and selling it in various markets and specialized stores. But the competition among soapmakers is great, and you can not get so much for one product.

Another interesting and much less costly way to build an organic business is to create a subscription service for organic cosmetics. A visitor visits your site, subscribes for a certain period of time for a certain fee, and you send him a set of ingredients, from which he can independently make cosmetics.

It is possible to work according to this scheme not only with components for home masks, but with ready-made products of foreign and Russian brands, which can not be bought in every store. For example, this is what the Russian service does. Live Organic Box, whose subscribers receive six boxes of organic creams, oils, household chemicals, groceries and even clothes per year.

The service began working shortly before the onset of 2016, although the very idea of \u200b\u200bits creator Tatyana Mikhailenko appeared much earlier. Tatiana herself says that the idea was born out of a long-standing passion for "organic", and not spied on from foreign colleagues. This is probably the case, but in the west, similar subscription services for organic cosmetics, for example, Vegan Cuts Beauty Box, have been operating for a single year. One way or another, in Russia this niche, one might say, is empty.

Business withInstagram

Unusual bars

Regular bars and restaurants no longer satisfy millennials. The audience aged 25 to 34 is looking for more original ways to spend their free time. Today, young people, who are most often spent on entertainment, try to constantly acquire some kind of new experience.

You can play on such a penchant for novelty by opening an unusual establishment. For example, a bar where everything from the bar to the glasses is made of ice. Such establishments first appeared in Finland in the late 80s, and then spread all over the world. In Russia, however, ice bars did not take root: several of them opened in Moscow, but were closed.

But the cafes where they eat in complete darkness fell to the taste of Russians. The first such establishment called DansleNoir? opened in Paris in 2004. And in 2006 a similar restaurant was opened in Moscow. Over time, the same establishments began to open in other Russian cities.

If such extremely unusual places do not seem like a good idea to you, you can do it easier and open a cafe with team sports games, for example, ping-pong or darts. Or use modern technology, as the coffee chain did ITBar, where instead of the usual tables are interactive. With the help of such tables, you can familiarize yourself with the menu, check your social network account and even watch a movie. In total, four such coffee houses have opened in Russia.

If you are thinking about opening your own unusual bar, keep in mind that Russian public catering is going through a rather difficult situation today.

Due to the crisis, many establishments had to close. On the one hand, this is a big minus, because it is quite difficult to develop in a falling market. On the other hand, the fewer players on the market, the fewer competitors you have. If you offer your customers an interesting way to spend their leisure time and affordable prices, then you have every chance to successfully implement the idea of \u200b\u200byour unusual cafe.

Some of these trends will be relevant around the world, others may remain unclear. On the Russian market, you can find a lot of examples when successful business stories abroad failed or, on the contrary, “shot out”.

One way or another, before embarking on the implementation of a foreign business idea, you need to check its potential in your region. Find out if it will be in demand, if it will face legal restrictions, and then decide how to adapt it to Russian reality and whether it is worth doing it at all.

New startups, failing to find a sufficient response from consumers, crumble to dust, without bringing any profit.

Unexpectedly, everyone is developing quite, bringing multimillion-dollar profits to the organizer. Having learned about those projects that turned out to be successful and too bold, we can only regret that they did not come into our heads. Is it possible to translate these ideas into reality in our country, we will see further.

This idea enriched the Colombian who founded PetButler in his country. . Employees of the company do dog excrement cleaning for a fee, which their clients transfer weekly.

Once this proposal to Matt Boswell, the founder of the company, seemed ridiculous. However, the economic mindset and entrepreneurial acumen helped to quickly analyze all the pros and cons of the proposal. And here is the result - now PetButler is the largest company for such unpleasant work as cleaning animal feces. This work is one of those that they do not like, even disdain, and tend to avoid doing it on their own.

The calculation was as follows: if we take a district with a radius of 30 km, then this is more than 100,000 dogs, even if 1% of the owners of these animals pay weekly for the services of his company, this is already a decent amount.

PetButler now has more than 5,000 dog breeders as clients and has sold over a hundred franchises in various states.

For Russia, this idea would not be bad, but there is no strict enough legislation forcing to clean up excrement on lawns after dogs.

In our country there are conscientious citizens who clean themselves while walking the dogs, but there are very few of them. If we consider breeders of different breeds of dogs, then, probably, these services can be in demand. But it should be noted that the concentration of breeders in any region is not so great, so a large scale is hardly possible.

