Price tags templates are beautiful free download. Label templates: for Word and PDF

V retail to indicate the price and short description goods, use price tag templates... There are certain requirements for them, which we will discuss below.

In 2020, registration of price tags is easiest to do in a special program. MoySklad has a free and convenient editor, you don't need to download it - work online. You can use already ready-made templates price tags, or you can make your own by adding a company logo, barcode, product image or other details. Try it now: it's easy, fast and free.

In the free editor of MySklad, you can select the format: A4 - for a regular printer, thermal tape - for a roll-to-roll label printer. There is a preview mode: you can check how the result will look. You can save and download label templates in Excel or PDF.

Price tag requirements: sample 2020

The last time the rules for registering price tags were changed in 2018 (government decree No. 55). Rospotrebnadzor monitors their observance. On the price tags, you must indicate the name of the product and the price per weight or unit, and in Russia it is obligatory in rubles. The seller must draw up price tags according to the rules. It ensures their consistency.

This means that all price tags must have the same:

production material: paper, wood, etc.,
way of applying information: for example, if you use printed labels, then there should not be handwritten ones among them,
design: content, decoration, etc.

Promotional labels must also be of the same color and style. On them you can add the word "Promotion" or "Discount" and specify the size or percentage.

Price tags: sample for printing

The most convenient way to make price tags is through our free one. It is specially designed for this, and you can also make labels in it. Any design in the editor is set in a few clicks, and ready-made price tags can be conveniently placed on a sheet for economical printing.

You can also arrange price tags in Excel (download the free one for this). This is useful if you need tables or columns. But usually such difficulties are not required, and in the online editor everything turns out to be simpler and much faster.

Free download sample price tags in excel

You can also create price tags in Word. It's easy if you always use the same template. But resizing and placing price tags on a sheet can be tricky.

Free download price tag templates in Word

Recommendations for DIY label templates

Customers remember labels and pay attention to them. Therefore, it will be better for consumers if:

You add to the price tag Additional information, for example, about the country of origin of the product.
Choose an easy-to-read font.
You will use noticeable price tags at sales, for example, you can install several large ones on baskets with the product "All for 99 rubles".

Can Wrong Price Tags Be Punished?

Yes, Rospotrebnadzor checks the compliance of the price tags with the requirements. There are fines for violations:

IP - 300-1500 rubles,
store directors - 1000-3000 rubles,
legal entities - 10,000-30,000 rubles.

Ready-made price tag templates can help out a store seller who designs a showcase. A consistent style for price tags and labels helps you differentiate your store from hundreds of others. The article presents eight interesting templates price tags and labels that can be edited in MS Word, Excel and image editor.

Label templates: free download

The price tag is an obligatory element for the product, according to the law on the protection of consumer rights. There are several ways to design price tags.

The easiest one is to print the price tags in a special program. For example, use the free version of the "Business.Ru" product accounting program.

A more complicated way to make price tags is to download one of the price tag templates below.

Beautiful price tag templates in Word

Label templates in Word practically do not contain pictures, since Word - text editor and the printed image may be fuzzy and distorted.

The advantage of such sample labels is the ability to use fonts Microsoft Word and easy text editing. Almost every user knows how to work in Word, and replace the one written inside the price tag with the one that he needs.

Here are two sample Word price tag templates for download:

Shelf Labels Excel Template

Excel is convenient for creating templates for price tags and labels, since all product data can be arranged in tables. There is no need to make tables and columns additionally: Excel already offers everything.

Sample price tags with pictures

In some stores, where price tags are an essential design element, a more careful approach to their design is needed.

It is necessary not only to write the cost of the product, but also to choose stylish fonts, pictures and other visual design. Usually, a designer is entrusted with the development of templates for beautiful price tags with pictures.

Let's imagine, for example, price tag options that can be downloaded in good resolution in png and jpg formats. You can enter pricing information in any image editor or fill in by hand.

The program for the quick creation of labels

Using templates and sample labels, you will not be able to quickly create a large number of them. After all, it is necessary to fill in each copy manually.

In order to automate this process, special programs are used.

Label templates: samples and downloads

The sale of certain types of goods does not imply the installation of price tags on the shelf, but the attachment of a special tag to the item - a label. Let's present some sample labels.

Label template for clothes

Jewelry label template

Label template for tea and other weight products

Tips for DIY Price Tags and Labels

A price tag is not only a way to tell the buyer about the cost of a product, but also one of the elements of positioning (differences from competitors) of a store.

The buyer remembers the type of price tags, and even by them he can distinguish one store from another. For example, a regular visitor to Lenta hypermarkets and Magnit supermarkets will be able to determine which store he is in by price tags.

(For the fickle customers of these stores, we will clarify: on the left - the index of the price of "Lenta", on the right - "Magnet").

Based on the principles of one laconic design, here are 5 tips for price tags or labels to help you sell.

1. All price tags in the store must be the same. In the sense - one style.

Often, small stores use different types of price tags, since the sellers who print them do not pay attention to the design. However, buyers are looking for visual design. And a store with price tags printed without a template, in a mess, looks at least sloppy.

2. If possible, write additional information about the product on the price tag.

What this information should be depends on the thing that is on the shelf or hanging on a hanger. Put yourself in the shoes of the buyer and think about what you would like to know about the product.

