Official presentation of the iphone 5 se. Apple presentation, iPhone SE and iPad Pro: technical specifications, video. Apple cares about human health
At the company's headquarters in Cupertino, California, the presentation of the new Apple iPhone SE (or Special Edition) has just come to an end, along with a smaller version of the iPad Pro tablet and updated Apple Watch bands.
the site followed the presentation traditionally held by Tim Cook and his colleagues in order to promptly inform you of all the main facts about the presented gadgets.
New iPhone SE: miniature and democratic
In appearance and parameters, the new iPhone is very similar to the 5S model that customers love (the diagonal of both smartphones is 4 inches, so, as we can see, Apple again offers more compact models). At the same time, the "filling" of the new gadget is similar to that of the 6S. It has a 12-megapixel camera, an advanced image processor, fast focus, and Live Photos (three-second loop photos that are taken using a hold). Like the 6S, Retina Flash lets you take selfies even in the dark.
iPhone SE is available in four colors - silver, gray, gold, and rose gold.
Reduced iPad Pro
The iPad Pro tablet has got a smaller and lighter version: a diagonal of 9.7 inches, and a weight of 450 grams. The novelty has a brighter screen, which reflects less light for the convenience of the user. The camera on the iPad Pro is the same as on the iPhone SE. The tablet is available in four colors - gray, dark gray, gold and - for the first time - pink.
IOS 9.3 update: new features
Apple will update the operating system tonight. Among the important changes: the emergence of the ability to protect your notes with a password or Touch ID, as well as install new applications in the "Health" section, a special "night" mode that makes the display less bright, and some other functions.
Apple Watch: redesigned and priced lower
For Apple Watch fans, the company has introduced updated straps - made in a variety of colors and new materials - for those who like to change the straps according to their mood. The "smart watches" themselves have fallen in price and now cost from $ 299 in the United States.
Price and start date of sales
Prices for the iPhone SE will start at $ 399 - that is how much you will need to pay for a gadget with 16 gigabytes of memory. An iPhone with 64 gigabytes of storage is priced at $ 499. Thus, it is the cheapest device in the line of "iPhones". Americans will be able to pre-order starting March 24, with sales starting March 31. By the end of May, the SE model should be available in 110 countries. Prices for the updated iPad Pro start at $ 600 (for 32GB of storage).
Regarding when the iPhone SE smartphones will appear in our country, the Russian press reports the following: sales will start in early April, prices will start at 37.99 thousand rubles.
A separate part of the presentation was devoted to the discussion of environmental problems. According to Apple representatives, the company is launching the Apple Renew program, according to which every old gadget can be recycled.
In addition, as the speakers said, the corporation pays more and more attention to protecting health. Among the new products is a special application for people with Parkinson's disease, as well as an application that helps to identify autism in children at an early stage.
Another piece of news from the company: in 2017, Apple's headquarters will move to a new building with a futuristic design, reminiscent of a flying saucer. Perhaps the next presentation will take place there already, announced Tim Cook.
Photo Gettyimages.ru
The long-awaited presentation took place today at the Apple campus in Cupertino, California. Before the start of the presentation, not many people crowded around the campus and there was no particular excitement.
At the beginning of the presentation, Apple CEO Tim Cook took the stage and announced that more than 1 billion Apple devices are in use around the world; Apple affects the lives of millions; Apple is changing lives.
Many have heard about the sensational news about the conflict between Apple and the FBI, where the Cupertinists refused to provide the federal service with hidden information from the smartphone of the dead killer, under the pretext that there is no such method, and they will not create it in the apple company, as this threatens to hack the information of others users. Tim Cook did not forget to hint about this in his presentation, saying that the iPhone is a very personal device, information is of great importance in life and the company feels a certain responsibility towards users. Apple will protect everyone's personal information, to the last.
