Dan Rosin success. Dan Rosin. Dan Rosin, performances, song and video

The winner of the International Competition of Young Performers "New Wave" in Sochi became the finalist from Russia Dan Rosin, so told reporters at a press conference Chairman of the jury of the competition "New Wave" Igor Krutoy.

"First place (occupied) Dan Rosin. The second place was divided by the Armenian Artist (Gevorg Harutyunyan) and Daria Antonyuk. And the third place is the Greek singer (DEMY), "said steep.

Dan Rosin, performances, song and video

The competition this year intrigued to the last - only in the third, the last contest day, the names of favorites became clear. Prior to this jury, in the face of stars of the domestic show business, very differently assessed participants, not to give a chance to make a chance to leaders.

After the last tests, Rosin suddenly got out forward, although initially occupied the place next to the top three leaders. As a result, the places were distributed as follows: Dan Rosin became the winner of the "New Wave 2018"; The second place was also knocked out a contestant from Russia, Daria Antonyuk - a girl familiar to the public after participating in the "Voice" project. The third place was taken by the performer from Armenia Gevorg Harutyunyan. The singer from Greece, Demi, considered a favorite of the competition, was in the final in the fourth place.

Dan Rosin struck the public by the strength of vocal and the ability to keep himself on stage. The guy is only 19, and in it you can see the root of the real king scene. Creativity is his lifestyle that is overlooked by the naked eye.

Dan Rosin, speech at the New Wave 2018, video:

Dan Rosin, biography

Name: Dan Rosin (Dan Rozin)
Date of birth: April 20, 1999
Zodiac sign: Aries
Age: 19 years
Place of birth: Moscow, Russia
Activity: Singer, Actor, Participant Show "Success", Winner of the New Wave-2018 Competition
Tags: singer
marital status: Not maried

The country found out about musical talents of Rosina thanks to the vocal TV project. At 18, the young man became a member of the show "Success" on the CTC channel. And in 19 won the contest of young performers "New Wave-2018" in Sochi. The victory on a prestigious look inspired by the young artist, who has already successfully started his career: Learning in the Theater School named after Schepkin, writes music, a lot speaks, tours, filming the cinema.

Creation

And although the creative biography of the young artist begins almost since childhood, popularity comes to him with the majority.

In November 2017, a novice musician became a member of the Success show on the CTC TV channel, in which 16 talented vocalists go on stage to compete for the title of the best. The TV project was given such famous songs like New York Frank Sinatra, "Way Down We Go" Group Kaleo and other hits.

Dan immediately gained hundreds of thousands of fans who were hurting for him and believed in his unconditional victory. It would probably have happened, but Dan left the show a month later and flew into the United States to take part in the Broadway Dreams Foundation New York project.

"I had a dream - to speak on Broadway ... I flew to return and sing even better, even more!", I wrote a contestant on a page in Facebook.

So, at the age of 18, Dan sang on the legendary Broadway scene in a duet with a star of New York Music Hall Kapathia Jenkins.

"The hall was filled with producers who have moved about me" ... from Russia? ... with such jazz vocals? ... with such English? … You are joking? And then - the applause standing ...! To me! The boy is 18 years old, whom the great jazz singer hugs !!! Is it no impressions?!, "The singer remembers these triumphal minutes.

The young man fell in love with New York. According to him, this city plunges into such a favorite atmosphere of the beginning of the XX century:

"Beginning of jazz! Blues start! The beginning of the gospel. The beginning of everything we breathe in modern music! "

In 2018, he conquers another step towards large glory - becomes the winner of the prestigious contest of young performers "New Wave 2018", and the youngest in history.

Personal life

In the questionnaire, a young star admits that he has no girls. But the fans, judging by the subscriptions in "Instagram", abound. Young fans with pleasure lying new photos of idols. He still gives all the care and affection while gives a beloved pet - Timothy's cat, he is the same family member for him.

Font: Less AAMore AA

Translator A. Kalinin

Project Manager E. Gulitova

Editor V. Subed

Technical Editor N. Lisitsyn

Correctors E. Chudinova, M. Savina

Computer layout K. Svischev, M. Potashkin

© M. Rosin, 2011

© Alpina LLC, 2011

All rights reserved. No part of the electronic version of this book can be reproduced in any form and any means, including posting on the Internet and in corporate networks, for private and public use without written permission of copyright holder.

* * *

Introduction

No work more rich in observations and impressions than the work of the consultant. Before my gaze - a view of the management consultant - hundreds of companies were held: large and small, Russian and western, private and state. That only they did not introduce - by themselves and with me: a business strategy, a new corporate culture, a system of values, Talent-Management, Performance Management ... We converted a functional structure into a divisional, and divisional - in functional, we allocated repairs to Outsourcing and, on the contrary, absorbed repairs, we urgently hired top managers and they were just as urgently dismissed. I knew an American-American entrepreneur who created a famous company, and then committed suicide with me - the reasons are unknown. I conducted an assessment for the general director of the largest insurance company that was killed on the day when we had a strategic session, and then the investigator tried to solve the murder, reading my assessment report. Some of the businessmen sits to me in prison. Someone has already served. There are those who worked on the top positions in Yukos and are proud that they did not have to sit. I saw the companies created on the basis of the largest Soviet enterprises who received state subsidies and, despite all this, divided, - and saw those were organized from scratch, without any support, and in five or six years old became leaders Market. And I know hundreds of managers who year after year are building their organizations and introduce in them a variety of systems. Something is happening for them, something is not, and then they try again, again they light up the ideas of transformations and implanse again.