For example, consumers of fruits and vegetables will find it helpful to know the country where they were grown (producer). And it is advisable to write on the clothing tag not only the manufacturer, but also the composition (in a larger font than on the label).

You can develop your own templates for price tags and save them in the Biznes.Ru program. It allows you to edit ready-made templates, add a company logo, description and product characteristics to price tags. Also available instant print price tags when prices change.

3. The font on the price tag should be easy to read.

Some Cyrillic fonts have unusual spelling of numbers. For example, 1 and 7, 6 and 0 are similar. This is unacceptable in the price tag. Remember that not all customers see well, and they must also understand how much a particular product costs.

4. Labels, if they are easy to separate from the product, can be used in marketing.

For example, design them as business cards of a store. Then the consumer will not forget where he bought this jacket or brooch.

Another option is to make a label with a function discount coupon to increase the average bill: “20% discount on the second purchase”.

5. Price tags are also useful in marketing.

During a marketing campaign or an annual sale of seasonal products, do not forget about the group display of "motley" products. Things different types are placed in large baskets and carts, which are installed in the middle of the hall - in places of large concentration of customers (at the entrance, in the area of cash registers).

One common large price tag is attached to the basket or cart (“all for 99 rubles or all for 399 rubles). It is much more effective than several small price tags for each product (if time permits, it is better to attach tags to things).

By the way, the employees of Rospotrebnadzor, in a message made two years ago (05/07/2016) and explaining the procedure for registering price tags, approved such a placement of price tags. So by carrying out such actions, you are not breaking the law.

No one seems to have any questions on this topic: everyone saw, heard, did something, did something. Here is the usual price tag, the price on it is 500.

Is it good or bad? Is it profitable or not? What if the price is 499?

Now you will learn some tricks on how to increase the sales of your store with the help.

In our practice, we always test different ways, try how it works, and give the best to our clients. What is already working.

I decided to open the curtain and tell you how we do it so that you can implement right now.

To experiment with prices, we take 5-10% of the assortment of the store's product. We put new prices on these 5-10% of the goods and are looking at sales.

Are sales falling? Don't know what to do?

Hundreds of clothing store owners have already boosted their sales from 20% to 300% using simple technologies. There is a huge number of reviews on this site.

Do you want to increase sales or figure out what to do in your case in order to get guaranteed results?

Get a personal consultation. Get clarity and create your sales growth plan.

With faith in your success, Valery Dubinetskiy.

Many factors influence the decision to buy, including the design of the price tag. Selected 5 tips from the book "Valuable Decisions" that will help increase sales by changing the description and cost of the product.

Don't use the word "price"

The word “price” should not be used in marketing and commercial communications. Test for associations. Ask someone to name the first association that comes to mind for the following words and phrases:

Famous Russian poet;
- wood;
- a river in Russia;
- piece of furniture;
- price.

For 96% of people, the first association with the word “price” is “expensive”.

That is, in all marketing and commercial communications, it is “expensive” that is associated primarily with the word “price”.

Here are the three best substitutes for "price":

Price;
- investments;
- total amount.

These substitute words can also be great marketing tools. On the landing page of a client selling unique Japanese Iyashi Dome detox modules, all call-to-action buttons have been replaced with “Invest in your health and longevity”. With the same phrase we replace the word "price" in oral communication.

Cross out the price

The crossed out price attracts the attention of buyers. In this case, the new one can be lower, higher or the same. But crossing out the numbers on the price tag is a kind of anchor of attention. It is important to cross out the prices correctly.

No mistakes. In fact, the price should be lower.

Time limited. The crossed out prices work more efficiently and motivate you to buy as soon as possible.

Use stickers

A sticker is a sticker on a product, price tag or price list with the intention of attracting attention and stimulating the sale of certain products. Stickers are available both online and offline.

Igor Mann proposed such a classification of stickers based on 6 criteria.

Upon product arrival
Soon
Expected…
X days left before the start of sales
New
New batch
New collection

By product residues
Remaining X pieces
Last copy
Total X pieces in our store

By the rate of sales
Bestseller
Best-seller
top 10
Popular
Blockbuster

By price
Reduced price
Discount!
Profitable proposition

By emotion
We must take!
Bought by themselves

Think about which of these stickers you can use in your business?

Change the spelling of the value

There are many ways to write numbers. Here's how to specify in commercial offer cost of 100,000 rubles:

100,000 rubles. If you do not separate the numbers with spaces, then the optimist sees it as 10 thousand, and the pessimist as one million.

It is difficult for the eye to read such a sequence of numbers, therefore, space separators are required.

100,000 rubles is the standard correct option.

100000.00 - the option with pennies immediately scares away. It seems to the client that there are too many zeros, and he leaves.

100 thousand rubles - it's better and shorter.

Only 100 thousand rubles. - so attractive only if your prices do not look a mockery.

It's also great to use the ₽ sign instead of the word "rubles" or the abbreviation "rub."

Use odd numbers

Inexplicable, but true: buyers are much better at prices ending in 3, 5, 7 before zeros. 27000 is perceived better than 26000, and 150 is better than 140.

Most likely, the reasons for this phenomenon are rooted in our folklore, in fairy tales, where the numbers 3, 5, 7 were used most actively and were even magical.

Tricks and tricks are good tools. What can you use in your company?

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