Protecting nature and saving resources is one of the principles of Apple production
“When it comes to preserving the environment, we mean innovation,” a speaker named Lisa, who replaced Tim, began her speech to talk about the company's sustainability. Apple's goal is to recover 100% of the company's energy consumption. At the moment 93% of all offices and stores of the company in 23 countries of the world operate on renewable energy. Apple growers want to increase this figure to 100%. 
On the left is an example of a photo from China, where huge solar panels were introduced into production. This helps not only Apple, but local businesses as well.
The second photo is from Singapore, where the company's solar panels are right on the roofs. Apple is proud of that 93%. It was mentioned that the iPhone boxes are made from recycled eco-friendly paper. All iPhones are also being recycled.
We showed a presentation video of how old iPhones are recycled.
In the video there was a character in the face of a high-tech robot, which was even given a name, and, allegedly, this robot disassembles and assembles Apple smartphones. It's a pity they didn't say a word about the young Chinese from the Foxconn factory, who actually do 12 hours a day assembling both the previously presented iPhones and, most likely, the new iPhone SE.
At this, the speaker Lisa finished and Tim Cook came out, who led to the second component of the presentation.
Apple cares about human health
Apple devices can have a positive effect on consumers and their health. The next speaker began his talk about ResearchKit technology.
ResearchKit is an open source technology that allows developers to create applications that support medical research.
Now every patient with Parkinson's syndrome can enter certain data about their condition into the application. Based on this multiple data, doctors around the world will be able to draw certain conclusions about the disease, which will help to better understand the disease and make it possible to study it with a large database of it. Anyone providing information will be kept anonymous.
In the future, people will use apps to understand how their diseases will evolve, and with the app they can be investigated for themselves. The application will display graphs that reflect changes in the patient's health status.
And this is only a small part of the capabilities of ResearchKit technology.
Apps can study the problems of asthma, diabetes and many other diseases. For example, using the front camera, the iPhone analyzes the reactions of children to different videos and the application draws certain conclusions. With the help of the application, they collect data that will help all doctors on the planet, if everyone is involved in this technology. *
* author's note. This is how Apple uses humanity for its commercial purposes. But I think if their ResearchKit technology will save lives in the future, then why not? It should be noted that in addition to the very idea of technology, this is not least a very competent marketing move.
CareKit and CareCard were presented today. The first is a tool that will help make applications for the treatment of a wide variety of diseases. CareCard is an application where you can observe everything that you can do in case of illness and what not. It also tracks heart rate, temperature, and other data that you can share in real time with your doctor.
These programs will be open to third-party developers and will be available in April 2016.
About iPhone SE and a little about other products from the presentation
The company said it sold over 30 million 4-inch iPhones in 2015. Apple has listened to many requests from users and is introducing the new iPhone for people who love compact screens.
Rumors have been confirmed, and the new smartphone will be called iPhone SE, where SE is a special edition.
Smartphone design is nothing new. The impression was that the company was so determined to delve into the recycling of old materials that it simply used the aluminum case of the IPhone 5: the same ends and dimensions. Added a fourth color - everyone's favorite last season "rose gold". 
The aluminum of the new smartphone is recycled.
The iPhone SE is the most powerful 4-inch smartphone to date, as it has the same processor as the flagship 6s, namely the 64-bit A9 chip. The video processor is the same as that of the older model.
The presentation constantly compared the new device with the 2013 iPhone 5S smartphone. Apparently, due to the great demand for this model of the past. But it's 2016 and everyone already knows that the iPhone SE is superior to the 5S in everything. 
"The fact that it is more powerful does not make it worse in terms of battery life," a company spokesman said.
The new iPhone has a cool 12MP iSight camera with pixel autofocus. The device has a new processor for image processing, which allows you to make panoramas up to 63 MP. And of course, you can take live photos with the camera. However, the iPhone SE lacks 3D Touch pressure recognition. 
The selfie camera is also better and allows you to take pictures in the dark. The flash got better. Rumors that the SE can shoot 4K video have been confirmed.
With iMovie, you can watch two streams at the same time.
In LTE networks, the smartphone works up to 150 MB per second:
The device received a Touch ID fingerprint scanner, Apple Pay and an NFC chip.