Grandma's jam

Entrepreneur Fraser Doherty dropped out of school at 16 and started his own company, Super Jam. At the age of 14, he began selling jars of his own jam, which made him famous now not only in his native Scotland.

The annual turnover of the company is currently estimated at more than 500,000 cans, which is 1/5 of the total jam market in England. In addition to the jam business, Doherty decided to start writing a book; now you can find two on sale, both devoted to his business. The Scottish entrepreneur organizes many parties for retirees through the SuperJamTeaParties charity, which Doherty also runs.

The company's products have a stand at the National Museum of Scotland and are recognized as an exemplary food brand.

In the Russian version, there is already a similar company that not only supplies high quality jams and preserves to all regions of the country, but also produces export products - these are jams under the Maheev brand (Essen Production is located in the Republic of Tatarstan).

Grain-filled pillows

This business was started quite spontaneously by housewife Kim Levin, who sewed grains into fabric to create a pillow with a pleasant aroma, she warmed it up in the microwave, and it turned out a pillow for relaxation. She presented her first products to children and relatives. Then her friends and acquaintances began to ask her to sew the same pillows, there were enough calls for Kim to think about the wholesale of relaxation pillows with grain inside. The potential of the idea with relaxation pillows was immediately appreciated, and Kim began to look for partners, go to retailers.

The housewife's persistence was rewarded, with a large chain store agreeing to include her pillows in its assortment. As a result - a multimillion-dollar business, which was started with a cute gift from mom to children.

Kim Levin is constantly updating her blog, and she also wrote a book on how moms can become successful business women and become millionaires.

In Russia, such a trend is already noticeable and you can find on sale for a long time buckwheat pillows for sleeping, with lavender filler and others. The assortment is wide enough and the prices are affordable, so not only Americans can open a successful business for health benefits.

Mobile wedding

The idea of \u200b\u200ba mobile wedding is, again, embodied in America.

Wedding Wagon is the name of a company that offers wedding services in any chosen location (the available options are posted on the website of the above-mentioned company - this can be a hotel room, park, Las Vegas square, etc.).

All the accessories required for the ritual of marriage and worship are located in the trunk of the van. The services of a photographer, witness and other options are also offered by the company's service. The event, on average, will cost $ 130, and at the end of the ceremony the newlyweds will receive the necessary legal documents and a certificate confirming this oath.

Home jellyfish

This startup, which brought popularity to the author, is a vivid example of the fact that education will never be superfluous, you just need to know how to use it. Alex Endon, a former student at Duke University, graduated from the Department of Marine Biology before starting JellyfishArt. The founder now lives in San Francisco.

This startup is notable for its uniqueness - the pets it offers are sea jellyfish. First, Alex did research on the pet market and found that he was the first and only one to get this idea.

JellyfishArt's starting capital was $ 50,000, and the cost of one jellyfish was $ 39. The company opened its own online store and, in addition to the pets themselves, you can get an aquarium for jellyfish, special food for them, various accessories and necessary elements to ensure the life of pets and take care of them.

Since jellyfish is a rather exotic idea for a pet, it may well be implemented on the Russian market. The question is the price and availability of this offer. If you do not focus on the middle class, but sell it as an exclusive product, you can also have a serious profit.

Knitted sweater

Where to get money to start your own business? This is the problem that 95% of aspiring entrepreneurs face! In the article, we have revealed the most relevant ways to get start-up capital for an entrepreneur. We also recommend that you carefully study the results of our experiment in the exchange earnings:

John Kaplar started his jumper business after one failed congratulation. He really wanted to give a sweater to one of his close friends for Christmas, this disappointment and helped to create the idea of \u200b\u200bopening a company selling knitted sweaters.

The range of the Skedouche company is designed in such a way that you can find a sweater as a gift for different holidays, and the size range is large, you can find knitted products for children, men and women, there are sweaters for pets. The start-up capital that John Kaplar invested in his idea was $ 40 thousand.

Despite the fact that Russian girls and grandmothers have not yet forgotten how to knit, there is no such tradition here to give warm knitted sweaters for a holiday, but hand-made in itself is a trend, therefore knitted things that have their own flavor are quite popular and many housewives support their budget such a break-in. By putting production on stream, you can lose the uniqueness.

Cheese sculptures

Edible masterpieces are created by Sarah Kauffman and the start of this amazing business was an order for a creative advertisement for the WisconsinDairy cheese company.

TheCheeseLady, now Sarah's alias. She discovered her talent and makes sculptures from cheese for exhibitions, they can be bought as souvenirs.