I often tell customers that we, consultants, - bees: We do not know so much, but we transfer pollen (knowledge and experience) from some companies to others. From Western to Russian, from telecommunication to production, from private to state. And here I am a bee, 20 years flying, sniffing flowers, - I want to tell about what I learned.

Years of my observations were an extremely interesting stage in Russia's life. During this time, West Management came to Russia and grew by Pleiad managers brought up in Western traditions.

In the early 2000s. To me and my colleagues from Eopsey, I had a chance to turn around all aluminum plants and evaluate key managers using the method of an in-depth Executive assistance. One of the factories possessed exclusively by dubbed, in Russian by a directive team of managers. Daily RAMs, executing for non-fulfillment of the plan, no one understands anything without Mata - but we care about the workers, and the workers love us (such a type of managers can be found throughout Russia, at all regional manufacturing enterprises). Soon after our visit, the general director of the plant became Australian Jack Heiner. It was an educated, myilest, intelligent person who does not speak Russian. Experiment, how to say, was extreme. How can Australian lead the Russian factory? What kind of common language - let the translator - can he be able to find with Russian production workers who are accustomed to the powerful hand and managers in the traditional Russian authoritarian manner?

Two years after his destination, I and my colleagues again visited this factory and talked with the same key managers - directors. They all studied English, discussed issues of the promotion and involvement of employees, tried to listen to the subordinates, awakened the initiative, gave feedback, developed talents by coaching ... It seemed like a fairy tale. Nevertheless, the facts speak for themselves: in less than 2 years, Heiner, who does not own the Russian language, was able to draw production directors to his faith. So striking change was impossible to imagine. So - no prophets in your fatherland? Russians - Soviet - People hungry on ideology? It is impossible to live in a vacuum of ideals for so long? West Management turned out to be a bright humanistic teaching, which even seen the views of Russian production workers. I can not say that Heiner showed an outstanding business result - not so long he stayed by the general director of the plant and did not manage to do so much. But the change in the consciousness of top managers has become its outstanding achievement.

Heiner was a real missionary. He exported directors for the city and personally conducted training for them. He taught them the basics of leadership, motivation, delegation, prioritization in their activities. Naturally, it was not without smart targets and scheme "URGENTLY - IMPORTANT." Missionary washed Heiner spoil his relationship with Moscow snobbust managers from the head company - they believed that they themselves know everything. I was fortunate enough to spend several coaching sessions for Jack aimed at improving its interaction with the central office. I told him: "You behave like a missionary who arrived in Africa to turn the natives to the true faith of Western management. At the factory it passes, and in Moscow - no. In Moscow, you must refuse the role of the teacher. " What I suggested, fully fited into the ideology of the same Western management. Heiner heard me and at the closest meeting in Moscow got up and told, how much he learned from Russian colleagues and as valuable for him by their opinion. Initially, Moscow top managers did not understand, and then they melted.

If the fifty-year-old manufacturing men imbued with the ideas of Western management, then what to talk about young boys and girls who came to work in Western companies by Seyla, secretaries, translators, looked at their supervisors, studied, very quickly made a career, became the chiefs themselves, and Then left on top positions in Russian companies! Of course, they became a follower of the true teaching on the effective management of the company and were accustomed to the lexicon, for which there are no translations in Russian: Involvement, Commitment, Performance Appraisal, Empowerment ... They had to talk to each other in English.

I was lucky: I saw the western management came to the Russian land. Moreover, I myself helped him to root himself in moderation.

Observation of dexterous and awkward, successful and unsuccessful attempts to introduce Western approaches to management exposed to me the essence of this teaching, showed how much the western approach to management is intended (despite all the variety of individual theories), demonstrated its strength and at the same time its restrictions. Decades of consulting activities helped me understand how to implement Western technologies so that they give the effect.

At the same time, I saw hundreds and hundreds of "wrong" cases, which, despite theory, also work. I watched the managers of non-strategic, not involving the correct systems that do not introduce the KPE, poorly understanding the word "leadership" - and these managers and their companies in many cases are unusually effective. Since I myself worked and studied in the Western consulting company RHR International, was a follower of a true teaching about Western management, worked not only by consultants, but also a coach, he taught Russian managers in all corners of our country, for a long time I considered these cases with exceptions. A few years ago, I realized that these exceptions add up in a single picture, because they carry common features, differ in peculiar and in their own effective approach to management - also holistic and, if not surprisingly, still not described by anyone! I called this approach opportunist In contrast strategic. Yes, I have arrogance to say that I discovered and described a very effective, unknown accommodation, possessing internal logic approach to management, which was perceived from me exclusively as wrong or, in general, the absence of any approach.

