Open a photo studio from scratch. Do-it-yourself interior for a photo studio. Costs, estimated income and payback period

It may seem that a photo studio or photo studio is a business idea only for professional photographers. In fact, any enterprising person can open it. Renting out a room ready for photography is very profitable. This business is characterized by a quick payback and a relatively small investment. We'll talk in detail about how to open a photo studio in this article.

Opening a photo studio from scratch

First of all, you need to figure out how such an establishment differs from a photo salon. There really is a difference. In a photo studio, you can take creative, artistic pictures, change images, decorations. Ideas are born here in a creative stop. In addition, the photographer not only takes pictures of people and objects, he can also do their computer processing. In the photo studio, the choice of services is much more modest. There, clients are rarely offered on-site photo sessions, the design of albums or books, although any creative person can do this with their own hands. The photo studio, on the other hand, offers customers a full range of services, a creative approach and always high quality.

The art of photography is developing rapidly today. First of all, this is due to the appearance new technology, and, therefore, new opportunities... Only professional equipment is chosen. In addition to technology, the studio should have several options for interiors. Ideas for its arrangement should be fresh and exclusive. Creative people can make it with their own hands. There may be several decoration options. Usually they are made for common holidays. People often cannot pay for the full lease of the premises. In order to attract customers, promotions and massive thematic photo sessions are held. For example, you can invite several couples for pictures on Valentine's Day, arrange a costume shoot for Ivan Kupala, and so on.

Here are some of the types of services you need to offer your clients:

In addition, you can arrange master classes on teaching photography for beginners. Usually any photographer can rent a professional studio. If the equipment in it is up to date, then there will always be those who wish. Usually, a small room is allocated in the room for taking pictures for documents.

Determining the format of the photo studio

Now a little about what ideas can be for a photo studio. One of the most common themes is love. Decorations for wedding photo shoots or love stories can be very different: from Chicago in the 30s of the last century, to cute angels and clouds. Most of the accessories can be made by hand. If there is no time for this or abilities, then the hand-made masters will always offer not only original things for decorating the premises, but also accessories for the shooting itself: volumetric letters, pictures, and so on.

Another business format is a children's photo studio. You need to create an appropriate environment. For example, you can build equipment for a children's photo studio with your own hands. These are various swings, slides, decorations with "cartoon characters". Here you can also offer your parents several costumes for rent.

Some photographers, to cut costs, equip their own workspace right in their home with their own hands. If the area is limited, then the maximum that can be done is portrait photographs and photographs for documents. Another option, how to make a photo studio at home, is to always work on the road, and at home in the office you only need to refine your masterpieces.

Choosing a room for a photo studio

Better to future business was in crowded places, near shopping centers, in large sleeping areas. Here are some of the requirements to consider when choosing.

We should not forget about the presence of all communications. Heating, water, sewerage - all these benefits of civilization should be. It is imperative to check the quality of the wiring. The equipment operates with a heavy load on the mains, therefore the wires and connecting parts must be able to withstand them.

What equipment do you need to open a photo studio?

When deciding how to open a photo studio, it is impossible to get around the issue of the equipment itself. Here is a rough list:

In addition, you will need a computer and furniture for the dressing room and waiting area. If the interior design requires it, then some furniture needs to be bought for shooting. It is better to equip the bathroom with a shower stall. Models at a body art photo shoot, for example, in such a studio will feel comfortable.

How to open a photo studio on your own, how much will it cost and what are monthly expenses what services can be provided and who will be their consumers. What form of management to choose, and what package of documents the owner of the photo studio should have.

Your own photography studio is a profitable but highly competitive business. Every student with a camera considers himself a photographer and often offers his services. However, the quality of work of such a "specialist" leaves much to be desired. Therefore, people still prefer studios.

Despite the big one, there is only one way to stand out on the market - high quality and a wide range of services. And for quick start in this area you need a detailed and competent marketing strategy.

How much do you need to start?

To understand what initial capital is needed to launch a photo studio, you need to calculate the possible costs of renting and arranging premises, equipment, paperwork, etc.

Premises rental - about 65 thousand rubles.
Repair of premises and furnishing with furniture - up to 140 thousand rubles.
Light sources - 150 thousand rubles
Light accessories - 30 thousand rubles.
Backgrounds - from 35 thousand rubles.
Camera - from 50 thousand rubles.
A lens for a camera - from 40 thousand rubles.
Dressing room equipment - 50 thousand rubles.
Administrator's workplace - from 35 thousand rubles.
Photo processing computer - up to 70 thousand rubles.
Photo processing software - up to 50 thousand rubles.
Additional accessories, materials and stationery - from 20 thousand rubles.
Website development for a photo studio - from 20 thousand rubles.

In total, to open your own photo studio you need to have about 800 thousand rubles.

Monthly expenses

In addition to start-up capital you need to be immediately ready for monthly expenses for:

rental of premises;
staff salaries;
utilities;
website promotion;
advertising and marketing;
taxes;
additional expenses.

It is difficult to give exact figures here, since there is no specific area of the rented premises, staff salaries, etc. Therefore, these calculations must be carried out individually.

Range of services and target audience of the studio

It is necessary to think about what services the photo studio will offer and who will become the target audience long before buying the equipment.

The studio can be positioned as a photo workshop or as a creative laboratory. That is, it is necessary to determine the genres of photography, from which further services will be formed. For example, a photographer for corporate, wedding and other events, as well as individual photo sessions.

The target audience can be:

Individuals who mainly go to the studio for family photos, photographs for documents or for photos of holidays and celebrations.
Legal entities interested in commercial photography: photos of their products, events, creation of corporate calendars, etc.

The main service of the photo studio is professional photography and photo processing. However, to provide a studio additional income, you must immediately provide for the following points:

The services of a photo studio are often in need of printed publications. Therefore, they can ask for help. However, to break through in this segment, you need to win the trust of customers and become a famous photo studio in the city.
The studio's services are often used by novice models who need high-quality photos for their portfolio.
When ordering a photo for documents or other instant photos, clients will require their printout. Therefore, this service is mandatory.
Clients often require artistic processing and photo retouching.
Sometimes photographers or freelancers will go to a studio to rent it for a specific period of time. Naturally, such a service should be provided in their free time from the main clients.
There is a possibility that the studio will work closely with, which will give a good flow of clients.

The range of services can be expanded at your discretion. The main thing is that they are closely related to the main activities of the studio.

How to register - individual entrepreneur or LLC?

There is no fundamental difference between an individual entrepreneur and an LLC. Both forms of governance have their pros and cons.