Such a business will be unique for Russia, since here, too, they are not devoid of a sense of beauty and know how to appreciate it. Such a plan of work is exclusive, but in Russia there are also connoisseurs of carved cheese.

African coffins

There were enterprising artisans in Ghana who came up with the idea of \u200b\u200bcreatively decorating coffins. An unusual approach to the funeral craft made it possible to receive substantial money.

The attitude is important here - only individual orders, there is no limitation in form and material, if you are willing to pay for it, artisans will embody any most daring idea.

Now a number of models are mass-produced by Africans and supplied to European countries and America. For the end consumer, burial in a shoe or a bottle of Coca-Cola will cost about $ 1,000.

And in Russia you can find consumers for such an unusual product. Nothing human is alien, which means that if the described offer is available and the consumer has sufficient funds, artistic coffins will also find their buyer.

Bow adoption

A weird and even absurd startup that lived for almost a year was about providing the opportunity to adopt a pickled onion. A resident of Kent County in Great Britain tried to enrich herself with this idea.

A 47-year-old woman created adoptapickledonion.com, where a variety of pickled bulbs were displayed for everyone to see. The future "Parent" could choose a "baby" who will be given care and a happy life. For 8 euros, the happy owner of pickled onions received a beautiful certificate of adoption of a smiling onion and her own photograph.

Suicide help

There is an agency called LastTour that offers quite specific excursions. They are based on statistical data - the places where the most suicides occur.

The target audience of this company is people who are thinking about suicide. For $ 50 with a guide, you can choose the most scenic or interesting place to settle accounts with life. Business is booming, although from the outside this idea seems illegal.

Japanese friend

If the services of an elite escort have existed for a long time, then renting a friend or relative is a rather fresh idea. HagemashiTai opens in Japan , where can i come to the anniversary , funeral, any other event with a rented companion - wife, husband. Professional actors are great at playing the right role for affordable money.

As such, escort service has been flourishing in Russia for quite some time. In large cities it was always possible to invite a suitable woman as an escort, or you can find a man who will be an excellent companion for a respectable woman. So it is not yet known where the Japanese idea of \u200b\u200ba friend for rent came from.

Cleaning up crime scenes

MurderSceneMopUp opens in Atlanta to do jobs that no one wants to take on. Indeed, it is very difficult morally to clean up the crime scene, where the air itself is saturated with pain, fear and the smell of death itself. The turnover of the company is more than 2,000,000 dollars, since those who want to entrust this honor to anyone, just do not do it themselves.

Cleaning companies in our country clean not only at the crime scene, but also at the place of the last holiday, and sometimes it is not known which is worse. For this reason, the narrow specialization of a separate newly formed company will not be able to compete with universal cleaners, for whom it does not matter where to clean, especially if the issue with the price is decided in their favor.

Antistress

A very relevant idea for city dwellers living in a tense rhythm. In San Diego, a club has been opened that organizes leisure activities for a person that relieves stress in the best way. In Sarah’sSmashShack, you can smash dishes, break TVs, throw chairs, smash bottles, throw darts at the boss's photo. You can bring a USB flash drive with music, to the accompaniment of which you will smash the dishes. For the pleasure of breaking 15 plates you will have to pay $ 45, and for three vases only 15.

Surely, more practical Russians will prefer to break the dishes for more affordable means, and so - playing snowballs in winter, or a cute house party with a portrait of the boss on a dart wheel will completely replace the anti-stress room. Although, it depends in what form to teach this idea. Team building, as a direction, already works in Russia and is quite effective.

Business in foreign countries has a slightly different specifics due to the difference in culture and legislation. For this reason, some simply will not take root, not finding a response in the consumers of the broad Russian soul, and some, and a large one, have long been developed in the country, and these foreign ideas have Russian roots.

New business ideas come from abroad quite often. therefore it makes sense to periodically monitor new business trends abroad... Of course, not everything can be done on native soil. But some can be adopted directly, and some can be creatively reworked. What this review will be devoted to. But first, let's outline some difference in approaches in the west, east, and here. This will help you better navigate when implementing a foreign business idea in your “native land”.

Business is an invention of the Western way of thinking. What is the difference between business and, more or less associated with our term, entrepreneurship? ... This requires a separate discussion. Here we will outline the difference in approaches. On the basis of which it will become clear that not all the ideas of foreign countries can be implemented, or even limitedly implemented in our country.

Let us dwell on these, in our opinion, the most important features when considering new business ideas from abroad.