When I first introduced some ideas from this book in public, one woman came up to me and said: "Thank you for the right to opportunism." This is a wonderful wording: Yes, I see my task in giving managers the right to opportunism, to show that the opportunist approach to business can also be effective.

So, for whom and what is this book?

This book for managers who know the basis of management and tried to convert companies. The book is not a textbook: I assume that all the basic terms and approaches to the management of readers are known.

This book should be interesting to strategists, as I tell about the most practical and innovative management technologies that are in line with strategic management. I am not only critical and questioning the strategic approach to management, but also show which strategic technologies work and why.

At the same time, I highlight the patterns of an alternative, not described earlier opportunistic approach to management - I am talking about why the head of the opportunist can effectively build an organizational structure, organize work, motivate, evaluate and develop subordinates. You will see that in all these areas the opportunist acts otherwise than the strategist - it is not standard, incorrectly from the point of view of Western canons of management, and at the same time its approach works.

And I also want to say that this book can only be perceived by those who inherent in a pluralistic look at life. Within each topic, several approaches, often opposing and incompatible with each other, are described, and I argue that none of them is definitely right - everyone has the right to exist. You can control differently and at the same time be successful.

I will try to summarize traditional prerequisites that make up the foundation of the traditional management theory, and compare them with my beliefs that have formed the basis of this book.


And now let's check these theses in practice.

Chapter 1
Management growth, or opportunism also works

Opportunism is the oblivion of great, indigenous considerations due to the minute interests of the day, chase over the minute successes and the struggle because of them excluding further consequences, this is to bring the future movement to the sacrifice to this.

F. Engels.

Every opportunity is characterized by adaptability, although not all adaptability is opportunism.

Growth as a fundamental value of business

The unconditional fundamental value of the modern Western business is the value of growth. Small business - bakery, bakery, restaurant, who, without changing, live in centuries, is actually not perceived as a business. The basis of the business is the desire to increase, and it is desirable to such an increase that is ahead of the market.

In the role of the Director General, I discussed from year to year, how long the company increased, why only 30% increased, and not 50, which is needed to ensure growth in the next year, is there any possibility of high-quality roaring and growth by 100 and 200% ... From time to time, one or another employee asked a provocative question: "Why should we grow further? Maybe stop and improve quality? Or come up with new technologies? Why do more customers, above turnover, more employees? Why can not selfie without business growth? " The question aroused surprise, and if answering honestly, I had to say that there was no answer. The growth of self-terminated. No growth - business loses meaning. Yes, it is possible to decide that this year we do not grow, but we are engaged in technologies and quality, but only in order to prepare for a jerk and next year we will catch up: get even more customers, still increase the turnover, increase profits, etc. P.

Trying to give a rational explanation of the idea of \u200b\u200bgrowth, you can say: I stopped - died, they were overtaken by competitors. However, this thesis does not withstand criticism. The chance to go bankrupt in megaphyrm is no lower than that of small and medium-sized companies, and not stop it is primarily not in quantitative, but in qualitative indicators. In order not to fly out of the game, it is not necessary to become more, the main thing is to become better.

So, the value of constantly accelerating increase in volume is the symbol of the faith of modern business.

The value of constantly accelerating increase in volume is the symbol of the faith of modern business.

Belief in the strategy

The next conviction of the modern business is the idea that growth is a consequence of the implementation of the strategy.

The source of business development is a business strategy. Do not have a strategy shame. At the time of the war for the talents, applicants who came to the interview were considered a good tone to ask the future company's strategy to the future employer. If it turned out that there is no strategy at all or she is not enough ambitious, they unfolded and left. The presence of a strategy was an indispensable condition for attracting investments and capitalization growth.

I myself repeatedly conducted strategic sessions and, inspiring top managers for the development of a strategy, pronounced the following school, illustrating the non-stupidity of Nestrategov: "No one will betray us from the way: we are going to go."

What is a strategy? This is a long-term conceptual plan for accelerated growth of the company, which indicates the company's grand goals and means of achieving these goals.

The strategy is a long-term conceptual plan for accelerated growth of the company, which indicates the company's grand goals and means of achieving these goals.

The strategy has one very important feature: it indicates not so much that the company does, how much to what she is not Makes. If the geographical strategy is to conquer the Russian market, this means that the company is making maximum efforts to grow in Russia, while refusing projects (supplies) to Kazakhstan or Belarus, even if tactically, such actions seem beneficial. This is the essence of opposition to tactics and strategies. "Bad" - tactical - managers do something that is beneficial in the short term, and thus lose long-term focus. "Real" strategic managers sacrifice the momentary benefits to achieve long-term strategic goals.

Where does the strategy come from? One of its components is analytics. Very smart people study the market, its trends, analyze the possibilities and risks, fast-growing potential niches, look at the strengths and weaknesses of the company and calculate the most advantageous strategy that can ensure the fastest growth.

The strategy indicates not so much that we are going to do how much on what we will not do.