It will take 4 times to open an IP less money than in the case of LLC. Also, an LLC must have an authorized capital of at least 10 thousand rubles. In this case, all the money remains with the studio.

When conducting partnerships legal form important, since few people want to work with individual entrepreneurs. But to have an LLC as a partner is much more solid. At the same time, in LLC it is easier to recruit staff, who will be needed in any case for high-quality provision of services.

As for the choice of activity for opening a photo studio, it falls under 74.81 and under subsections 018000 4, 018102 9, 018104 5, 018107 6 and 018114 4.

Before registering a business, you need to rent a room and buy necessary equipment(more on that below). After that, to register an individual entrepreneur or LLC, you must provide the following documents:

Passport of a citizen of the Russian Federation (or other identity document).
Business permit.
Permits from the fire service and SES.
Certificate of registration with the Federal Tax Service.

How to get all these documents, you can check with the local tax and fire inspection and SES.

Selection of premises for rent

There are a number of rules that apply to the location and layout of a photo studio.

First, the studio is best located in the city center. Despite the fact that the rent will be high, a constant flow of customers is guaranteed.

Secondly, the studio space should not be less than 60 sq. m. At the same time, 50 sq. m. m. is the studio itself. The remaining 10 sq. m. - waiting room, dressing room, administrator's place.

Thirdly, the ceilings in the room must have a height of more than 3 m, since this is the height that is required to accommodate the equipment.

Fourth, the room should have large windows. This will allow photographers to work not only with artificial lighting, but also with natural light.

As for the dressing room, it must have a large mirror and natural light. The decoration of such a room is carried out in light colors.

When choosing a room for a studio, one should remember not only the comfort of the photographer, but also the clients. And from the technical part, the quality of the wiring deserves special attention - the equipment of the photo studio gives a high load on the power grid.

Photo studio equipment

All the necessary equipment for the studio will be listed below.

Professional digital camera and lens.
4 lighting devices with power from 500 to 1000 W.
Camera tripods, holders, light stands, herons.
Blinds, umbrellas, softboxes, reflectors and reflectors.
At least 4 different backgrounds and attachments to them.

This applies to the main work area of the studio. You will also need additional requisites and interior items:

A table and chair for the photographer's workplace.
Computer or laptop with programs necessary for work.
Landline phone.
A printer and other equipment needed to print a photo.

In the dressing room you need to purchase:

screen;
large mirror;
small table;
shower stall.

The list of equipment and furniture may differ from the above and directly depends on financial capacity, features of the rented premises and the range of services provided.

Required personnel

Administrator. He will answer telephone conversations, negotiate with clients, draw up filming schedules, follow the corporate website, communicate with clients on social networks and perform a number of work on the economic support of the photo studio.

Retoucher. This specialist will process the photos and thereby unload the photographer for filming.

Hairdresser. He is needed to tidy up clients' hairstyles before shooting.

Visagiste. Such a specialist is necessary for staged photography, which requires applying makeup or makeup. The photographer will not be able to do such work on his own.

Stylist. It will only be needed if the studio will accept future or established fashion models who need to choose outfits or accessories for a photo shoot.

Advertising and marketing

At the very beginning, you need to notify everyone around you about the opening of the studio. You can attract attention with promotions, bonuses and discounts. It is worth using as advertising tools:

distribution of flyers by the promoter or by postal addresses;
posting ads;
advertising on billboards;
bright and conspicuous signboard.

Particular attention should be paid to promoting your business on the Internet. This will require a corporate site. In this case, you should not use website builders. Its development should be entrusted to an experienced web developer. Only he can give individuality to the resource and add the necessary functions to it.

It is advisable to place the finished site on large Internet sites and in advertising networks. The most popular and effective ad networks for now are Yandex.Direct and Google.AdWords. If properly configured, they are able to bring dozens of clients a day. However, in this case, it is better to entrust all the work on advertising campaigns experienced directorate.

Social networks are a good and affordable tool for attracting customers. Together with the corporate website, social media groups and communities can constantly refer clients.

Participation of a photo studio in professional exhibitions will not be superfluous. This will create a positive image for her. A Gift certificates will help to attract private clients.

Potential risks

The main problem a studio can face is power outages. As mentioned above, filming equipment puts a heavy load on the network. Therefore, in order to avoid such problems, it is necessary to buy a UPS.

The photography business has some seasonality. Observations show that very few clients turn to the photo studio in winter. Therefore, there may be losses during such periods of downtime.

Many software developers have a very negative attitude towards those who use their products for free. To avoid litigation, it is better to use purchased and licensed programs with full functionality.

As you can see, there are not so many risks and they can be avoided. The main thing is to organize your business correctly and correctly distribute the budget so that even during the downtime there is money to pay for rent, utilities and other services.

conclusions

The initial capital required to open a photo studio is about 800 thousand rubles. The form of government can be an individual entrepreneur or an LLC. To promote the studio's services, it is necessary to attract all available advertising tools, with the main emphasis on the Internet. Business profitability - 98%. The payback period is 12 months. Profit - about 300 thousand rubles. per month.

* Calculations are based on average data for Russia

We solve the problem of how to open an interior photography studio from scratch. Given: a creative person who wants to realize the abilities of a decorator Conditions: 700 thousand rubles. Find: a profitable business opportunity.

Today photography is an integral part of our life. So familiar that it's hard to imagine how people lived without the ability to capture memorable events in a photo. Now everyone has smartphones with a camera at hand, with the help of which pictures are taken every day. However, most of us still want high-quality and beautiful photographs taken by a professional photographer in a beautiful setting.

Therefore, it is quite natural that at present the opening of a photo studio is promising business idea... Renting out a room ready for photography is very profitable. This business requires a relatively small investment and can pay off quickly. Another plus is its creative focus. Indeed, thanks to such a project, you can realize your creative abilities, prove yourself as a designer.

The photography studio market has gone through tremendous changes. Remember what photo studios used to look like? A white canvas against which you pose with uncomplicated props. Now the interior of the photo studios can be considered a work of art. Usually, studios offer several interiors to choose from. Each interior is clearly thought out, full of interesting locations and details that can be used in the shooting. It depends on the originality of the design whether a person wants to come to the studio for a photo session. The interior is the main component of success for a photography studio.

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However, in addition to the creative component, the photography business has many organizational issues that you need to understand to open your photo studio.

