The stock of the goods is limited. How to calculate inventory and avoid shortages and overstocking. Inventory management

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Representative dictionary

In each company, over time, the so-called "corporate slang" is formed. Here we will describe in detail what this or that expression means in Avon. The article will be periodically replenished and updated.

Balance
Balance minus
Your session has ended
Delivery group
Delivery
Stock of goods is limited
Campaign
Product code
Representative's computer number
Credit limit
Representative Office (Repservise)
Potential points in the AVON Club program
Trendsetter

Balance is the status of the Representative's account. It is reflected on the Representative's page in the “My Page” section, “Balance” subsection. The update takes place within 5-7 days. If Avon's balance is positive, it's debt.
Balance minus (negative) is an overpayment. When paying for the next order, you can take this amount into account and pay less.
Your session has ended - means that from the moment of authorization in personal account AVON has passed 30 minutes of inactivity and you need to re-enter your page. Perhaps, when entering your page, you have repeatedly entered the wrong computer number or password. Try to log in again through another browser.
Delivery group - fixed days of delivery - receipt of orders. There are 5 groups in total, they are designated by Latin letters: A, B, C, D, E, D. All points of issue of AVON Russia (post offices) are tied to certain delivery groups.
Supplementary delivery - delivery of products previously reserved under code 5, sent in this order.
The stock of goods is limited - this phrase refers to a specific product at the moment. It is possible to determine this by the indicator of availability in stock when sending an order in step 4. Opposite the product, whose stock is limited, you will see a small yellow ball.
Campaign - a period of 3 weeks during which Special offers are valid. You can place 3 orders per campaign. There are 17 Campaigns in a year.
Product code - a five-digit number corresponding to each product name (see catalog). There are separate product codes for trial samples.
Representative's computer number - a digital combination assigned to each Representative (for example) when entering his data into the computer system. A computer number is needed for authorization on the site and for paying for the order, it is indicated on all documents: invoice, return form, receipt of payment, etc.
The credit limit is the order amount at the catalog price at which the maximum order can be placed. You can clarify the amount of the limit on the Representative's page in the "My Page" section, the "Balance" subsection.
The Department for Work with Representatives (Repservise) is an information service designed to resolve problems with the delivery of orders and other issues (phone or Skype - avon.predstavitel).
Potential points in the AVON Club program are accumulated points, but they are not available in the current Campaign. After 1-2 Campaigns, they will become available or gold and can be exchanged for gifts in the AVON Club prize catalog.
Trendsetters (TS) are regions that participate in the Consumer Demand Assessment for the Products presented in the catalog. Representatives of the Territories-Trendsetters have the opportunity to present to their Clients goods and promotions on leading catalogs as much as 2 Campaigns! The text also uses the expression "Trendsetter areas", which means the same thing.
MOF is the order repeatability factor. Normally, MOF should be more than 1. This term is used when reporting in the work of the Coordinator. The higher the factor, the better the group works. Each Representative can place several orders in one catalog. To calculate the required number of orders, divide by the number of active Representatives.

We hope you found what you were looking for and we helped determine what a phrase you do not understand in Avon means!

If the required definition was not found, please contact here and ask a question.

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Girls who practice or did Avon

Chat for moms

You are missing here!

my mother works with me, but maybe she won't come ... it happened that the list is on the list (which means you have to pay for the goods), but in fact they didn't send it. But they usually send it later

oh well, it rarely happens like

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I always received orders all. The discount will be at the end when you send the order.

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Our pregnancy calendar reveals to you the peculiarities of all stages of pregnancy - an extremely important, exciting and new period of your life.

We will tell you what will happen to your unborn baby and you in each of the forty weeks.

Stock of goods is limited by avon

AVON - be the best together with the best!

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Leaders

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Attention! The stock is limited! Sale items cannot be returned or exchanged.

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Suspicious activity has been registered from your account. For your safety, we want to make sure it's really you

Stock of goods is limited by avon

You can order not limited quantity products while the item is in stock.

Product prices are included in the discount calculation base and are subject to the Representative's discount.

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The special offer is only valid for special online codes on this page and does not apply when ordering products using Avon catalog codes.