It is obvious that the analyst is not the only and not major source of strategy: many strategic ideas that were successful could not be calculated at one time based on available data. So, the actual source of the strategy is entrepreneurial intuition.

The strategy is based on the beauty of the idea and the grandeur of the plan. If you see the pre-crisis strategies of many companies, then you can detect a large number of round beautiful numbers: a billion turnover or, if the billion turnover is not shining soon, is a billion capitalization, or 1000 stores, or, more often, first place in ... (preferably, of course, The first place in the market share is, but if it is impossible, you can declare the first place in efficiency.) The magic of round digits is a mandatory attribute of this strategy. And this demonstrates us a fundamental feature of a strategic approach: strategists are repelled not from reality, but from ideas. Very often, the strategist ignores reality, deeply believing the fact that the idea will determine the world.

I know one almost oligarch that has created many businesses in a variety of spheres. One of his businesses is a bank - is unique for Russia and brings serious money; All others are unprofitable. At the same time, at the base of each business lies a bright beautiful idea. Only one of them worked, the rest - no. My familiar oligarch continues to invent new business ideas. His environment reacts skeptical and often criticizes it, calling the utopian. He answers this: "When I came up with the bank, everyone also considered my idea of \u200b\u200butopia."

The strategy is an ambitious fantasy, located on the verge of utopia, and in some cases being a utopia.

The strategy is an ambitious fantasy located on the verge of utopia or being utopia.

Turning to the objective consequences of a strategic approach to business, several more characteristic features can be noted.


First. Strategic development requires serious investments and, therefore, loans. It is impossible to swap on something great without external borrowing. And therefore the strategies take money in debt.

I remember the complaint of Stanislav Malinetsky - the Director General of one of the largest companies in Russia - system integrators, a bright representative of strategic beliefs. Having heard the business plans of the leaders of the directions, he said: "Why did no one asked for money for the real development? No one said: Give a million, give 10 million, give 100 million - and the direction will grow not at 30, but by 200% ... Why?! " This statement reflects the first rule of the strategist: take loans; If you do not know what, - invent!


Second. The unconditional attribute of a good strategy is absorption. Organic development cannot provide truly ambitious growth. Let 70% of the absorption, according to statistics, do not justify hopes assigned to them - the idea of \u200b\u200bstronger statistics, and therefore the second rule of the strategist reads: absorb the company, they need you or not needed; If you can't integrate - rejoice that I killed a competitor!


Third. The best source of investment is external investors. So, you need an IPO. Make a company public - this is the third rule of the strategist.


Fourth. Investors, like ordinary people, believe in a printed word. And because the strategic business is inclined to active PR-activities. PR campaigns are directed not only to the creation of demand, but also to promote the most strategic idea that underlies the business. The beauty of the strategic idea is checked not so much through its embodiment, but through the recognition and delight of the surrounding business community. Tell me about your strategy to the world - the fourth rule of the strategist.

Four strategist rules:

1. Take loans if you do not know what, - invent.

2. Absorbing companies; Even if you can't integrate - rejoice that I killed a competitor.

3. Make a company public.

4. Tell me about your strategy to the world.


Investors are looking to the future. They are interested in not only the actual profit of the company, but also its strategy. The ambitious goal (it is the strategy, it is utopia) fascinates not only the owner of the business and its team, but also the market. The self-safe positive prophecy is obtained: "I conceived a grand idea - the market believed the idea - the business had money." The first steps to implement the idea were entitled to the growth of the value of the business (the investment costs went - there is no profit yet). The owner became rich. Won not the most profitable, but the most strategic company. Competition of businesses has become a competition of strategic ideas.

Shame opportunism

Although the business guru, business books and business schools raise strategists, still exist managers and entrepreneurs who act tactically. At the same time, they quite often either experience a complex of inferiority (shy of their tactical orientation), or mimicarized under strategists: develop strategies, talk about their team, candidates and investors about them, but in practice they act tactically.

I suggest calling such a business opportunist (Let us remember Engels and Lenin, the stigma of their opponents - political opportunists). The word "opportunism" comes from the English Opportunity - "Possibility." At the same time, it is understood not a certain speculative possibility of great victories, but a pragmatic momentary tactical possibility of a small victory. Opportists are not bug and not owners of bakery. These are active inventive people, passionately wishing growth. However, they are guided by not global strategic ideas, but small tactical possibilities arising from the realities of today.

Opportunity is a pragmatic momentary tactical possibility of a small victory.

I will give a visual example demonstrating the specified difference.

Example 1. Territorial Development of the Bank: Strategist and Opportist

The strategic bank plans its territorial development. Consultants are hired (best of all, of course, McKinsey). Consultants conduct marketing research. According to the results of the study, a presentation is created. It presents graphs of saturation of banking services in various regions of Russia. Then the criteria are allocated: "In the first horizon we go to the city-millionniki", "on the second horizon ...", "on the third horizon ...". The President of the Bank brings to the board of directors a map of Russia on which the checkboxes are placed. It will certainly indicate that the best regional strategy is the purchase of a successful regional bank. The directors are going around the map and inspired by the victorious military campaign.