How to define a photography studio concept

When planning your photo studio, you need to start with clear positioning. What kind of service will you provide? There can be two options: you either provide an interior room for photographers who shoot there; or you organize photo sessions, providing a whole range of services - from providing a studio to make-up and, directly, shooting. The first option is less expensive. Here the business owner is focused on creating the interior. The second option is more complicated, because it requires a whole team of professionals (photographer, make-up artist, costume designer or stylist, administrator), and more expensive. If an entrepreneur is a photographer, then it is more rational for him to choose the second option. But according to the terms of the problem, the entrepreneur is a creative person who intends to independently design the interior of the photo studio. Therefore, the essence of the project is to lease an interior studio for photo sessions.

How to analyze the photo business market

To analyze the market, it is not necessary to conduct a large-scale marketing research... It is enough to find out how many photo studios operate in your city and study their approximate list of services. Your main assistant is the Internet. Today, almost all photo studios have their own website or social media account. See what interiors are presented there, how much it costs to rent a photo studio, determine their territorial location (Yandex.Maps, Google Maps or 2GIS will help). Based on the collected data, you will be able to more deliberately plan your business and form a competitive advantage.

To attract customers, you will have to offer something that other photo studios have not yet offered. In search of fresh ideas and inspiration, see what is on the market in other regions. You should also understand that your ideas should be liked first of all by the audience. Therefore, we advise you to find out what topic is relevant among the city's population, what is the demand for existing services. This information will help you avoid unnecessary expenses.

How to calculate how much money is needed to open a photo studio

The required investment is one of the most important elements of any business planning. In order to open your own photo studio, you will need from 700 thousand to 3 million rubles. It all depends on the scale of the business, the complexity of the interior, ideas, city and premises. For example, if you want to buy out the premises in which the studio will be located, the amount will exceed 3 million. But 700 thousand rubles will also be enough to open a photo studio. You can save money on the premises itself - rent it; staff - to limit themselves to services for renting a studio; interior - carefully think over the locations that can be compactly placed on the rented area, and choose the decor elements wisely by choosing budget options. You can also save money on renovating the premises by choosing a premise in good condition. By the way, this will save not only money, but also time, allowing you to launch the project faster.

We will return to the money issue when we plan to fill the photo studio. While we are getting used to the idea that we need about 700 thousand rubles.

How to choose a room for a photo studio

If your studio will be located in the city center, this is ideal. But it is not so easy to achieve this ideal: firstly, many requirements are imposed on the premises of a photographic studio, which are not so easy to fulfill; secondly, renting premises in the center is not a cheap pleasure. Therefore, you can consider options located in the city center, but on less passable streets. It's not the best option to climb far into industrial zones, which will take a couple of hours to get to. You can't place a photo studio in a residential area either, because it does not provide essential services to attract residents of nearby houses. You have to attract people from all over the city, so the most logical thing to do is to opt for the center.

Now let's move on to meeting all the requirements for the very room of the photo studio:

high ceilings - from 3 meters;

studio length at least 8-10 m;

the required repairs must be cosmetic, otherwise you will spend a lot of money and time on rework;

the space should not be divided by vertical beams;

when choosing a floor covering, you should give preference to a dark color and high wear resistance. Otherwise, the floor will quickly lose its attractive appearance.

On average, the cost of a space of 80 square meters, rented in the city center, is 50 thousand rubles.

When the room is chosen, you can think about the layout. The room needs to be divided into several zones, in each of which there will be a location for shooting. A good photography studio should have at least three locations. Also, do not forget that in addition to the workspace, you should provide an area for receiving visitors and a toilet.

How to choose a photo studio interior

So we come to the main thing - planning the interior of the photo studio. The main character who defines the interior of the studio is the entrepreneur himself. Here he can realize all his creative ideas, give free rein to imagination and be creative.

It should be noted that, no matter how sophisticated the designers are, the following themes of locations are most popular:

romantic - they are designed for clients who buy family photo sessions or love-stories. This location should be medium in size to accommodate a family. Usually romantic locations are performed in light colors, with floral motives;

stylish locations that are popular with a younger audience. The design style is close to a loft or modern and is most often decorated in dark colors;

the third room is usually called the "chameleon" because the interior is changed for seasonal filming. Here you will often have to change the environment, which will allow you to re-attract customers and invite new customers on the eve of various events. Usually, locations are performed according to the seasons.

For inspiration, we have collected several interesting interior concepts for decorating a photo studio.

You can support the romantic style with a chic hanging bed, decorated with a canopy and flowers. It looks very nice and delicate. Miniature swing will also look interesting, which will help to create live footage in motion. But a romantic interior doesn't have to be in bright colors. A country-style location will look stylish and unbeatable - a hayloft, a romantic inscription on a wooden wall and a mini-picnic. Isn't it romance?

Within the walls of a photo studio, you can simulate the space of a street. For example, equip a cozy courtyard with a beautiful door, a veranda or hedge entwined with grapes, a bench and a bicycle left near it.

To maintain a stylish loft, you can create a brick wall or a gradient background that simulates plaster. An interesting addition will be a chalk board - inscriptions and drawings on it can set the mood for the picture; designs from light bulbs that look good in the frame; stylish armchairs and ladder racks.

Ready-made ideas for your business

You can envisage creative details that make the interior special. Attach the bike to a brick wall, decorate a window in an unusual way and turn it, for example, into a porthole, "grow" a magic tree in the studio, paste over one wall with different wallpapers, creating several backgrounds for photographs. It is also important that the interior contains many interesting details with which clients could interact (books, pillows, musical instruments, three-dimensional letters, etc.).

How to equip a photo studio

There will be a minimum of lyrical digressions - only dry numbers.

Repair of the photo studio premises - 150 thousand rubles.

Equipment - 150 thousand rubles, an approximate list of equipment: light sources (from 4 pieces), umbrellas for light and reflection, curtains, attachments for reflectors, synchronizers, fixing devices, stands, herons, tripods. If you are afraid of incomprehensible names, you can contact companies that provide ready-made sets of equipment for photography studios. To find the right equipment, you can consult with a professional photographer.

Decorations - 250 thousand rubles.

Business registration - 20 thousand rubles.

Premises rental - 50 thousand rubles.

Total: 650 thousand rubles.

How to legalize a photo studio

While our studio is being renovated and decorated, you can take up organizational issues. First, you should register your business. For a photo studio, the format of an LLC or an individual entrepreneur is suitable - it all depends on your personal plans. It is safer to register an LLC, but registering an individual entrepreneur is much easier. As an individual entrepreneur, you will be able to keep basic accounting records and choose a simplified tax regime. As for the registration of activities according to OKVED, then code 74.2 (Activities in the field of photography) is suitable for a photo studio - it includes several subsections.