Representatives of the NC and TS of the territories are participating in the action.

The special offer is valid Moscow time.

www.avon.ru - review

Scammers on the network. Unreliable Avon site and pseudo-stock availability

Good evening, dear friends!

In this review, I'll tell you about the Avon website and the pseudo-availability of products in stock.

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I registered in Avon in the 13th catalog of this year. The site itself is very incomprehensible, in contrast to the Faberlik site (You can read a review of Faberlik at the link: http://irecommend.ru/content/moe-mnenie-o-saite-fa.).

Disadvantages of the site, products and delivery for those who receive it by mail (since we do not have official pick-up points in the city):

1. The amount to be paid is indicated only after the order has been paid.

2. The amount on the account is indicated in the form, for example: -1500, and the amount to be paid in the balance sheet is indicated without a minus, which is very inconvenient.

3. The money is not credited to the balance immediately. In the confirmation line during the day, but on the balance later.

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4. The presence or absence of products in the warehouse can be found at the last step of ordering. But the moment they issue an invoice, the product may run out. Those. I pay for the product (I cannot take money from my personal account), but they include my order with the amount of 0 rubles in the order, which means that this product is not in stock.

5. What I am supposed to receive under the action I cannot know in advance, ie. everyone can add, everything that will attract them, most likely through ignorance and misunderstanding. And this thing is not included in the invoice. Which is very inconvenient.

6. If the order for payment is less than 1600 rubles, then delivery is paid 2 times. 1 regular delivery - 69 rubles and urgent delivery of rubles. Total rubles.

7. The price for sets, codes of which are added separately, are not indicated in advance. Can only be viewed on the invoice.

8. In search, nothing can be found for viewing.

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9. Products are thrown into the box at random. Those. inside, everything can spill out, wrinkle, break and break.

10. A lot of unnecessary pieces of paper in 2 copies, on a certain amountthat cannot be refused.

11. The inability to refuse the coordinator, if he does not care at all, and it is impossible to contact him. I need to re-register, but I don't like that.

12. Inefficiency and low quality of some products

13. Inconvenient and incomprehensible interface

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14. Errors in directories, sometimes the site freezes, etc.

1. You can get normal gifts for points.

2. Persistence of spirits.

3. Printout of the invoice.

4. The amount of the discount and points depends on the order amount.

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5. Some of the products are really cool.

6. Cool promotions and inexpensive sets.

7. Fast delivery, free registration, etc.

Such an incident happened recently. Since I cannot afford to pay for all the products ordered by someone, I take the money in advance. The "Salma" bag was in stock, an hour later it disappeared, the next day it appeared. I placed an order, after 2 days on the invoice I noticed that the bag was not included in the order, as it was out of stock. The stock of the goods was not limited.

I described the whole process to the girl who ordered this bag for me, and imagine how upset she was at the end? But the money was not withdrawn and it remained on the balance sheet. Now I will have to return 1000 rubles from my pocket. This is a huge disadvantage!

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Conclusion: there are products, both good and bad. Delivery is paid, the site is inconvenient.

I do not advise those who do not understand to try to place an order on their own, since the site is very inconvenient.

Thank you for your attention, I hope you enjoyed my review.

4 + site screenshots

I met Avon a few years ago as a regular customer, but a few months ago I decided to become a representative. You must be 18 to become a representative.

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Avon, I LOVE YOU!

What's interesting about [link] Avon is the world of cosmetics and all kinds of jewelry. It is very interesting to leaf through the new catalog directly on the Internet. For example, your catalog has gone somewhere, or you just don't know where to get the nearest coordinator, and you can simply and quickly go to the site [link].

Nice earnings

I have been using Avon products for over three years. At first, I simply ordered the products I liked from girls I knew, then I decided to become a representative. I want to say a very profitable and pleasant business. Considering the current prices in stores in Avon, shopping is much more profitable and cheaper.

I will tell you my opinion about Avon products and why I became their representative + order photo from catalog number 16, so if you are interested - come in.

Hello! For about a year now I have been a representative of Avon. Personally, I don't count on any kind of earnings here: basically I order the goods purely for myself, and when I order to friends, I make a discount depending on the amount of the order. When buying for the amount of the discount is 15.