The geographical strategy should be aggressive, large-scale and fascinating. Otherwise, this is not a strategy.

The opportunistic bank defaults its geographical development. Just one day, the Bank's manager tells the Chairman of the Board that the Customer of X was interested in whether the bank did not have a branch in Samara. The chair comes with eyes (yes, and in this case their eyes are lit), and he manages to immediately open the branch in Samara. At the same time, a branch has a client from the very beginning. And then in the plane, the Chairman of the Board meets Mr. Gamenhek, who works at Prima-Bank in Penza, but wants to leave and can lead the customers - and the Chairman, of Naturally, cannot miss this opportunity, and therefore immediately negotiates with the first-opening of the branch In Penza. And then it turns out that the IT Director of the Bank is from Novosibirsk and he has many acquaintances there. He talks about how the business in Novosibirsk is rapidly developing, and mentions his uncle - the financial director of a large Novosibirsk company, which can be persuaded to go to the bank. And you look, now there was a branch in Novosibirsk. And then the "left" possibility is converted to a completely "left": the building in the center of Donetsk becomes in the ownership of the bank. The Chairperson gives an instruction to explore the possibility of opening the Ukrainian branch (especially since some customers have long been asked about the possibility of servicing in Ukraine) - and now the bank has become an international ...

Submit to the map where branches of the opportunist bank are marked - and you see an absolutely illogical, unsystematic and ugly picture: branches of Netakans as God put on the soul. Whether the case is a map of the strategist's branches!

Terrible, right? Is it possible to tell about such an opportunistic territorial strategy at least in one business school? Only the heretic of modern management is capable of acting. Well, okay would still formulate a beautiful strategic thought: "We go to the regions following our customers" - It's beautiful and even original ... But how do you get in this picture of the Novosibirsk Uncle IT director? Or acquaintance in an airplane with a Penza banker? May be to formulate the principle "People to Strategy"? Also beautiful. And strictly. Only here is the house on the main street of Donetsk then there is nothing ... But sin does not take advantage of such a seductive opportunity: the location is a substantial factor at the promotion stage ...

. Eopsey Consulting is a consulting company established in 1988 by Professor of Psychology Vladimir Metrol. Her name is formed by the combination of the words "Economics" and "Psychology". In 1991-2001 The company "EPEPSI" was affiliated with the international company RHR International and was called "A-Aich-A International Ecopssi." I myself joined the company "ECEPSI" in 1989, and in 2005 he became a partner and general director. EPEPSI specializes in management and personnel consulting. From 2006 to 2009, EPEPSI ranked first in the ranking of the Expert Information Agency among consulting companies operating in personnel management. Most of the ideas set forth in this book was developed by the team of "ECEPSI" and is the know-how of our company. Share my ideas and ideas of "EPEPSI" - in fact it is impossible.

Almost all names and names of companies for obvious reasons in the book are changed. In this case, all the cases described are genuine. In the form of exception, the names of several world-famous companies, the name of my company "ECEPSI", and also directly indicate the names of those of my current and former colleagues, on whose developments I rely in my story.

Buy and download for229 (€ 3,02 )

Mark Rosin

Success without strategy. Technologies of flexible management

Translator A. Kalinin

Project Manager E. Gulitova

Editor V. Subed

Technical Editor N. Lisitsyn

Correctors E. Chudinova, M. Savina

Computer layout K. Svischev, M. Potashkin


© M. Rosin, 2011

© Alpina LLC, 2011


All rights reserved. No part of the electronic version of this book can be reproduced in any form and any means, including posting on the Internet and in corporate networks, for private and public use without written permission of copyright holder.


* * *

Introduction

No work more rich in observations and impressions than the work of the consultant. Before my gaze - a view of the management consultant - hundreds of companies were held: large and small, Russian and western, private and state. That only they did not introduce - by themselves and with me: a business strategy, a new corporate culture, a system of values, Talent-Management, Performance Management ... We converted a functional structure into a divisional, and divisional - in functional, we allocated repairs to Outsourcing and, on the contrary, absorbed repairs, we urgently hired top managers and they were just as urgently dismissed. I knew an American-American entrepreneur who created a famous company, and then committed suicide with me - the reasons are unknown. I conducted an assessment for the general director of the largest insurance company that was killed on the day when we had a strategic session, and then the investigator tried to solve the murder, reading my assessment report. Some of the businessmen sits to me in prison. Someone has already served. There are those who worked on the top positions in Yukos and are proud that they did not have to sit. I saw the companies created on the basis of the largest Soviet enterprises who received state subsidies and, despite all this, divided, - and saw those were organized from scratch, without any support, and in five or six years old became leaders Market. And I know hundreds of managers who year after year are building their organizations and introduce in them a variety of systems. Something is happening for them, something is not, and then they try again, again they light up the ideas of transformations and implanse again.

I often tell customers that we, consultants, - bees: We do not know so much, but we transfer pollen (knowledge and experience) from some companies to others. From Western to Russian, from telecommunication to production, from private to state. And here I am a bee, 20 years flying, sniffing flowers, - I want to tell about what I learned.