For the work of a photo studio, you do not need to issue any licenses, a standard package of registration documents is enough. But it is required to obtain permission from the fire inspectorate to open a photo studio in the selected room.

Ready-made ideas for your business

It is also worth mentioning the checks, which sometimes scare entrepreneurs. Photo studios are not in that category consumer market, which the reviewers are keenly interested in. Therefore, there should be no difficulties for the control authorities. The main thing is to keep the premises clean and tidy, to provide quality services.

Another important issue is the search for personnel. For a photo studio, at least 2 people are needed for the administrator's position, who will work in shifts. If you want to save money, you can become one of the administrators, reducing labor costs. The average salary of one administrator is 25 thousand rubles. You will also need to hire a cleaning lady to keep the rooms clean. It does not have to be included in the state.

How to advertise a photo studio

The promotion of a photo studio is usually carried out via the Internet. Aspiring entrepreneurs pin their hopes on social media. And for good reason. Practice shows that the greatest return with proper account management is provided by Instagram. Still, the business of a photo studio is based on high-quality photographs, so this resource is best suited for promotion.

First, you need to photograph the locations of the studio yourself, and in the future you can ask photographers to use their work to demonstrate the locations. Contacts, examples of work, decoration options, information about promotions, reviews should be posted on social networks.

You can promote your studio through collaboration with photographers. And here the fashionable word “collaboration” will be appropriate here. What is their logic? You yourself offer photographers to shoot in your studio, in exchange for providing a location, he undertakes to post information about you in his account. In fact, this is a combination for the purpose of mutual benefit: the photographer gets a shot in a beautiful interior, and you get an advertisement for your photo studio.

You can also attract customers with profitable promotions and offers. Arrange a drawing of a certificate for a photo session in your studio; provide a discount on certain days; organize a campaign to support family photo sessions with discount. All these actions will have a positive impact on the promotion of your studio.

When planning a business, most entrepreneurs focus on two parameters: the required investment and profit. It's time to ask the question - how much can a photo studio earn?

To give a specific answer, you need to determine the cost of services. To do this, we look at the prices set by competitors. In each city, the price level is different. But on average, 1 hour of renting a photo studio will cost 1,300 rubles. You can count on 120 hours of rented filming per month (that is, about 4 hours of filming per day). In this case, the proceeds will be 156 thousand rubles. Then the net profit will vary in the amount of 70-80 thousand rubles. During weddings and new year holidays this amount can increase significantly due to increased demand. With an average monthly profit of 100 thousand rubles, you can recoup your investment in 10-12 months of work.

How to assess the risks of a photo studio

Any business involves risk. You should take into account all the possible difficulties that may arise when opening and operating a photo studio. This will allow you to quickly respond to threats or avoid them altogether.

Another risk is the seasonality of the business. In the summer months, there is a decrease in demand, but the most active months for photo studios are November, December, February and March. To minimize risk, during low sales, arrange contests for free photo shoots, distribute gift certificates. You can also expand the list of services. For example, rent out premises for holding any events (birthdays, master classes, etc.).

Thus, you can identify the main advantages and disadvantages of opening your own photography studio. After weighing all the pros and cons, you can make the final decision to open this business.

Table 1. Pros and cons of opening a photo studio

It is quite possible to organize a photo studio by spending no more than 700 thousand rubles. To consolidate the material, we offer a checklist for opening a photo studio from scratch.

Checklist for opening a photo studio:

Demand analysis

Competitor analysis

Studio concept development

Search rental options

Room evaluation

Conclusion of a lease agreement

Measurement of the room for the design project

Creation of a design project for each location

Business registration

Cost planning (list of materials, necessary furniture and decor, equipment)

Working with photography in a creative studio can be both challenging and rewarding. In the beginning, when you are just taking the first steps to improve your photography skills, you always start using the available light. It takes very little time for most people to realize that creating is very beautiful pictures in low light conditions, especially indoors, it can be extremely difficult. When looking for answers on how to get around the low light problem, you end up buying faster lenses and better cameras. But a better and more expensive camera device cannot capture poorly lit terrain properly. In the latter case, it becomes flash photography - a topic that scares many photographers.

However, the thought of setting up a home studio with lighting can seem like a daunting prospect. But studio flash is not a complicated art, just a combination of basic lighting principles and camera skills, while the required kit is now much cheaper and easier to use. And it completely depends on the photographer, which kit he buys and how much he spends. You can get rid of the use of a large polystyrene board as a reflector or unfold the softbox to a near-life size.

But I want to save money. Then the best place for starters - a home studio flash memory kit. This set offers a number of benefits. First, it will give you control over your exposure. High flash output means lower ISOs can be used and therefore images with less noise. Second, the studio flash kit effectively gives control over the depth of field, as increasing or decreasing the power allows you to open or close the aperture.

However, the most great advantage is the control over what the studio flash gives you the quality of light. You can choose whether it is diffuse or sharp, widespread or narrow beam, you can choose to emit it at any angle. Consequently, setting up a studio may not be as costly as it sounds.

Basic steps to start a home photography studio

Clear and structured methods need to be taken in the process of setting up your home photography studio. To understand what will have to be done in the future and calculate the costs, you must follow the following instructions:

Determine the location. The place you choose should be wide, spacious and comfortable. A lot of equipment will need to be installed here, and space is needed for: backgrounds, equipment, and even people. A hidden place is more suitable than outdoors, but if you plan on taking more outdoor shots then this is a great place to set it up. However, this can interrupt the process (there will be all kinds of anxiety like nosy neighbors, etc.). Nothing in the room should be too bright, or it will take away from the quality of the photo. Bare walls work best. Comfortable, cream colored carpets create a pleasant atmosphere.
Make a waiting room (optional). If you need a professional approach, you can create a waiting room where clients can sit back and relax before taking their photos. This room should not be as spacious as the "photo room". But it should be pretty big. Chairs and / or multiple couches should be installed so customers can take a seat and look around. This room should be bright, warm and welcoming. It is possible to hang some of the past works on the walls for clients to observe and compare. You can also provide magazines for entertainment. You need to create a pleasant atmosphere by researching wall and carpet options. It is advisable to do everything so that clients feel like guests.
Set up a schedule and hire assistants (if needed). If you do not plan to create an entire photo studio yourself, you will need responsible, dedicated people to help. It takes anywhere between 2-8 people to successfully run a photo studio. Once this process is over and a good team is assembled, you can start scheduling. This should be discussed with your current employees.
Make seamless paper backgrounds. A good photo studio has wide choose backgrounds for photos. Clients expect quality designs, landscapes and solid colors to complement their photographs. Backgrounds shouldn't be sloppy or unprofessional. You should have multiple backgrounds to choose from (solid white, solid black, and maybe a few decorative). They must be large enough to fill the entire frame. You can use gels on background lighting to customize the look (a solid white background can appear red with gels). You can create your own backgrounds to save costs:

Take a sheet of 300x300 cm muslin and dye.
Taking a sheet of canvas (size as above) and painting it will be heavy and will require a lot of dye.
Search for used backgrounds.