Promotions Bonuses Rewards

Be more successful and beautiful with Avon. The Avon website will always delight you with the current offers of the current catalog. The company generously gives gifts to all customers and big discounts new representatives! Take part in promotions and get compliments!

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Registering with Avon on my website will give you unique opportunities to earn money in your free time and buy cosmetics at a discount for yourself and as a gift! And if you are ready to devote a little more time, work at Avon can become your way of life, bringing a decent income, beauty, new acquaintances and self-satisfaction! Contact me and it will be the right thing to do in the direction of your development - both financial and personal! Join us!

Promotions for newcomer representatives. Read more here (click here)

Dear Representative! If you registered in the 01/2018 campaign and you had your first order from 999 rubles in the 01/2018 catalog, then in the 02/2018 campaign, order * your registration prize for your choice with your order:

eau de parfum Avon ALPHA for her, 50 ml according to the code or Avon ALPHA eau de toilette for him, 75 ml, according to the code only for 49 rubles with the first order according to the catalog 02/2018.

Free legal advice:

Order your prizes! You can always see in your invoice (documents for the order) which prize you need to order *. Also, the invoice can be viewed in the representative's office: MY ORDERS - ORDER INFORMATION.

* when placing an order, you must enter the code, the prize is not automatically invested!

Campaign Retention Program 02/2018

Representatives who placed their last order in Campaign 16/2017 (TS under catalog 01/2018), that is, two inactive Campaigns following the results of Campaign 01/2018 on January 23, 2018 at 16:00 Moscow time.

PLACE an order in the amount of 999 rubles or more (at catalog prices) in Campaign 02/2018, starting from January 23, 2018 from 16:00 Moscow time (in the TS according to catalog 04/2018).

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ORDER a prize: “Luxurious Nutrition” three-phase body oil by code along with the same order - for only 49 rubles.

At the start of Campaign 02/2018 LOA 7 Campaigns or more (i.e. the Representative started working with Avon and placed his first order no later than Campaign 13/2017 inclusive).

1) Place an order for any amount in Campaign 02/2018 up to and including January 30, 2018. (1 order will include a flyer with code 95168)

2) Place a second order in Campaign 02/2018 for 999 rubles or more (according to the basis for calculating the discount), starting from January 29, 2018 inclusive and order a prize with Avon Incandessence code, 30 ml, presented in the leaflet with the code 95168, together with the same order for only 49 rubles.

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(usually orders are rarely made, the order amount is not more than 2200 rubles)

At the beginning of Campaign 01/2018 LOA 7 Campaigns or more (i.e. the Representative started cooperation with Avon and placed his first order no later than Campaign 12/2017 inclusive).

It is also possible to register representatives of more than 13 inactive directories!

Inventory management is an essential element business activities in retail. Competent and efficient management aims to outlet was provided with goods in exactly the volume and quantity in which it is necessary for a certain period. Otherwise, both a deficit and a surplus of commodity stocks can form, which is unacceptable from the point of view of business efficiency.

Types of inventory

Depending on what role and what functions the reserves perform, they are divided into three groups:

Current reserves... They ensure the continuity of the trade process and the uninterrupted operation of the store between deliveries.
For example, in some store supplying dairy, meat, bread and confectionery carried out once a week on Wednesdays.
Accordingly, there should be enough of these product groups in warehouses and on the shelves in the store - bread, milk, meat and “confectionery” - so that within a week from one delivery to another there would be no shortage.
At the same time, it is necessary to ensure that no unjustified surplus arises with each subsequent delivery of goods.

Insurance or guarantee stocks... These are the stocks that should ensure the uninterrupted operation of the store in case of unforeseen circumstances.
This can be a sharp increase in demand, including a temporary one, or a supply disruption, for example, due to worsening weather conditions, if the store is located in a remote area, or due to other force majeure circumstances.
When calculating and forming insurance stocks, it is necessary to take into account the shelf life of goods, especially food.

Seasonal supplies... They are formed under the influence of the seasonality factor. This applies, for example, to agricultural products or shops selling clothing and footwear. It is obvious that in summer season there is no point in purchasing and replenishing stock winter clothes, but it is necessary to prevent a shortage or shortage of current summer clothes and shoes.

