How to find wholesale customers. Ways to increase sales in the wholesale business. Search for wholesale clients

In order to figure out how to attract wholesale buyers, you need to remember that wholesale sales are B2B sales, the goods go from one legal entity to another, also legal. It is clear that it is quite difficult to motivate someone else's business to make a purchase in your company. That's why the main element of attraction wholesale clients are not discounts and bonuses, but the level of service that you can provide to wholesale customers. It's hard to lure a wholesaler with discounts if you take a long time to collect and ship goods, or worse, the goods are listed on the website but out of stock. Manager's inattention, inconvenient logistics, refusal to return defective products and many other little things form the wholesaler's unwillingness to work with the company and serve as a reason for your client to go to competitors.

So, what is the motivation of wholesale buyers? As in any other line of business, the motivation of wholesalers is divided into monetary and non-monetary components. Non-monetary motivation includes two main tools:

  • service and services;
  • emotional attachment.

Service is all components of the process wholesale sales allowing you to easily and quickly purchase and sell high-quality goods with least cost. The service includes not only logistics services, but also a convenient work schedule for the company, prompt exchange of data with the accounting department, a convenient and understandable brand book, the availability of promotional products and packaging materials, clear conditions for the return of defective products, etc. Any, even the smallest obstacles and obstacles in the way of a wholesale buyer encourage him to look for other suppliers. Now wholesale online sales are gaining more and more momentum. Create an on-line sub-sorting capability, create a “showcase” in a format that is easy to upload to your customer base, create a forum for wholesale customers to communicate on your site, and study their communication to easily and quickly respond to the shortcomings they see in your work.

Emotional attachment is nothing more than a positive relationship between a company and a wholesaler. A loyal customer is ready to turn a blind eye to some minor shortcomings or temporary difficulties that accompany the purchase and sale of goods. And if everything is more or less clear with the service, then how to form an emotional attachment? From the very beginning of working with a wholesaler, you should forget about your own sales and think only about sales of customers. The more and more successfully they sell, the better your business goes. You need to know where the client's point of sale is located, what is the level of his daily sales and expenses, think about how to increase the profitability of your client's business, what products and what prices are suitable for his region, what else can be done to increase his sales. At the same time, it is necessary not to control the client, but to help sell. It is important to develop a training program for clients and make it understandable and accessible. Having learned the client's business from the inside, do not forget to praise him and in every possible way "single out" among others. Turn the next seasonal order into a general gathering of your wholesale buyers, where you can present certificates and awards to the most successful of them in public, where you can talk about the collection and conduct training. Do not spare titles and regalia, choose the best dealer, the most profitable small entrepreneur, pay attention to all your customers.

Forming an emotional attachment to the company, Special attention should be given to the work of managers. It's no secret that all managers receive bonuses from the amount of sales per season. What does this lead to? Moreover, it is more profitable for a manager to work with large clients, since the bonus will be higher. Accordingly, small “bipods” get much less attention. As a result, the customer base is gradually shrinking. It seems that if a small client leaves, then it's okay, there will be more time to work with large ones. Actually it is not. The reasons that prompted a small client to leave can play a cruel joke on those who remain. Business is arranged in such a way that small companies are always more flexible than large ones. Eventually, the problems of a manager or company will reach the main large customers, and this will hurt your sales. The loss of any client is a serious reason to deal with the reasons and a reason to start changing something in the work of a wholesale company.

Monetary, or monetary, motivation of wholesale customers is a system of bonuses and discounts offered by the company. The main thing in monetary motivation is transparency and reach. About what and what bonuses the client can receive, he should find out at the time of the first negotiations. The system of monetary motivation cannot be changed more than once every three years and can never be worsened for regular customers. Moreover, the bonus system should be achievable for all sales participants. For example, if your regular and long-term wholesale client is not ready or does not want to become large, this does not mean at all that he will never be able to reach a 10% discount. Make a cumulative or persistence discount that increases by 0.5% or 1% each year. Give your company a hold on anyone who wants to buy your products.

The monetary motivation of the wholesale client also includes implicit monetary incentives. For instance, free shipping merchandise, free promotional items, or stocking items in your warehouse. Payment for the client's travel to the showroom of your company, packaging of goods and other services for which you pay, but are ready to provide them to your customers free of charge - all this should be conveyed to your customers.