Cosmetics and accessories. Customers want to look their best in their photos - they pay good money for it. You can hire a makeup artist to apply makeup on them. Get a medium sized mirror that can help you apply your makeup. It is also worth considering providing accessories for photographs such as hats, jewelry, wallets, etc. It can make the photo more interesting and stylish. Clients will be delighted with the huge amount of help and will strive to make their photo great.

Determine prices. Prices - important factor to consider when setting up a photo studio. Too high a cost will quickly scare customers away. However, too low a cost will make the profit meager. It is worth looking at the prices in your area. You need to set a price per visit and also charge a printing fee. You need to consider the factor of staff salaries, the cost of studio equipment and your personal experience.
Post a price list so that customers can see it.
Name the studio. Every photography studio needs a name to attract clients. The name that is given can surpass or fail such a business. It is worth discussing the choice of a name with your colleagues and thinking about your business. What are the strengths? How can you express this in a few words?
Advertise the studio. Now that the location, workers, props and even a name have been created, it's time to start advertising your photo studio. Before you start advertising, you need to make a list of all the strengths of the studio. Why does the client want to come to this photo studio? It's important to create a colorful, engaging ad that lists these strengths.
Start a business.

Studio equipment

There are numerous professional photographers in the field of photography who have never touched flash. Some of them could not do it for financial reasons (unfortunately, among professionals it is quite often considered that flash photography is extremely expensive), some of them were too afraid or too busy to try, others felt that they never needed it. ... Most photographers aim to connect a flash to their cameras (in Auto / TTL modes), point the camera at the subject, and take pictures. And when their flash breaks after firing 20x, they'll blame Nikon for overheating badly. Sounds familiar?

If people pay to work on photography, you need to know how to work in different lighting situations. AND The best way study flash photography and get good results from it - constantly work and experiment with it. Setting up a small, affordable photography studio at home is a great way to get started. You can learn a lot just by photographing your family and children at home. Even if photos are taken for fun, why not experiment and learn something new? To build an affordable photography studio at home, you need to consider some basic and must-have tools and then expand your studio lighting options.

The very first thing to decide is what to work with. An inexpensive way to find studio lighting is to use continuous hot (tungsten) or warm (fluorescent) lights. You can buy two light stands with umbrellas. But this type of setting has its problems, and it doesn't teach you how to deal with low light.

If there is interest in continuous lighting, it is best to use it before using a flash. Then you will definitely understand what is needed and you can get the most out of the equipment.

Many high-end studios use continuous lights because they can pinpoint the light exactly as needed. For professional studio photographers, precision and consistency are often required. But for someone who is just starting, there is no need for this.

Therefore, despite its relative complexity, it is best to learn how to use flash first. There are several basic guides to flash photography. This will be the most expensive part of the purchase. “Flash” or “Speedlite” (depending on whether Nikon or Canon is used) are compact flash units that can be used on-camera or off-camera. For setting up outside the camera, the flashlight is removed from its camera and installed on a lighting stand. This is the configuration used to create the first studio. The nice thing about high-speed lights is that they pack enough power for everyday needs - from lighting one person to a group of people. They are also expandable - you can start with one high-speed light and add more flashes in the future for more creative photography.

All leading manufacturers of digital SLR cameras make LEDs that are the property of their cameras. Nikon calls its flash system the "Nikon Creative Lighting System" with many built-in automation tools. Canon and Sony also have their own comparable flash units. All three provide a variety of options for fast flashlights, from basic to high-end models used in commercial photography. Nikon currently offers three accelerator options for DSLRs: SB-400, SB-700, and SB-910. For one setup, the cheapest option is to use the SB-700 in an off-camera configuration and use the camera's built-in flash to fire it.

If you have an entry-level DSLR, then there are several options. The first option is to buy a command unit like the SU-800. The second option is to buy a set of PocketWizard Plus III devices. If you have a Canon DSLR, you can start with the Speedlite 320EX or 430EX II, both of which can act as “slaves”. Many of Canon's newer DSLRs, such as the 7D, can also act as flash unit commanders. The total cost will cost: from $ 250 to $ 550.

Like cameras, there are all kinds of light to choose from. To run the indicator lights in a controlled environment, it is common to select the most affordable backlights you can find. You don't need anything super powerful to trigger your flashes.

You will then need an umbrella adapter that will sit on the light stand - it will hold both the flashlight and the umbrella (to soften the light that comes from the flash). The best low-cost 2-in-1 adapter is the Impact Umbrella Bracket with Adjustable Boot. If you line up two lighting settings, it is worth considering purchasing the Impact Digital Flash Umbrella Kit. The total cost of the kit is about $ 60.

No background support system needed. You can find and use white bedding or colored muslin as a background. But if you want something more pleasant and portable (for photographing corporate clients), it is recommended to buy good system background support.

It will take a couple of other things with a background system. First, you need to decide whether to buy paper backdrops or muslin. Paper is cheaper, and if it gets dirty, you can simply cut out the dirty piece. Plus, no need to worry about ironing. But much more storage space is required. Remember to grab a pair of adjustable paper clips.

These are the most basic tools to start with. Once you start using the more advanced flash techniques, you can start exploring the best light modifiers, shaping tools, flags, and other tools for total control.

Studio lighting can seem daunting if you've never had one before. However, this is not as scary as many people think. By using a simple home studio kit with multiple flash units and a few essential accessories, you can get great results in no time.

There are a variety of home studio lighting kits to choose from. A basic home photo studio kit includes everything you need to get started. Here are some of the key tools you can use to create classic studio lighting technologies:

Flash. Most kits have two flashes. Along with the flash, there is a model light. Most have a switchable "slave" device that allows one flash to be triggered by another, so you only need to connect a camera to one of the flash heads.
Constant light. Studio flash is all about positioning the light source away from the camera. They support flashes, which means they can be positioned at the desired distance and angle to the subject.
Photo umbrella. The flash is directed so that the light is reflected on the subject. They are available on a variety of reflective surfaces - usually white, silver or gold.
Softboxes. They are a little more complex, but they create softer light with more even lighting.
Snoot and honeycomb. Both of these tools help focus, or "focus" the light. They are ideal for use as a highlight or for highlighting a specific part of an image.
Reflector. A simple reflector can be really useful in a studio lighting setup, especially if only one light is used. You need to use it in the same way as natural light - to bounce light back onto your subject and fill in any areas of the shadow shadow.