First of all, we will focus on foreign ideas for small businesses. This is due to the fact that medium-sized businesses have their own infrastructure, which is designed to track development trends. All the more, big business, and besides that, it is largely built into the global economic system, so that it itself largely creates economic meanings and trends. Small business in this regard is in a separate information space. At the moment, there is no general intelligible structure supervising its development.

For convenience, we will group business ideas according to some criteria. The structuring given below is largely arbitrary.

it ideas related to new discoveries, stupid, cheapening of existing technologies... Traditionally, most innovations are simply implemented in the west or east. Periodic review of innovation can push a business idea. And since the West is initially aimed at extracting material benefits, the development of technologies themselves are closely linked with profitability, financial gain from investments. Examples of innovative business ideas:

  • Photo printing for the phone. A special phone case that allows you to instantly print a photo;
  • Solar battery tent. The energy generated by the tent is enough to charge an electronic gadget, connect any not particularly power-hungry device;
  • Electric bike in a backpack. A good solution for those who like to travel;
  • Reusable nappies;
  • A stylus brush that allows you to draw on touch screens;
  • Printer for printing clothes.

It is difficult to say how much they will take root with us. This is how Europe is famous for its significant saving of resources; in the USA, considerable emphasis is placed on the service sector and in public catering. Much attention is paid to nutrition in Western countries. To some extent, a business related to economy will be in demand with us. The situation with the food business is somewhat more complicated. And foreign environmental business ideas need to be treated even more wary. With food, our situation is somewhat simpler - our household wives themselves are not averse to doing the kitchen, and this limits some of the business proposals. Ecology, on the other hand, worries our compatriots much less because of the smaller problems associated with it. Examples of business ideas:

Business ideas on savings

  • "Smart shower". System for optimizing water supply to the shower: heating, consumption, taking into account the condition of the washer, time, etc.
  • Medicines monitoring clock;
  • Anti-fall airbag;
  • Luggage storage on highways;
  • Alternative energy source from soil.

Food business ideas

  • Vending machines for selling salads;
  • Food subscription. Supply of certain food by subscription, like newspapers or magazines;
  • Subscription to vegetables and fruits;
  • Topless coffee shops;

Environmental business ideas

  • Growing and selling organic food;
  • Ecotourism. Traveling and living in the bosom of nature in an ecological area, both with a load of various agricultural work, and just recreation;
  • Growing plants, vegetables, fruits, berries to order;
  • Biodegradable disposable cups;
  • Edible tableware. In particular for storing drinking water.


Here are a few more, in our opinion, original ideas that originated abroad.
... So far, these ideas have not received proper distribution in our country and an analysis of the possibility of their implementation is required. Examples of business ideas:

  • Advertising on the windows. We draw advertising directly on the glass;
  • Production of reinforcement for concreting from composite materials;
  • Creation of unusual buildings: crooked houses, houses upside down, "hobby holes", etc .;
  • Rental of special equipment;
  • Temporary entourage (giving the appearance) of any premises under the order for the organization of certain events.

As already mentioned, not all foreign business ideas can be adapted to us. However, in most cases, the idea can be used, if not directly, then creatively reworked. Part of the business idea requires a high-quality study of the customer base, i.e., in fact, the creation of demand. Typically, the creation of demand is associated either with large monetary costs, or with a long period of time, or with both. There are a lot of examples of such ideas: Coca-Cola, hits of the season, fast food, etc.

Do you need? Want to start your own business but don't know where to start?
So let's turn to the ideas of foreign business and find out which ones are sustainable and most relevant.

Foreign ideas of their own business for the production of products

Food vans

It is not in vain that this idea for gourmets occupies a leading position. According to statistics, revenues from food service vans will reach $ 2.7 billion by 2017. It's much better to invest in a van like this than building a brick restaurant. People are less likely to refuse to dine in a van (10% to 20% of rejections) than in a regular restaurant (60% to 90% of rejections). All you need to do is install the equipment and acquire a few signature recipes, and you will open your own bistro, which will pay off in the blink of an eye.

Foreign business dedicated to bacon

J & D's Foods makes a huge variety of foods - mayonnaise, popcorn, croutons - and they all have one thing in common: they are bacon-flavored. The company was formed by two friends who shared a love of bacon. This led them to the logical conclusion that everything in life should taste like this delicious meat product. They started by creating bacon-flavored salt that could be added to almost any food to give it a jerky flavor. Since then, J & D’s Foods has expanded its offering with products that are much weirder, such as bacon-flavored lip balm. So you can use a similar move and create something special.