Years of my observations were an extremely interesting stage in Russia's life. During this time, West Management came to Russia and grew by Pleiad managers brought up in Western traditions.

In the early 2000s. To me and my colleagues from Eopsey, I had a chance to turn around all aluminum plants and evaluate key managers using the method of an in-depth Executive assistance. One of the factories possessed exclusively by dubbed, in Russian by a directive team of managers. Daily RAMs, executing for non-fulfillment of the plan, no one understands anything without Mata - but we care about the workers, and the workers love us (such a type of managers can be found throughout Russia, at all regional manufacturing enterprises). Soon after our visit, the general director of the plant became Australian Jack Heiner. It was an educated, myilest, intelligent person who does not speak Russian. Experiment, how to say, was extreme. How can Australian lead the Russian factory? What kind of common language - let the translator - can he be able to find with Russian production workers who are accustomed to the powerful hand and managers in the traditional Russian authoritarian manner?

Two years after his destination, I and my colleagues again visited this factory and talked with the same key managers - directors. They all studied English, discussed issues of the promotion and involvement of employees, tried to listen to the subordinates, awakened the initiative, gave feedback, developed talents by coaching ... It seemed like a fairy tale. Nevertheless, the facts speak for themselves: in less than 2 years, Heiner, who does not own the Russian language, was able to draw production directors to his faith. So striking change was impossible to imagine. So - no prophets in your fatherland? Russians - Soviet - People hungry on ideology? It is impossible to live in a vacuum of ideals for so long? West Management turned out to be a bright humanistic teaching, which even seen the views of Russian production workers. I can not say that Heiner showed an outstanding business result - not so long he stayed by the general director of the plant and did not manage to do so much. But the change in the consciousness of top managers has become its outstanding achievement.

Heiner was a real missionary. He exported directors for the city and personally conducted training for them. He taught them the basics of leadership, motivation, delegation, prioritization in their activities. Naturally, it was not without smart targets and scheme "URGENTLY - IMPORTANT." Missionary washed Heiner spoil his relationship with Moscow snobbust managers from the head company - they believed that they themselves know everything. I was fortunate enough to spend several coaching sessions for Jack aimed at improving its interaction with the central office. I told him: "You behave like a missionary who arrived in Africa to turn the natives to the true faith of Western management. At the factory it passes, and in Moscow - no. In Moscow, you must refuse the role of the teacher. " What I suggested, fully fited into the ideology of the same Western management. Heiner heard me and at the closest meeting in Moscow got up and told, how much he learned from Russian colleagues and as valuable for him by their opinion. Initially, Moscow top managers did not understand, and then they melted.

If the fifty-year-old manufacturing men imbued with the ideas of Western management, then what to talk about young boys and girls who came to work in Western companies by Seyla, secretaries, translators, looked at their supervisors, studied, very quickly made a career, became the chiefs themselves, and Then left on top positions in Russian companies! Of course, they became a follower of the true teaching on the effective management of the company and were accustomed to the lexicon, for which there are no translations in Russian: Involvement, Commitment, Performance Appraisal, Empowerment ... They had to talk to each other in English.

I was lucky: I saw the western management came to the Russian land. Moreover, I myself helped him to root himself in moderation.

Observation of dexterous and awkward, successful and unsuccessful attempts to introduce Western approaches to management exposed to me the essence of this teaching, showed how much the western approach to management is intended (despite all the variety of individual theories), demonstrated its strength and at the same time its restrictions. Decades of consulting activities helped me understand how to implement Western technologies so that they give the effect.

At the same time, I saw hundreds and hundreds of "wrong" cases, which, despite theory, also work. I watched the managers of non-strategic, not involving the correct systems that do not introduce the KPE, poorly understanding the word "leadership" - and these managers and their companies in many cases are unusually effective. Since I myself worked and studied in the Western consulting company RHR International, was a follower of a true teaching about Western management, worked not only by consultants, but also a coach, he taught Russian managers in all corners of our country, for a long time I considered these cases with exceptions. A few years ago, I realized that these exceptions add up in a single picture, because they carry common features, differ in peculiar and in their own effective approach to management - also holistic and, if not surprisingly, still not described by anyone! I called this approach opportunist In contrast strategic. Yes, I have arrogance to say that I discovered and described a very effective, unknown accommodation, possessing internal logic approach to management, which was perceived from me exclusively as wrong or, in general, the absence of any approach.

When I first introduced some ideas from this book in public, one woman came up to me and said: "Thank you for the right to opportunism." This is a wonderful wording: Yes, I see my task in giving managers the right to opportunism, to show that the opportunist approach to business can also be effective.

The country found out about musical talents of Rosina thanks to the vocal TV project. At 18, the young man became a member of the show "Success" on the CTC channel. And in 19 won the contest of young performers "New Wave-2018" in Sochi. The victory on a prestigious look inspired by the young artist, who has already successfully started his career: Learning in the Theater School named after Schepkin, writes music, a lot speaks, tours, filming the cinema.

Childhood and youth

Dan was born on April 20, 1999 in Moscow. Father - Zakhar Rosin, actor and TV host. Mother - Inna Luneva, journalist, TV presenter.