There are several ways of lighting:

The chosen shutter speed is slower in the studio, but it should be fast enough to avoid camera shake. However, you also need to be careful not to set the shutter speed faster than the specified sync speed of the camera. On most cameras this is usually 1 / 200sec or 1 / 250sec.
Flash power is measured in W-seconds. Each part is 400W, which is roughly 64. This is normal for normal portrait work.
Switch the camera to manual and use the histogram and LCD to evaluate the exposure and the effect of the lights. Use switches to change the power of the lights and the aperture.
To connect the camera to a light source, you need a sync cable or wireless trigger so that when you press the shutter, the lights turn on at the same time. Some wireless ones are now so cheap that they are the best option since many popular DSLRs do not have the PC jack needed to use the more traditional sync cable.

The main costs of starting your photo studio

A professional photographer will need at least two professional cameras. You need to have a professional grade backup camera.

The equipment required will vary depending on whether it is portrait photography or wedding photography. The following list is exactly what it is recommended to buy for a beginner:

Cameras. Nikon d750 is the best camera for wedding photography... For portrait photographers - 2 Nikon D7500 cameras. Wedding photographers need 2 Nikon D750 cameras.
Lenses. As for the lenses, the following are recommended for both portrait and wedding photographers: Nikon-50mm-1.8, Nikon 35mm f / 2.0, Nikon 50mm f / 1.8, Nikon 85mm f / 1.8. Also for wedding photographers: Nikon 70-200 f / 2.8.
Other equipment. Wedding photographers will need at least 2 camera flashes. Nikon SB-700 recommended. You also need to purchase camera bags, memory cards, reflectors, light stands, flash triggers, etc. This will depend on the style of photography.

Since costs will vary based on location, market area and type of business, the listed costs are universal in most cases.

The following expenses will be required:

The costs of registering a photo studio as a private enterprise.
Annual accounting services: for filing year-end tax returns, etc.
Insurance (if you want).
Photo samples. If customers cannot see the products, they will be less likely to pay for them.
Legal fees and photo contracts.
Computer software. (For example, the iMac costs $ 1299).
2 spare hard drives.
Screen calibrator.
Purchase Lightroom and Photoshop.
Web site. Having a website that is more than just a free site is absolutely essential.
Other needs of the photography business. Many photographers start a business with no idea how to actually run it. They don't know how to get new customers, how to attract or even get them to buy their services. To avoid wasting time and money, the following tools and courses should be included in your startup costs: A photographer's pricing guide and a professional photographer community.

Business plan

Before you buy a camera and build a website, there is a little prep work you need to do:

Determine the points of the business plan. This detailed document serves as a roadmap describing how it will benefit. This affects things like cash flow, costs, property and competition.
Access your financial needs. As part of a business plan, you need to have access to startup tools. You will need business licenses, insurance, a website, and accounting software. If the studio needs office space, you will need to examine the commercial rental properties and indicate the monthly costs and cost utilities in the plan. Most photographers need help setting up a studio. You can ask friends and family for financial support. Whether asking for help from friends and family or applying for a bank loan, you need a plan before starting your own business.
Calculate your personal finances and calculate opportunities.
Get professional experience. You will need to show your potential clients your capabilities, and working with a professional photographer is a great way to get some experience and start building a portfolio.
Buy a camera. If you buy used gear, you can collect all the equipment for about $ 5,000.
Come up with a pricing plan. This is a difficult question for every photographer, especially when it comes to a beginner. You need to find out what hour of time costs how much. For every hour spent on filming, about three hours will be spent on editing. You need to take this into account in your prices.
Invest in a website. The site must showcase the work. This is what customers will want to see. You need to keep your site organized by categorizing the galleries. Include a picture of yourself and a page that describes the work experience. Contact information is also required. You need to provide pricing information on your website.

Marketing and development of a photo studio

Now, after organizing a photo studio and purchasing all the equipment, you can attract customers by following the following steps:

Create your own brand. You need to figure out what makes your studio unique and use that for branding your business.
"Join" groups, forums, clubs, groups of photographers.
As a photographer, you need to have not only crazy composition skills, but communication skills as well. Not only does the client have to trust the photographer, but also bring and bring others. If necessary, you can meet with your clients before filming.
Use social media to promote yourself. Your best bet is to start with one or two sites and use them consistently. Facebook - a good option, but you can lean towards one of the more visual channels social networks such as Instagram.
Google Ads. You can take a portion of your marketing budget to buy keywords that generate more traffic to your site.
Team up with charities.
Create a list of email addresses.
Maintain a photoblog. Blogging is a great way to establish credibility in your field. It is an open platform to showcase your photos.
Make a savings plan. It takes time to profit from a photo studio and the savings account requires more more money but saving money should be a priority as it develops and becomes popular.
Reinvest in the business. After you have income in the amount of at least three months of studio maintenance, you can start thinking about reinvesting it. With new lenses and improved software for editing, new technologies can improve the product. To make the right decisions, you need to make a list of the items you need.
Diversification. Over time, you can add specific elements to your business that will help diversify your revenue stream. You can add photos of motherhood and newborn to the list of your services. Rather than generating all of your baby runaway income alone, you can generate more money by branching out.
Continue to learn and improve your skills. You can add to your classes, watch instructional videos, or schedule time to photograph something completely unrelated to your photography career.
Help for hiring. In the beginning, you will need to perform all functions: shoot, edit images and place print orders. Once the business is established, it would be nice to delegate responsibilities. To do this, you need to acknowledge your strengths and weak sides... You can find a freelancer to help yourself in some area.

As with any new business, there will be ups and downs with a photography studio, but if there is a commitment to photography, it is easier to build a solid reputation as a photographer with your studio.

To create an interior photo studio is suitable with special attention, since the art of painting with light requires professionalism. The minimum size of the filming room should be 40 sq. M. The more spacious the studio, the more opportunities open up for the photographer. In addition to the working area, it is necessary to equip a platform for storing equipment, applying makeup, reception and a recreation room. The "equipment" of a photo studio varies, and it directly depends on its concept. The interior of such a room is characterized as "flexible". After all, the mood of the photo sessions will change from time to time, and the room must match.