Automation of maintenance warehouse accounting with the help of the Biznes.Ru program, it will help you to monitor the movement of goods in real time, manage its balances and stocks, minimize the routine work with paperwork, and significantly reduce the number of errors made during standard warehouse accounting operations.

Stock formation factors

The process of forming inventory depends on the following factors:

1. Daily sales of goods... Stocks in warehouses or store shelves and the volume of daily sales are directly dependent on each other. Daily sales volume or store traffic is the main factor affecting the inventory management system.

Obviously, if the store is not a checkpoint, then, of course, with observance of the shelf life, goods can be purchased for some more or less long period (week, month), so that these goods are stored in the warehouse. Thus, you can save money by reducing logistics costs (shipping).

If, on the contrary, the store is located in a passageway, then the issue of the formation of deliveries must be taken with the utmost seriousness.

This is especially true for food and other consumer goods: it is quite possible that you will need to organize a daily delivery or even several times a day. Therefore, in such stores, the inventory management system must work accurately, without failures.

Inventory: definition and types

2. Delivery speed... This factor is more relevant for retailwhen the store is located not in big cities - in villages, countryside or in places that are difficult to access from a geographic point of view.

3. Availability storage facilities and necessary equipment , in particular, refrigeration. The factor of warehouse space is most relevant for retail when it comes to organizing the work of stores in cities, especially large ones.

The point is that, among other things, the efficiency of the retail business is influenced by the level of rent for the premises used for the operation of the store.

Professional automation of retail inventory. Organize your store

Take control of your sales and track indicators for cashiers, outlets and organizations in real time from any convenient location with an Internet connection. Form the needs of points and the purchase of goods in 3 clicks, print labels and price tags with a barcode, making life easier for yourself and your employees. Build a customer base using a ready-made loyalty system, use a flexible discount system to attract customers during off-peak hours. Work like a big store, but without the cost of specialists and server hardware today, starting to earn more tomorrow.

At the same time, it is necessary that the area of \u200b\u200bthe warehouse provides the ability to store the volume of inventory for the smooth operation of the store.

4. Product properties... This refers to their physical and chemical properties. First of all, of course, the expiration dates. The inventory management system should be built in such a way that perishable goods do not stale on warehouse shelves, but their shortage is also unacceptable, especially for everyday food products - bread, milk and others.

When developing own system effective inventory management, the entrepreneur must take all these factors together.

Inventory management

Effective inventory management addresses two important retail challenges:

First, it is ensuring consumer demand, that is, providing buyers with the goods and products that they want to buy. Simply put, this means not allowing a shortage of a product, a commodity group and empty shelves;
Secondly, it is effective management working capital, that is, store money. The fact is that goods are purchased with money, therefore, goods must be purchased just enough so that they are enough to ensure uninterrupted operation within a certain period of time.

If you buy more goods than you need, this means withdrawing from circulation cashthat could be directed to other, more effective or more needed goals.

Simply put, solving the second problem means preventing surplus stocks of goods and product groups in store warehouses and on shelves.

The program for automating the work of the warehouse Business.Ru will help prevent surplus of goods in the warehouse. Manage the assortment, track sales of specific products and, based on the data received, place orders to suppliers.

Inventory management system

Inventory management system includes the following elements or sequential stages:

Rationing of commodity stocks. This is when the store determines how many of which goods, product groups and in what volumes and quantities should be in warehouses and on shelves. The main indicator for rationing is the flow of buyers;
Operational accounting and control of goods and stocks. It is necessary to constantly monitor the state of stocks in order to quickly respond to their changes;
Stock regulation. This means maintaining inventory at the prescribed level. Actually, this is the purchase of goods when it is necessary to replenish the stock to the established standards. Or, stimulating sales when there is a threat of overstocking.

An inventory management system or effective inventory management involves the continuous sequential execution of these stages.

There are two inventory management systems:

1. System of a fixed order size (delivery). This means that the store always orders a delivery in a clearly defined volume and quantity.