When thinking about how to attract wholesalers and keep them, you should keep in mind the "pyramid" of your customer base. As a rule, top customers of any company do not exceed 1% of the total number of customers, large - within 4-5%, medium - about 15%, small and inactive - 80%. This is probably why, in an attempt to increase the number of large customers, most companies seek to become a supplier of federal networks such as Auchan or Metro. But is it beneficial?

After all, there you need to pay not only for the entrance. Often large companies, having worked with a wholesaler and convinced of the demand for his goods, they begin to produce a similar assortment on their own and refuse the services of a wholesale supplier. As a result, the base of small customers is lost, there are few or no large ones left, and the business is slowly dying out. Properly motivating small customers, nurturing their business, you turn them into large ones. Thus, you strengthen your own position in the wholesale market.

To develop your own effective loyalty program, you need to know what tools your competitors use. Monitoring competitors is one of the most important tasks of any wholesale company, since your customers can go to them at any time. Now there is no shortage in the fashion retail market. It is today that the struggle is not for goods, but for buyers. And you need to monitor not just prices, but service, elements of emotional attachment and other advantages that competitors have, but do not yet work for you.

Thus, attracting wholesale buyers is not just a loyalty program that can be written and implemented. This is a set of activities for the daily improvement of your own business.

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You wondered: where to find wholesale customers (clients), suppliers and at the same time work with them without intermediaries?

Here are a few ways to announce your company to wholesale buyers from all over the CIS and beyond:

  • Participate in thematic exhibitions in key cities of the CIS
  • Place yourself on a single wholesale online platform of the CIS and the EAEU
  • Advertise your company on Google and Yandex
  • Build a dealer and agent network

Learn more about each method of attracting wholesale customers:

Method number 1

Participation in thematic exhibitions in key cities of the CIS

Every year, a huge number of exhibitions are held in various industries in different cities throughout Russia and the CIS (EAEU). Most major exhibitions take place in Moscow at such venues as:
Crocus Expo
ExpoCentre
VDNH
Sokolniki and others.

A few more sites where you can find suitable exhibitions and industry events:

expomap.ru - calendar of Russian exhibitions.

exponet.ru - search for exhibitions in Russian cities.

expolife.ru - catalog of Russian and international exhibitions.

This method of searching for wholesale buyers is effective, but at the same time it requires considerable investments. There are much more effective ways and more affordable. They will be discussed further.

Method number 2

Placement on the wholesale trading platform of the CIS and the EAEU

Another great way to attract wholesale buyers is the unified electronic trading platform of Russia and the CIS Qoovee.com. To date, the supplier base in Qoovee has more than 19,000 companies. Tens of thousands of wholesale buyers from different countries, there are thousands of wholesale transactions and hundreds of thousands of page views of products and companies.

Qoovee.com has a “Suppliers” section, which is essentially a round-the-clock and year-round online exhibition where wholesale customers look for suppliers of goods from around the world.

In the "Products" section, wholesale buyers get acquainted with the catalog of suppliers' goods. This section is a huge wholesale hypermarket where customers can easily and quickly create a request for an order.

Also on trading platform Qoovee can participate in commercial tenders. You can create a tender, i.e. request prices and delivery terms, and receive orders as a supplier.

The Qoovee.com platform is not an intermediary, so your contacts will be available to buyers and they will be able to contact you directly.

Benefits of placing in Qoovee.com for the supplier and the buyer

Method number 3

Advertising in Google and Yandex.

One of the most effective ways attract wholesale buyers or find manufacturers and suppliers of this contextual advertising in Google and Yandex. Wholesalers often look for suppliers through search engines. They type keywords in the search, for example: Children's clothing wholesale, or Database of clothing manufacturers, wholesale dried fruits and the like.

It's important to be on the first page of searches for keywords that relate to your products. How to do this, how to attract wholesale customers through Google and Yandex, and also how to find out how many wholesale buyers are looking for exactly your products in Google and Yandex search engines, you can, and absolutely free.

Method number 4

Building a dealer and agent network

Why is it profitable to build a dealer network? The answer is obvious: The dealer will invest his resources and he will do the same as you would if you opened your office/representative office.

The development of a dealer and agent network will allow you to cover large territories and expand sales markets with minimal resources. The main thing is the availability of a quality product and a network building system.