"I wanted to become a cosmonaut, but parents since childhood brought up a musician in me," the singer talks about himself in the competition questionnaire "New Wave".

Child and in fact early showed interest in music: he adored to listen to the classics - and at 4 years old he himself began to write music and so far, he said, enjoys this process.

Soon a talented boy went to learn to a music school in the piano. In parallel with study, participates in all sorts of creative competitions, children's performances, studies languages \u200b\u200b- English and Hebrew, independently masters the game on the guitar and other musical instruments.


In 2012, Dan began to work with the company "Stage Entertainment Russia", which is engaged in the production of musicals, played in the formulation of "sounds of music". At the age of 14, the young actor participated in the casting of the first season of the teleproject "Voice. Children, but did not reach the stage of "blind listening".

In 2014, the young man entered the State Music School of Pop-Jazz Art (Gmuedi), graduated from the institution in 2016. And in the same year he became a student of the Higher Theater School of Schepkin (Workshop V. I. Korshunova).

Creation

And although the creative biography of the young artist begins almost in childhood, popularity comes to him with the majority.

In November 2017, a novice musician became a member of the Success show on the CTC TV channel, in which 16 talented vocalists go on stage to compete for the title of the best. The TV project was given such famous songs like "New York", "Way Down We Go" Groups and other hits.


Dan immediately gained hundreds of thousands of fans who were hurting for him and believed in his unconditional victory. It would probably have happened, but Dan left the show a month later and flew into the United States to take part in the Broadway Dreams Foundation New York project.

"I had a dream - to speak on Broadway ... I flew to return and sing even better, even more!", I wrote a contestant on a page in Facebook.

So, at the age of 18, Dan sang on the legendary Broadway scene in a duet with a star of New York Music Hall Kapathia Jenkins.

"The hall was filled with producers who have moved about me" ... from Russia? ... with such jazz vocals? ... with such English? … You are joking? And then - the applause standing ...! To me! The boy is 18 years old, whom the great jazz singer hugs !!! Is it no impressions?!, "The singer remembers these triumphal minutes.
Speech Dana Rosina on the "New Wave" in 2018

The young man fell in love with New York. According to him, this city plunges into such a favorite atmosphere of the beginning of the XX century:

"Beginning of jazz! Blues start! The beginning of the gospel. The beginning of everything we breathe in modern music! "

In 2018, he conquers another step towards large glory - becomes the winner of the prestigious contest of young performers "New Wave 2018", and the youngest in history.


This year, 15 contestants from 10 countries of the world participated in the vocal competition: Azerbaijan, Italy, Bulgaria, Kazakhstan, Ukraine, Greece, Armenia and others. Rosin was ahead of the rival only 1 point (at the total amount of points for the entire contest). According to the singer, honest work and self-dedication helped him.

Personal life

In the questionnaire, a young star admits that he has no girls. But the fans, judging by the subscriptions in "Instagram", abound. Young fans with pleasure lying new photos of idols. He still gives all the care and affection while gives a beloved pet - Timothy's cat, he is the same family member for him.


In his free time, the young man studies languages \u200b\u200b- Italian and French. He loves reading (favorite author -, and others), hockey and spaghetti "Bolognese".

Dan Rosin is now

In the nearest plans of the winner of the "New Wave" - \u200b\u200bto release a debut album.

"My plans are simple, but ambitious! To begin with - put your show and performance, and then look! I would also be glad to sing a duet with: He is for me the idol and an example for imitation, "the singer told.

Creative plans of a young man are really large-scale. After all, they have a place not only to music. Dan is studying at the actor and seriously develops a career in the theater and cinema. Now he is filmed in the Military drama Alexey Fradesty "My Happiness", which will be released in 2019. Rosina's voice sounds in the picture: the singer performs one of the soundtracks.

Not so long ago on your page in

Translator A. Kalinin

Project Manager E. Gulitova

Editor V. Subed

Technical Editor N. Lisitsyn

Correctors E. Chudinova, M. Savina

Computer layout K. Svischev, M. Potashkin

© M. Rosin, 2011

© Alpina LLC, 2011

All rights reserved. No part of the electronic version of this book can be reproduced in any form and any means, including posting on the Internet and in corporate networks, for private and public use without written permission of copyright holder.

Introduction

No work more rich in observations and impressions than the work of the consultant. Before my gaze - a view of the management consultant - hundreds of companies were held: large and small, Russian and western, private and state. That only they did not introduce - by themselves and with me: a business strategy, a new corporate culture, a system of values, Talent-Management, Performance Management ... We converted a functional structure into a divisional, and divisional - in functional, we allocated repairs to Outsourcing and, on the contrary, absorbed repairs, we urgently hired top managers and they were just as urgently dismissed. I knew an American-American entrepreneur who created a famous company, and then committed suicide with me - the reasons are unknown. I conducted an assessment for the general director of the largest insurance company that was killed on the day when we had a strategic session, and then the investigator tried to solve the murder, reading my assessment report. Some of the businessmen sits to me in prison. Someone has already served. There are those who worked on the top positions in Yukos and are proud that they did not have to sit. I saw the companies created on the basis of the largest Soviet enterprises who received state subsidies and, despite all this, divided, - and saw those were organized from scratch, without any support, and in five or six years old became leaders Market. And I know hundreds of managers who year after year are building their organizations and introduce in them a variety of systems. Something is happening for them, something is not, and then they try again, again they light up the ideas of transformations and implanse again.