In the design of photography studios, two trends are distinguished: European and American. The states prefer to equip huge multi-room premises, decorated in a minimalist style. There are no decorations in the interior, but there must be large windows - sources of natural light. Studios are rented as a whole or just individual rooms, each of which is thematically decorated. European from American differ in scope. The premises are more modest and smaller. As a rule, different photographs are taken in the same room, changing the decor. Of the stylistic trends, loft, hi-tech and minimalism are popular. Let's talk about the design options for photo studios and design features.

Equipment and technical characteristics of the photo studio

Although a photo studio is not a living space, there must be a certain cosiness in it. This is important for models, on whose mood the success of the shoot largely depends. A photographer who spends most of his time here should also feel light and comfortable in the studio, which will affect the quality of his work. In the interior, the most important role is given to equipment, which will help to establish a workflow without failures and hiccups. The second place in the ranking in terms of importance is taken by decorations. Together with the equipment, they will help create a beautiful picture. The list is completed by furniture and decor not for filming, but for company employees. A series of shots can take a very long time to complete. Employees also need to rest, eat, arrange small smoke breaks. Let's take a closer look at the stages of creating a design project for a standard photo studio.

Photo studio concept

The concept of the studio determines the type of photography that will be carried out in it. There are many subgenres in the art of photography: reportage, landscape, panorama, documentary, advertising, portrait. Each of the species is further classified into subtypes. Most of the photos can only be taken outdoors. Studio shooting is conventionally divided into two types:

Portrait;
Interior.

In both cases, people are the subjects of the photograph. However, for portraits, a minimum of scenery is used (only the “backdrop” is the background). Therefore, a person must be carefully made up, beautiful clothes are selected, hair is styled, because he will be in the center of attention. All these actions must be carried out in a separate area of the photo studio. For interior photography, preparation is carried out less carefully, since the person is surrounded with stylish decor, and in fact, a real room with a thematic setting. When viewing a photo, attention will be diffused between the subject and its surroundings. Studios offering filming of this nature need to select high-quality decorations that decorate individual thematic zones.

Premise requirement

A room for a photo studio must meet a number of requirements:

High quality sound insulation. Photo studios do not recommend equipping residential buildings in apartments. We will talk further about why such a taboo works.
Good ventilation. If the photographer plans to carry out large-scale shooting with the involvement of a large number of people (make-up artist, stylist, assistants, the models themselves), then you will have to ensure high-quality air exchange in the room. Such a "crowd" in the studio will become stuffy, and the situation will be aggravated by monoblocks, which greatly heat the air. As a result, the make-up will "flow" in the model, and the photographer himself will not be very comfortable to work, periodically wiping his forehead.
High quality wiring. During the photo session, many devices will work at the same time, which will create serious loads on the network. This nuance must be taken into account so as not to disrupt the shooting and not let people down.
Powerful heating system. In winter, in rooms with high ceilings, it is difficult to maintain the desired temperature. If the central heating system does not cope with the task, then the studio is supplied with individual high-power heating devices.
Dimensions of the room. Of course, even in the most modest studio there should be enough space to accommodate decorations, equipment, technical areas.

Another important nuance is the presence of a bathroom. Moreover, you need not only a toilet, but also a full shower, so that the model can calmly wash her hair after an intricate hairstyle or erase makeup. This is simply necessary in cases when they are working on different images during the same shooting.

Colors and materials for finishing

For the design of a photo studio, a neutral color scheme is chosen. As a rule, it consists of white and gray with occasional blotches of black. This trio is very reminiscent of the color concept of loft, minimalism and high-tech. These directions are considered optimal for the design of a photographic studio. The flooring is chosen from the most durable materials. Cheap, but short-lived linoleum or block parquet are not even considered. The ideal solution would be a self-leveling floor - an expensive but very reliable material that can withstand heavy loads. Tiles are also suitable, but not simple ceramic, but porcelain stoneware (more durable). Textured plaster or ordinary paint is used for wall decoration. You should not spend a lot on wallpaper or wall panels, which, with a large flow of people, will quickly lose their respectable appearance. The ceiling is also plastered or covered with plasterboard tiles if the studio is located in a former workshop. This solution is very convenient, since the tiles can be removed and the holders for additional equipment can be attached to the frame.

Brick walls, painted in different shades, are not only an integral attribute of a loft, but also a luxurious backdrop, that is, a natural background with a special texture.

Equipment

Each photo studio should have a minimum set of equipment. The required attributes include:

Reflectors (light discs). While these details of a photo studio may seem insignificant at first glance, in fact, no shooting is complete without them. Reflectors are used to redirect light. One or more light discs can be used for photography. Depending on the color of the surface, they are classified into four types: black, white, gold and silver. The first type absorbs light and helps to remove "side" glare. The purpose of the white reflector is exactly the opposite - it scatters the flux. Silver is used for cool lighting and gold for warm lighting. Light discs are canvases stretched over a frame with a stand. To enhance or diminish the reflective effect, photographers place them at different distances from the subject.
Flash. This studio equipment helps direct a stream of light onto an object in such a way as to create contrast, emphasize shadows, and make it more voluminous. Photos will not be "alive" without flashes. The smallest ones are required for portraits. Professional photographers prefer to buy flashes, the power of which can be adjusted to suit the nature of the shooting. The most common type is monoblocks (impulse flashes).
Studio backgrounds.
Photo umbrellas. They, like reflectors, are used to redirect light streams, scatter or concentrate at a certain point.
Softboxes. In fact, these are analogs of photo umbrellas, only worn over light sources. Such nozzles are more compact, therefore they gradually replace their more bulky predecessors.
Lighting fixtures are the most important piece of studio equipment. They can be professional or semi-professional. The higher the quality of the lighting fixture, the more options in its settings and the higher the sensitivity to color temperature.
Small items. This category includes adapters, reflectors, honeycombs. Most of the equipment is mounted on flashes.

In addition to the above equipment, in each photo studio there are decorations that are used for popular art photography.

Light and its types

Lighting in a photography studio is classified into two types:

Soft or absent-minded. The light is evenly distributed without the formation of harsh shadows.
Tough. Helps to obtain a high-contrast image.
Based on these types of lighting, two types of lighting solutions are distinguished: light-tone (soft) and cut-off (hard). To create beautiful pictures, use the following types of object illumination:
Background. Designed to separate the person from the "backdrop", helps to create volume.
Drawing. Basic illumination that creates the right illumination for the subject. As a rule, it is placed in front of the model at an angle that the photographer adjusts.
Contour (contour). Creates an emphasis on a particular area.
Filling. Designed to soften chiaroscuro.
Modeling. Helps create highlights.