At the end of the presentation, the iPhone SE showed a slide with the characteristics that they wanted to focus on, namely:
- 64-bit A9 processor;
- auxiliary coprocessor M9;
- constant sensitivity to the call of the voice assistant Siri;
- improved battery;
- fast LTE;
- fast Wi-Fi;
- Bluetooth 4.2;
- iOS 9.3;
- 12 MP iSight camera;
- pixels with autofocus;
- live photos;
- 63 MP panorama;
- shooting video in 4K;
- shooting at a resolution of 1080p with 60 frames per second (fps);
- the possibility of high-speed video shooting with 240 frames per second (slo-mo);
- new microphones;
- Apple Pay.
16GB iPhone SE Price - $ 399 US
64GB iPhone SE Price - $ 499 US 
This is the most affordable price ever for a new iPhone. When you connect to a two-year contract in the US, the SE model will be "free", with a monthly payment of 17 USD.
iPhone SE will go on sale on March 31st in these countries: Australia, Canada, China, France, Germany, Japan, New Zealand, Puerto Rico, Singapore, England, USA.
By the end of May, 110 more countries will join the list.
Other Apple products at the presentation
The presentation presented the new operating system iOS 9.3, which is installed in the iPhone SE. 9.3 has been extensively tested and has some cool innovations that are superficially listed with a lot of adjectives like "incredible", "great", "awesome".
We talked about the "incredible" Night Shift function, which automatically changes the colors on the screen, depending on the lighting, to make your work more pleasant. a new "feature" was added to the notes, now the records can be protected using the sensor. The news has become "splendid".
Education in iOS 9.3 has become even more convenient and better, without specifying details. All that remains is to take the speaker's word for it. You can already upgrade to version 9.3 today.
Tim Cook came out and once again said that these were "incredible chips" (which was not really mentioned).
After that, the second generation iPad Pro with a diagonal of 9.7 inches was presented, which is smaller than the previous one. Why less? Apple had two reasons for this:
- Easy to take with you.
- This is the most popular size according to Apple research.
Aipads are being transferred from personal computers, they said at the presentation. More than 600 million computers were sold in 5 years, and the audience ridiculed these inappropriate statistics. Then the speaker said that this is a sad figure.
The tablet's new screen has been called incredible, which also elicits laughter from the audience.
Apple's new tablet gets the company's most powerful chip, the A9X, making the iPad Pro the most powerful, equating it to the xBox and personal computers.
Introduced a keyboard for iPad, and once again about a pencil - the coolest drawing device that Apple has ever made, however, and the only one.
Among the accessories we presented a card reader and an adapter for the camera: 
And at the end of the presentation, the head of the company Tim Cook said that in 2017 it is planned to complete the construction of the campus and the new theater.
previous records
On March 21, at 19.00, a presentation of Apple will take place, at which a new iPhone SE smartphone and a new generation of iPad tablets will supposedly be presented.
According to analysts, the iPhone SE will be small enough to have a 4-inch screen, but the specs will be the same as the flagship iPhone 6s.
According to experts, the company was prompted to take such a step by the fact that a large number of users are buying outdated iPhone 5s due to its small screen size. With a new smartphone of small size and modern specifications, Apple will try to solve this problem.
Correspondent.net will host an online text broadcast of the Apple presentation.
18.54 The audience is already gathering in the hall where the Apple presentation will take place.
19.01 The music starts playing, we start!
19.03 Tim Cook came out. He recalled that Apple turns 40 in April and at the moment the total number of all Apple devices is more than a billion.
19.08 Tim Cook naturally touched upon the FBI scandal: "We believe that we protect your information and your privacy."
19.10 Apple Vice President Lisa Jackson came out with a talk about ecology. According to her, 93 percent of the company's factories and enterprises now operate on renewable energy.
19.13 A video was shown showing a robot named LIAM disassembling an iPhone for recycling.
19.15 Jeff Williams on stage. He brings up the topic of health, in particular the ResearchKit platform, which should help in medical research.