At the same time, the delivery period is not defined. The entrepreneur places an order for the next delivery when the availability of that product has reached a certain regulatory threshold. Inventories dropped to a certain level - I made another order.

2. Fixed period system. In this system of inventory management, in contrast to the first, deliveries are carried out according to a certain fixed schedule.

The entrepreneur solves two tasks: first, how to make the level of stocks in warehouses equal or close to the standard indicator by the date of the next delivery; secondly, he must place an order so that by the next delivery the level of stocks is again equal or close to the norm.

The choice of a stock management system depends on many factors: the specialization of the store, the level of demand, the method of accounting for goods, and others.

Inventory management: turnover, stock turnover

To build an effective inventory management system, it is necessary to constantly monitor and analyze the state of the warehouse and shelves in the store. This is done by determining the turnover of goods.

Turnover or turnover is an indicator that characterizes the intensity of the trade process and, in general, the intensity of the business. Simply put, it is the speed at which a product is being sold.

More precisely, the turnover is the intensity or speed with which the goods go through the stages "Purchase - Storage in the warehouse - Sale".

Comprehensive trading automation at minimum costs

We take a regular computer, connect any fiscal registrar and install the Business Ru Cash application. As a result, we get an economical analogue of a POS terminal as in a large store with all its functions. We place goods with prices in the Business.Ru cloud service and start working. For everything about everything - a maximum of 1 hour and 15-20 thousand rubles. for the fiscal registrar.

Also, the turnover or turnover of goods is an indicator that characterizes the efficiency of the money invested in the business, that is, how quickly the money invested in the purchase is returned through the sale.

It is obvious that the greater the turnover or turnover of goods, the greater the entrepreneur's profit: each turnover of money carries a certain profitability, and a high level of turnover indicates that there are more such turnovers of money, which means more profit in rubles.

The fear of not being in time can have a very strong impact on buyers. A split test by WhichTestWon found that when a countdown timer was placed on a product page, it attracted 9% more shoppers than a product page type without such a program.

Give your site visitors a sense of urgency, and it will get more people to shop right away instead of "going home to think it over."

There is a high probability that your website visitors will delay and postpone the buying decision. According to research conducted by Center De Recherche DMSP, consumers who tend to make choices later in 73% of cases do not make a purchase right away. However, even buyers who like to make quick decisions do the same in 26% of these situations. But if you indicate that the item or time is limited, the chances of customers delaying their purchase will decrease.

A 2013 study by DigitalCommons at the University of Nebraska monitored behavior and surveyed 14 shoppers. Participants in the experiment shopped at a variety of stores, most of which followed a tangible shortage strategy, such as a limited quantity or a timed sale. Studies have shown that in retail storeswho use this technique, customers have succumbed to the following psychological effects: competition among customers, the urgency of the purchase, the limited number of items in the store and the delay until later, in fact, unnecessary things.

While you don't want to turn your site visitors into speed buyers, there is still a desire to get people to take action quickly. In this case, scarcity comes in handy. You can organize a tangible stock shortage by creating a limited number of items or time.

In this article, I'll cover two types of shortages that you can create in your store and provide some working examples of creating urgency.

Limited time discounts and special offers

Creating a time limit is one of the easiest and most effective methods organizing the urgency and shortage of goods in your store. The reason is that buyers don't want to miss out on a great deal. For example, an ending sale or special offer can force customers to make decisions faster than usual.

In a study by DigitalCommons, this is associated with the theory of fear of losses, when most people would rather simply avoid losses than make a profit. Limited time winds up the psychological mechanism.

Do hot sales

Pet Pro Supply Co. on its site very often makes hot sales, offering extremely limited time discounts on selected products.

Also Pet Pro Supply Co. has a separate hot sale page in a prominent place on its website. The product page is optimized for such events, where you can see the discounted price, and more importantly, the exact date and time of its end. This reminds the person viewing the product page not to hesitate or they are missing out on a great chance.

Place countdown timers on the product page

Instead of just showing the end date of the sale, include a countdown timer on your product page. This is what they do in the online store MakersKit when they exhibit products for this event.

Such visualization helps to increase the effectiveness of the feeling of lack of time for a particular sale.