I often tell customers that we, consultants, - bees: We do not know so much, but we transfer pollen (knowledge and experience) from some companies to others. From Western to Russian, from telecommunication to production, from private to state. And here I am a bee, 20 years flying, sniffing flowers, - I want to tell about what I learned.

Years of my observations were an extremely interesting stage in Russia's life. During this time, West Management came to Russia and grew by Pleiad managers brought up in Western traditions.

In the early 2000s. To me and my colleagues from Eopsey, I had a chance to turn around all aluminum plants and evaluate key managers using the method of an in-depth Executive assistance. One of the factories possessed exclusively by dubbed, in Russian by a directive team of managers. Daily RAMs, executing for non-fulfillment of the plan, no one understands anything without Mata - but we care about the workers, and the workers love us (such a type of managers can be found throughout Russia, at all regional manufacturing enterprises). Soon after our visit, the general director of the plant became Australian Jack Heiner. It was an educated, myilest, intelligent person who does not speak Russian. Experiment, how to say, was extreme. How can Australian lead the Russian factory? What kind of common language - let the translator - can he be able to find with Russian production workers who are accustomed to the powerful hand and managers in the traditional Russian authoritarian manner?

Two years after his destination, I and my colleagues again visited this factory and talked with the same key managers - directors. They all studied English, discussed issues of the promotion and involvement of employees, tried to listen to the subordinates, awakened the initiative, gave feedback, developed talents by coaching ... It seemed like a fairy tale. Nevertheless, the facts speak for themselves: in less than 2 years, Heiner, who does not own the Russian language, was able to draw production directors to his faith. So striking change was impossible to imagine. So - no prophets in your fatherland? Russians - Soviet - People hungry on ideology? It is impossible to live in a vacuum of ideals for so long? West Management turned out to be a bright humanistic teaching, which even seen the views of Russian production workers. I can not say that Heiner showed an outstanding business result - not so long he stayed by the general director of the plant and did not manage to do so much. But the change in the consciousness of top managers has become its outstanding achievement.

Heiner was a real missionary. He exported directors for the city and personally conducted training for them. He taught them the basics of leadership, motivation, delegation, prioritization in their activities. Naturally, it was not without smart targets and scheme "URGENTLY - IMPORTANT." Missionary washed Heiner spoil his relationship with Moscow snobbust managers from the head company - they believed that they themselves know everything. I was fortunate enough to spend several coaching sessions for Jack aimed at improving its interaction with the central office. I told him: "You behave like a missionary who arrived in Africa to turn the natives to the true faith of Western management. At the factory it passes, and in Moscow - no. In Moscow, you must refuse the role of the teacher. " What I suggested, fully fited into the ideology of the same Western management. Heiner heard me and at the closest meeting in Moscow got up and told, how much he learned from Russian colleagues and as valuable for him by their opinion. Initially, Moscow top managers did not understand, and then they melted.

If the fifty-year-old manufacturing men imbued with the ideas of Western management, then what to talk about young boys and girls who came to work in Western companies by Seyla, secretaries, translators, looked at their supervisors, studied, very quickly made a career, became the chiefs themselves, and Then left on top positions in Russian companies! Of course, they became a follower of the true teaching on the effective management of the company and were accustomed to the lexicon, for which there are no translations in Russian: Involvement, Commitment, Performance Appraisal, Empowerment ... They had to talk to each other in English.

I was lucky: I saw the western management came to the Russian land. Moreover, I myself helped him to root himself in moderation.

Observation of dexterous and awkward, successful and unsuccessful attempts to introduce Western approaches to management exposed to me the essence of this teaching, showed how much the western approach to management is intended (despite all the variety of individual theories), demonstrated its strength and at the same time its restrictions. Decades of consulting activities helped me understand how to implement Western technologies so that they give the effect.

At the same time, I saw hundreds and hundreds of "wrong" cases, which, despite theory, also work. I watched the managers of non-strategic, not involving the correct systems that do not introduce the KPE, poorly understanding the word "leadership" - and these managers and their companies in many cases are unusually effective. Since I myself worked and studied in the Western consulting company RHR International, was a follower of a true teaching about Western management, worked not only by consultants, but also a coach, he taught Russian managers in all corners of our country, for a long time I considered these cases with exceptions. A few years ago, I realized that these exceptions add up in a single picture, because they carry common features, differ in peculiar and in their own effective approach to management - also holistic and, if not surprisingly, still not described by anyone! I called this approach opportunist In contrast strategic. Yes, I have arrogance to say that I discovered and described a very effective, unknown accommodation, possessing internal logic approach to management, which was perceived from me exclusively as wrong or, in general, the absence of any approach.

 

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