19.19 The main goal of ResearchKit is to make remote patient diagnostics possible. For example, special sensors will have to analyze the human condition and predict the development of diseases.
19.23 A video was shown in which a woman with Parkinson's disease talks about how the CareKit app helps her monitor her body and gives her hope, despite the fact that the disease is considered incurable.
19.28 Tim Cook unveils new Apple Watch bands. The spring collection includes sports, leather and Milanese weave in black.
19.34 The presentation of the new 4-inch smartphone begins. It got the name iPhone SE. Its appearance is explained by the fact that some people prefer small phones.
19.37 Externally identical to the iPhone 5s, available in Rose Gold, and as expected, the hardware is the same as the iPhone 6s.
19.39 The iPhone SE with 16 gigabytes will be priced at $ 399 and $ 499 for 64 gigabytes.
19.42 We are talking about iOS 9.3 - one of the largest "interim" updates to the operating system.
19.44 Password protection appeared in notes, trends appeared in Apple News, and more.
19.47 The presentation of the iPad Pro 9.7-inch tablet begins.
19.52 This is the brightest tablet in existence. It's 25 percent brighter than the iPad Air 2 and 40 percent less glare.
19.54 iPad Pro has an A9X processor. An optional Smart Keyboard and Apple Pencil can be connected to it.
19.56 Thanks to the True Tone function, the picture on the tablet adjusts to the ambient light.
19.59 The new tablet will also be available in rose gold. Blondes will love it.
20.00 For the first time in the history of iOS gadgets, a version with 256 GB will appear.
20.01 The iPad Pro with 32GB of storage will be priced at $ 599. The 256 GB version is $ 899.
20.05 The camera in the tablet is 12 megapixel. iPad Pro supports 4K, dual-tone flash is available.
20.08 Tim Cook encourages everyone to ditch traditional PCs and switch to iPads.
20.09 Cook: "This may be the last presentation on this Apple campus." The following year, the company moves to a new building that looks like a huge flying saucer.
20.10 Apparently, the presentation is over. The famous One More Thing has not yet existed ...
20.15 Yes, the presentation is complete. Thank you for being with us!
What will the iPhone SE 2 be like? We told all the available details.
The iPhone SE 2 is Apple's long-awaited and truly coveted smartphone that has yet to be announced. Is it worth waiting for the iPhone SE 2 and what will the smartphone be like if it does come out? In this article, we have collected all the reliable information about the iPhone SE 2 - no false rumors, only leaks from the most trusted sources.
Note: We will be updating this theme with fresh reliable leaks until the official release of iPhone SE 2. Stay tuned!
iPhone SE 2 - coming or not?
Let's start with the main question that most fans of the 4-inch form factor are interested in. Is Apple really developing the iPhone SE 2 and getting ready to release it?
In 2018, it became known that Apple has an iPhone SE 2 launch. The company has registered new iPhone models in the database of the Eurasian Economic Commission. Apple is obliged to register all its devices in this database, which is why in previous years the whole world learned about the release of AirPods, iPhone 7, MacBook and iPad 2018 more than a month before the presentation.
Apple is expected to release the iPhone SE 2 on a non-standard schedule. The original model was presented in March 2016, and all other iPhones of recent years were presented to the world in September. The last Apple smartphone, which was presented in June, was the iPhone 4 back in 2010. Below is a complete table of the presentation dates and the start of sales of all Apple smartphones.