Lighting devices, depending on the nature of light emission, are classified into permanent and pulsed. The first ones shine steadily, without interruption. Pulse works like short-term flashes.

Why do you need soundproofing

The wider the shooting scale, the more people are attracted to them. As mentioned above, this is not only a group of models (or a family with small children) and a photographer, but also stylists, make-up artists, costume designers, assistants, and illuminators. There is a lot of noise from so many people. The process of making a photo is not only a snap of the camera, but a form of art. It is characterized by a special atmosphere that creates a mood. Music quite often helps with this. For dynamic photo shoots, rhythmic compositions are included, and melancholic melodies are suitable for gentle, romantic shooting. Photographers, in order to issue instructions to the team, are forced to shout over all this noise. In order not to disturb others, it is necessary to carry out soundproofing of the room. It is for this reason that it is not recommended to equip studios in residential buildings next to apartments.

Studio backdrops are ubiquitous as they are the easiest way to transform a shooting location in a matter of seconds and transfer a model to an old building with cracked plaster on the walls or to a luxurious room where classic wallpaper with ornate gilded ligature creates an elegant interior. Most often these are canvases made of paper or fabric, stretched over a special frame-frame. The background helps to create the mood of the photo. Canvases come in a variety of colors and textures. Paper studio backgrounds are classified as disposable. They are sold in rolls. Before shooting, a piece of the desired length is cut off, placed behind the model, and then discarded. Fabric backdrops are considered reusable; if necessary, they can be rolled into a compact roller that you can carry with you. It is allowed to wash such a background. There are also double-sided canvases.

Choosing a photo studio interior

In large photo studios there are areas where families, young couples, children, girls and boys are filmed on an ongoing basis. Interiors can be permanent or temporary. The first includes the furnishings that are romantic, stylish, elegant, that is, those types of furnishings that do not lose their relevance all year round. Temporary interiors include seasonal and festive interiors. Let's consider each type in more detail.

Romantic theme

To create romance, you do not need to decorate the premises with a lot of details, just a couple of carefully selected elements that will help create the "right" mood. This is why romantic interiors are attractive: they are easy to "assemble" and just as easy to remake. For example, for a light composition in the Provence style, an elegant table made of carved wood, painted white, is selected. A miniature inlaid box, a porcelain vase with a pair of live lilies or lush asters, and a candlestick with a thin twisted leg are placed on the tabletop. Next to it is the same sleek, wooden folding chair for the model. An openwork shawl of a light lilac shade is casually thrown over it, allowing one end of it to fall freely to the floor. A large birdcage is placed near the legs of the table. The composition is completed by two translucent curtains, which will play the role of a weightless framing of an artistic portrait.

Stylish locations

Stylish interiors include absolutely any design that was created according to the canonical rules of a particular direction. Popular locations include loft, art nouveau, provence, high-tech and minimalism. For example, to create the first version, a textured wall with old brown brickwork, which is illuminated with “bare” light bulbs on a wire, is enough. A luxurious, comfortable black leather sofa with a carriage coupler is placed against its background. Nearby, a lamp is placed on a long leg with a metal shade. The wall is additionally decorated with signs with inscriptions.

The loft is easy to implement in old spaces. This style doesn't even need additional finishing. The main highlight of the loft is the luxurious furniture housed in the abandoned workshops of the former factories. To stylize a photo studio for modern (art nouveau), you will have to work hard on the background. Wave Style is known for its lavish wall, floor and sophisticated ceiling designs. The interiors always feature elegant stained-glass windows, decorated in mosaic technique, painting, an abundance of decorative elements made of wood, expensive fabrics and forged details.

Seasonal themes

Seasonal themes are associated with the seasons. To create spring interiors, you will need a large number of artificial flowers that qualitatively imitate living ones. Bouquets can be made by yourself. They are placed in vases, baskets and even glasses. The color scheme is kept in pink, lilac or yellow tones with "specks" of greenery. To create winter interiors, the Scandinavian style is taken as a model. The color palette will be white, blue, light blue, green and brown. It is advisable to add “eco-elements” to the interior - a wall made of wood cuts, compositions of branches instead of flowers, moss, real stumps. Home comfort the pictures will be presented with a fireplace and live fire. Autumn interiors are traditionally created in red-yellow-gold tones. "Backdrop" can be made independently from small bouquets and garlands made up of fallen leaves. Complement the decoration with sunflowers - typical autumn colors. In the interiors, it is also desirable to have a live fire in the fireplace or candles, which resonates with a warm checkered blanket and a cup of hot mulled wine. For summer interiors, butterflies and live greens are used: single flowers, twigs, bouquets, topiary. The color palette is dominated by juicy, bright shades: yellow, green, blue, pink.

Festive interior

Decorating festive interiors, as a rule, is done with your own hands. For the New Year, they equip a cozy room with a decorated Christmas tree, a decorative fireplace with wood, garlands of rain, beads and homemade snowflakes. Coniferous wreaths with tiny gifts in shiny wrappers and bells look luxurious. Rowan branches will contrast beautifully against the snow-white background. A cozy soft armchair is placed near the fireplace with a blanket hanging from the armrest. The composition is complemented with a large-knit pouf. To decorate the interior by March 8, flowers are used that can please any woman and are also a symbol of a romantic feminine nature. It is better to choose a light background so that bouquets and flower garlands contrast with it. By Easter, you cannot find a better decor than an artificial lawn, on which baskets, fake colored eggs and garden figures of rabbits are randomly placed.

Interiors for children

Interiors for babies are decorated with miniature furniture sets, many dolls and children's toys, balls, houses and garlands of flags. For tiny princesses, delicate interiors are created: crazy tea drinking at an elegant table, a luxurious castle from a fairy tale, a puppet world. Alice in Wonderland theme is especially popular. For example, the location of the shooting is decorated with objects of gigantic dimensions (spools of thread, balls of yarn, buttons the size of a saucer), imitating the stage of the journey of the heroine of Lewis Carroll. For boys, constructors or funny cars made of wooden logs with cunning "muzzles" are suitable as decorations. For mischievous people, stylish backgrounds are chosen, where many multi-colored traces from children's hands are imprinted on white. Young gentlemen can be placed in a library interior: with bookshelves and a set (chair, table) made of expensive wood.

Conclusion

Working in a photographic studio is considered to be more efficient than working outside. The master in a closed room himself controls the conditions, adjusts and corrects them. This becomes the key to a good shooting result. Equipment and interior details in the studio should be arranged according to a pre-planned layout. Convenient routes for quick movement around the premises are a must. Comfort, brevity, light coziness - these are the main features that the interior of a photo studio should have.

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