Vending machines

Increasingly, people began to pay attention to their health and, as a result, to what they eat. They want a quick bite of healthy food, not like soda and chips. This has spawned a whole new healthcare industry focused on unique and specialized trading companies that offer franchisees to own vending machines. you can purchase and place "healthy" vending machines in schools, offices, public buildings.

Soap confectionery

Want to feel the scent of freshly baked cookies on your skin? Do you want your hair to smell like a slice of lemon muffin? Then you can safely open a business for the production of "tasty" and natural cosmetics in the shape and with the smell of confectionery! Understanding these unusual olfactory addictions and satisfying them will make you a popular producer. you can create an entire line of soaps, scrubs, toothpastes, hairsprays and other products that look like real baked goods.

Furniture for lazy people

Is your cat jumping on the sofa with its dirty paws? Do you have a small child who stains the furniture he touches with food? Many people have such problems. So it's time to stop all this and start producing chairs, sofas and couches with specially engineered fabrics that resist spills, stains and other disturbances without staining.

Foreign ideas of their own business for the provision of services

Interpreter

No one denies that the global market is growing. In this regard, intercultural communication is also growing, therefore, the need for translators is increasing. But most businesses cannot afford to keep a specialist on staff, although he may be required from time to time. If you speak a foreign language, are educated and can come up with a good marketing plan, then rest assured that you have more work to do than you can imagine.

Service errands

People are very busy these days. They work late and simply do not have time to complete their household chores. Therefore, a service that runs errands (cooking, dry cleaning, paying bills, etc.) will be in great demand. You only need a car and a cell phone. Start small: help someone do the job for them, and word of mouth will quickly do the trick - spreading positive feedback about you.

Traveling salon

As people live longer, there is a growing need for services of all kinds for the older generation. And not all of them are related to healthcare. One of these services is a mobile beauty salon, which itself goes home to clients in order to make them cosmetic procedures. You can also provide this service to women who have recently become mothers. you will help everyone look good without requiring them to visit the salon on their own.

Organization of events

Do you enjoy planning birthdays, meetings and other events? Working with suppliers, planning agendas, monitoring the situation? do you like throwing small parties or planning big events like weddings? You can use your talent for organization and ability to discern even the smallest details to start your own business.

Eco Consulting

Are you an expert on the survival of everything green? Then help others make their lives greener by starting with eco-consulting services. These consultants evaluate homes and offices and propose solutions that would make them more environmentally friendly (switching to energy-efficient appliances, implementing a recycling program). Get certified as an Eco-Consultant to increase the credibility of your potential clients.

How to choose your own business idea?

Choosing where to start a business can be a daunting task, especially if you have a lot of ideas, but you just can't make up your mind on anything specific. But even if you have no idea where to start a business, there are a number of factors to consider when making your decision. Check out the following list of steps to help you start a business and get your idea started:

  • Choose a business based on what you love to do. Passion-based businesses tend to be more successful because it allows you to do what you love. You will also be working with great enthusiasm in the business, making sure it comes close to your standards, and you will be motivated to grow it. Your attitude will make a positive impression on both the staff who will work on the staff and your clients.
  • Pick a business idea that fits into your current life. For example, you have been thinking about starting your own real estate business, but the requirements of this type of business may not be favorable for close relatives, because the real estate agent works all day. If you have a family, then such a schedule will clearly not please her. Consider all the ideas that appeal to you and analyze your lifestyle, then compare the results with each other and make sure they work together successfully.
  • Build a business on what you already know and have the ability to do. If you've worked in sales and are successful, then choose a business that allows you to sell. If you've built relationships with people in a specific industry, then you should consider a business that will take advantage of those contacts.
  • Consider your financial situation and compare business start-up opportunities. If you don't have the seed money to turn your business idea into reality, then you can opt for a business that doesn't overly rely on start-up costs.
  • Consider a product or service that is in high demand but is currently difficult for you to access. Examine your surroundings for wants or needs: There may be people in your area who need a product or service that they cannot easily get. Then choose a business that offers a unique service or product that will ensure your status in the market, provided there is no competition. Make sure there is enough demand for this service or product to make your business profitable.
  • Choose franchises as business ideas. These businesses often require investment, but they have already established contact with consumers. In addition, the franchisor will provide you with promotional materials and ideas to attract customers. Remember, however, that when you undertake to become a franchisee, you will have to meet certain requirements and expectations, in accordance with all the standards adopted by the franchisor's company.

 

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