While limited-time sales work well, they're not the only way you can use to create urgency.

Create delivery offers tailored for a specific period of time

Offers of express delivery or even free shipping for shoppers who shop quickly are another great incentive. Fab & GO, an online women's clothing store, for fast clients offers the option of sending the next day.

If a customer wants her shoes to ship before tomorrow, she needs to place an order within the next 5 hours.

Also, fast enough customers can deliver goods for free. Kit Out My Office, an online office furniture retailer, uses a countdown timer located at the top of its website page. This constantly reminds visitors of the website that if they want to get fast and free shipping, the order must be made within the next 2 hours. So customers will not postpone the purchase until later or will not forget about it at all, as often happens.

Ideally, you want the customer to make a purchase the first time they visit the site. The reason is that even if he is very interested in buying, there is little chance of a second return. According to MarketingSherpa, online commerce companies said only 30% of their traffic came from returning customers.

Limited quantity

You can wrap the shortage in your favor. Rather than considering a limited number of products to be a potential selling problem, look at this as a way to show the limited availability of products and increase their perceived value.

Show stock quantity

The easiest way to do this is to simply display the stock of a product directly on its page and thus draw attention to the number of remaining units. Tradlands, a t-shirt store for women, successfully uses this method and shows product numbers when choosing clothing sizes on the site.

Tradlands also creates a sense of urgency through product descriptions. A phrase like "Hurry up, there is only one left" works much more efficiently than "In stock: 1".

In a similar way, the remaining quantity of goods in the warehouse is displayed in Retro City Sunglasses. On the product page, as well as in the section dedicated to glasses, it says "Almost out of stock!"

Sell \u200b\u200ba limited amount

Another way to create a stock shortage is to tell customers how much you're going to sell instead of how much is left. In most cases, this strategy works best when selling a "limited edition" or "limited edition" product if the company makes and sells a certain amount of it itself.

For example, Mindzai sells limited editions of some of its toys.

In this case, we see that Mindzai is going to create and sell only 100 units of products. This amount will not make them an object of hunting for collectors, but will be sufficient to create a limited number of goods.

Use all ways to create a sense of lack

In order to create a feeling of scarcity, you do not have to limit yourself to just indicating a limited quantity of a product on its page. The style of speech you use on your site promotional materials and e-mails can also create urgency.

Just take a look at this email that I got from Mizzen + Main somehow. Pay attention to how the company describes their shirts. Instead of just saying, "Hi, we have new shirts in the store, come see," Mizzen + Main forces me to visit their online store right away with the phrase "They take them apart awfully fast!"

They also confirm the limited number of products with the words at the end of the e-mail: “This latest product has become the fastest-selling product in our history. Hurry up! "

As I mentioned earlier, the way you describe products, or the phrases you use to attract customers, can also create the feeling of a limited stock. For example, at the top of the JerkySpot site page, there is a call to action “Order now”, but it also says “Quantity is limited”.

Telling your customers that your product might sell out at any time will create a sense of dread and urgency. Customers do not want to regret later that they did nothing when there was such a chance, so the correct presentation of the site helps to remind them of this.

Use the lack effect wisely

In the end, it's worth remembering that great influence always goes hand in hand with great responsibility.

With the right product and customer, shortage can work very well. However, creating a fake limited number of products or trying to trick people is not the best solution.

Obviously fabricated shortages can turn customers away from you and damage your brand's reputation.

The limited number of products you create must be based on something. Why are these T-shirts on sale for a limited time? Why is the product in a limited edition? You can't just set a countdown timer and hope to sell more. This gauge should display an ending sale or special offer (e.g. next day shipment).

At the same time, the shortage effect is not always a panacea for poor sales. First of all, for it to work, there must be some need for your products. For example, when Apple releases new phone or a tablet, the demand for the company's products exists even before that. The limited number of the firm's products just increases it and enhances the seductiveness of the products.

And finally, don't overdo it. You don't want it to look like pressure on your customers. The initial function of perceived scarcity is to make procrastinators make their decisions faster, rather than forcing people to buy what they don't want. If used in the wrong sequence for creating such a strategy, it can lead to buyer's remorse syndrome.

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