| Model | date presentations | Start of sales in the USA | Start of sales in Russia |
|---|---|---|---|
| iPhone 2G | 09.01.2007 | 29.06.2007 | No |
| iPhone 3G | 10.06.2008 | 11.07.2008 | 03.10.2008 |
| iPhone 3GS | 08.06.2009 | 19.06.2009 | 05.03.2010 |
| iPhone 4 | 07.06.2010 | 24.06.2010 | 22.09.2010 |
| iPhone 4S | 04.10.2011 | 14.10.2011 | 16.12.2011 |
| iPhone 5 | 19.09.2012 | 21.09.2012 | 14.12.2012 |
| iPhone 5S, 5C | 10.09.2013 | 20.09.2013 | 25.10.2013 |
| iPhone 6 (Plus) | 09.09.2014 | 19.09.2014 | 26.09.2014 |
| iPhone 6S (Plus) | 09.09.2015 | 25.09.2015 | 09.10.2015 |
| iPhone SE | 21.03.2016 | 31.03.2016 | 05.04.2016 |
| iPhone 7 (Plus) | 07.09.2016 | 16.09.2016 | 23.09.2016 |
| iPhone 8 (Plus) | 12.09.2017 | 22.09.2017 | 29.09.2017 |
| iPhone XS / XS Max | 12.09.2018 | 21.09.2018 | 28.09.2018 |
| iPhone XR | 12.09.2018 | 26.10.2018 | 26.10.2018 |
In this regard, it is most likely that if Apple releases the iPhone SE 2, then the smartphone will be presented in March. Apple has just scheduled it in 2019.
Apple's iPhone SE 2 hint
In early 2019, Apple itself is on the possible release of the iPhone SE 2 in the future. The company suddenly re-launched the iPhone SE in the US, where the original 4-inch smartphone has long been out of stock. The iPhone SE stocks for sale were instantly sold out - less than three hours later.
Analysts believed that in this way Apple was probably checking the current demand for the compact iPhone SE. The company definitely knows that the iPhone SE is extremely popular in developing countries, but it could have questions about the demand for the model in the US. Such "testing", conducted in January 2019, helped Apple understand that the iPhone SE 2 is expected in the United States.
Design
There are three main design assumptions about the iPhone SE 2. According to the first, the iPhone SE 2 is expected to be a copy of the iPhone 7, of course, except for the size, just as the iPhone SE is outwardly indistinguishable from the iPhone 5s. Some experts have suggested that Apple intends to release new 4-inch smartphones in the future, based on fresh flagship models.
According to the second, the iPhone SE will be simpler and will be an external copy of the iPhone 6. However, given that the iPhone 6 and iPhone 7 in general have a similar design, these versions are not very different.
The third assumption is considered the most likely. The iPhone SE 2 could be a technically improved version of the original iPhone SE. This means that the smartphone will receive the same design, but improved characteristics. Most analysts are inclined towards this version, since, according to them, Apple does not have the time and resources to release a full-fledged updated compact iPhone.
It is important to note that there have been no credible leaks from reputable insiders and analysts regarding the look and feel of the iPhone SE. This could be due either to the fact that the iPhone SE 2 is in Apple's long-term plans, or to the fact that the company is keeping the development of the smartphone under the strictest confidence.
Display
Sources of the resource Focus Taiwan said that the smartphone display will have a diagonal of 4-4.2 inches. Thus, the display of the iPhone SE 2 may be enlarged compared to the original model. However, the smartphone will remain compact. After that, other sources confirmed that the iPhone SE 2 will retain its main feature - its compact size.
Specifications
The original iPhone SE turned out to be almost a complete copy of the iPhone 6s in terms of technical characteristics. The differences were only in the lack of an improved front camera in the iPhone SE and technology for tracking pressure on the display 3D Touch.
It is assumed that the iPhone SE 2 will take as a basis the "stuffing" of the next newest Apple smartphone -. As a result, the iPhone SE 2 will be powered by a 64-bit quad-core A10 Fusion processor and 2GB of RAM. With such powerful hardware, the iPhone SE 2 will become the world's most productive compact smartphone, taking that title from its predecessor.
The same information in April sources from the Japanese blog Macotakara. They also noted that the iPhone SE 2 will not have 3.5mm audio output. This is the first time Apple ditched the previously traditional audio jack on the iPhone 7, so the change seems logical. However, other insiders left this message without comment.
3D Touch
One of the main new features of the iPhone SE 2 should be the availability of support for the technology of tracking the force of pressure on the 3D Touch display. The iPhone SE, despite its technical similarity to the iPhone 6s, did not have 3D Touch. It is assumed that Apple decided to abandon the use of technology in order to reduce the price of the smartphone, as well as to favorably distinguish its new and more expensive flagship iPhone 6s against the background of the iPhone SE.
Battery
According to a leak from Focus Taiwan in August, the iPhone SE 2 has a 1,700mAh battery. In comparison, the original iPhone SE has a 1624mAh battery. In other words, the second-generation iPhone SE won't have a big increase in battery life.
IPhone SE 2 price
According to reports, the iPhone SE 2 will be priced similar to the original iPhone SE - $ 399 for the base version with 32GB of storage and $ 499 for the model with 128GB of storage. In Russia, the iPhone SE 2 will be priced at 32,990 rubles. and 40,990 rubles. respectively.
Should we wait for the iPhone SE 2?
After rumors about the iPhone SE 2 began to appear more and more often, another important question arose before many fans of Apple technology. Should I wait for the iPhone SE 2 and not buy other iPhone models just yet? However, this modification of the question comes to us even more often - "Is it worth buying the iPhone SE or is it better to wait for the iPhone SE 2?"
We answer in order. If you are looking to buy a new iPhone, but at the same time, you are madly in love with the idea of an iPhone SE 2 with a compact body and an iPhone 6 / 6s / 7 design, wait until March 2019 to buy another model. After the March presentation, we will know for sure whether Apple will release an updated 4-inch iPhone SE. If the iPhone SE 2 comes out, buy it. If rumors remain just rumors, choose any other model.
With the choice between the iPhone SE and iPhone SE 2, the situation is a little more complicated. The previous advice about having to wait is still valid, but another one is added to it. Assess your financial capabilities. The 4-inch iPhone SE is currently priced cheaper than 20,000 rubles. in Russia... The smartphone is very serious, initially it was sold for as much as 37,990 rubles.
In other words, initially iPhone SE 2 will definitely not be budget, remember this.
When iPhone SE 2 comes out
Let's draw a conclusion from all of the above. iPhone SE 2 may be presented at.
March is a special month for Apple. In the first month of spring, the company either holds a presentation or quietly launches new devices on sale, carrying out a large-scale update of its online store. March 2018 was no exception. What did Apple show at the presentation on March 27, 2018?
Apple's presentation on March 27 began at 18:00 Moscow time. In this article, we as quickly as possible wrote about all important new products.
Before the presentation, it became known that the event would last less than an hour. Will Apple have time to present new devices in such a limited time, or will new items appear immediately in the online store? I managed to show the main expected announcement.
For the first 10 minutes, Tim Cook spoke only about Apple's interest in helping students, mainly about the company's success in the United States.
The first novelty of Apple's presentation on March 27 - the new iPad! As expected, the company has created a new tablet aimed at schoolchildren and students.
The new 9.7-inch iPad 2018 has Apple Pencil support.
In terms of design, the tablet does not differ from its predecessor iPad 2017. iPad 2018 received a 9.7-inch IPS-display with a resolution of 2048 × 1536 pixels and LED backlighting. The tablet display has a pixel density of 264 ppi. It has an oleophobic coating, but no more. Chips like full lamination, True Tone, extended color gamut and anti-reflective coating, like the iPad Pro, the new item does not.
iPad 2018 has a system on a powerful 64-bit quad-core A10 Fusion processor (similar to that found in iPhone 7 and iPhone 7 Plus), battery life of 10 hours, 8-megapixel main camera with the ability to shoot video at 1080p, LTE support and a Touch fingerprint scanner ID. The front camera has HD resolution.
Apple executives have repeatedly stressed that the new iPad is the cheapest ever tablet from the company.
Another feature of the new iPad 2018 is support for multiple accounts, which will allow the entire class to use one tablet at school. This feature was first introduced by Apple in 2016, and now it will begin to be used much more actively.
The 2018 iPad is priced at $ 329 for regular shoppers, $ 299 for schools. The tablet will go on sale today.
It is noteworthy that for schools, the new iPad 2018 really became the cheapest in history. However, for ordinary buyers, its price is no different from the price of last year's iPad 2017.
The official cost of iPad 2018 in Russia:
- iPad 2018 32 GB Wi-Fi - 24,990 rubles.
- iPad 2018 32 GB Wi-Fi + Cellular - 34,990 rubles.
- iPad 2018 128 GB Wi-Fi - 31,990 rubles.
- iPad 2018 128 GB Wi-Fi + Cellular - 41,990 rubles.
Will there be a presentation at all in March? Yes
That Apple has scheduled its first presentation in 2018 in March by DigiTimes, citing trusted sources from the American company's supply chain. DigiTimes has repeatedly predicted Apple's plans correctly, however, there have been misfires. However, on February 19 there was additional confirmation of Apple's plans to introduce new devices in March. The American company has new iPad models in Russia - the corresponding applications have appeared on the website of the Eurasian Economic Commission. Typically, Apple submits applications for certification of new devices a few weeks before the presentation, or updating the range of its online store.
The rumors were officially confirmed on March 16. Apple sent out invitations to reporters presentation on March 27 in Chicago.
Red iPhone 8, iPhone 8 Plus and iPhone X
Exit probability: 60%.
Last spring, Apple found a new way to boost iPhone sales. The company has released the red iPhone 7 and iPhone 7 Plus (PRODUCT) RED Special Edition. "Sevens" in a new bright color liked Apple fans so much that they were ready to stand in line again for seemingly familiar smartphones.
Apple undoubtedly enjoyed the excitement of buyers, in particular, because spring is traditionally not the best period for the iPhone. Analysts believe Apple could make a similar move this year by introducing the (PRODUCT) RED Special Edition in red.
The (PRODUCT) RED Special Edition mark means that some of the money from the sale of such a smartphone is donated to the Global Fund to Fight the Spread of HIV and AIDS, with which Apple has been actively cooperating for many years.
New iPhone X color Blush Gold
Exit probability: 60%.
There is also such a possibility that Apple will not want to repeat itself, but the iPhone will still be released in a new color. Speaking of the new body colors of the current iPhone models, one cannot but recall the copper color Blush Gold last fall and winter. Then several sources at once claimed that Apple will definitely release, at least the iPhone X, in a new elegant color, and it will do it just in March.
Note that no matter what new colors the iPhone 8, iPhone 8 Plus and iPhone X come out in, the prices of smartphones in the updated colors should remain unchanged.
Affordable 13-inch MacBook Air
Exit probability: 90%.
In early March, reputable KGI Securities analyst Ming-Chi Kuo said Apple will release a 13-inch MacBook Air at an affordable price in Q2 2018. The expert's forecast was immediately linked to the likely March presentation of Apple. According to previous years' experience, it's possible that the new MacBook Air, which hasn't received an update for three years, will be released in March. Note that Kuo did not reveal any detailed technical specifications or design features of the new 13-inch MacBook Air, only emphasizing that the model will be cheaper than the rest of Apple's laptops. Thanks to the new affordable Apple laptop, MacBook sales in 2018 should grow by 10-15% at once, the specialist is sure.
Budget iPad
Exit probability: 100%.
The main announcement of last year's "quiet" March presentation was the 9.7-inch iPad with an extremely affordable price tag. Leaks indicate that Apple may release an updated version of this model in March this year. The tablet will get better specs, likely Apple Pencil support, and the price will remain the same compared to the original 9.7-inch iPad.
On February 19, Apple certified two new iPads with model numbers A1893 and A1954 in Russia. One of these tablets is believed to be the new budget 9.7-inch iPad.
iPad Pro 2
Exit probability: 30%.
However, not the new affordable iPad will be the key preview of the upcoming presentation. If Apple really intends to hold a presentation, then the new iPad Pro should be the star of the program. According to the mass of leaks from analysts and insiders, the new iPad Pro will be largely from the previous models.
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