How and where to find dealers and agents? What will allow you to quickly bring dealers into business and expand the network? How to build cooperation with dealers and agents? How to organize and create a dealer and agent network? You will receive answers to these and other questions in this material.

03.03.2017

The issue of expanding the dealer network is facing most manufacturers. In recent years, the sales volume of current dealers has decreased, for many up to 2 times, and it is not so easy to find new ones.

Moves related to the reorganization of the sales department and spin-off individual people for finding and attracting new customers, I have been offering for more than a year, but most furniture companies are “deaf” to this. And this despite obvious benefits this approach and the results of our clients, which I cited.



At the same time, until now, at almost every event for the owners of furniture industries, they ask me: “How to increase the wholesale sales of furniture?”. Let's look at this problem from the "other side".

In this article, I tried to collect different search channels for wholesale buyers on the Internet. It will be useful both for those who are just thinking about expanding production, and for those who are already actively working with wholesalers and plan to develop further. You can use this article to train new sales managers.

1. Wholesale furniture buyers - who are they?

. furniture stores

I would divide them into three categories :

First - furniture chains representing in different cities furniture of many manufacturers and different groups goods, for example, "Gromada" in Siberia, "Azbuka" in Far East. At the same time, they themselves, most often, do not fit furniture manufacturers.

Second - federal furniture chains of manufacturers, such as Angstrem, Lazurit, Lyubimiy Dom. They focus on the main product group, for example, cabinet furniture, the rest of the product groups are associated, as a rule, third-party suppliers.

And third
- small dealers of furniture manufacturers, that is, LLCs or individual entrepreneurs that hold furniture stores in the city of residence.

Many offline stores have a “representation” on the Internet: a catalog site or a store site.
Each of them can and should be worked with.

Furniture online stores

Some of them have their warehouses in Russia, and you will have to work with them, most likely, with a deferred payment.
The other part will be interested in your products in the region where you are located or your warehouse. Then they will not have to spend money on large warehouses and logistics. You need to maintain a warehouse stock, since a buyer who orders a sofa, bed or wardrobe in an online store hopes that the furniture will be delivered to him tomorrow, in extreme cases, the day after tomorrow, and not in a week or a month.

Related shops:

Household goods + furniture, e.g. HOFF
- DIY hypermarkets, for example, "K-Rauta", "Maksidom", " Leroy Merlin»
- plumbing + bathroom furniture
- decorative elements of the interior + exclusive furniture with an unusual decor, forged elements, decoration.
This is quite a promising sales channel. True, it requires large resources from the manufacturing company. In most cases, the deferred payment is 90 days.

Intermediary companies

They have tens of thousands of items in their assortment. They aggregate many manufacturers (both Russian and foreign) in their database, develop catalogs, and develop their dealer network. They have their own warehouses and transport service. One of the representatives of this category is BestMebelik.

Large public and private companies

This refers to large public and private companies - buyers of office furniture, hotel and restaurant furniture (HoReCa segment), which requires regular updating. The cost of the contract can reach hundreds of millions of rubles. Yes, this is a one-time order. But if you make high-quality furniture and deliver it on time, you will be contacted more than once.

2. The Internet is a convenient channel for finding furniture wholesalers

For furniture wholesale managers, the Internet is one of the most effective tools search business partners because it allows you to quickly establish direct contact with them.

Let's figure out how to find furniture dealers on the Internet?

2.1. Create your own website

Decide who your site will be aimed at: wholesalers or end users. If you are going to cover both directions, it is better to make 2 separate sites. By allocating a separate section on your site for dealers of furniture manufacturers, you still cannot fully reflect the benefits of working with you and, moreover, give rise to doubts among the “physicists” whether they are overpaying for furniture.

The screenshot below is an example of NOT the best positioning of a manufacturer for dealers.

You can make a one-page website - a landing page, designed specifically for finding dealers in accordance with the requirements of the b2b segment. With the right approach, it will work much more efficiently than a “for everyone” site. The task of the landing page is to collect data of wholesale furniture buyers for a subsequent call or send commercial offer. As an example, the landing page of the Mebelopttorg company, by the way, assembled on a fairly simple constructor.

With the help of Yandex Direct and Google Adwords, you can quickly get the first targeted visitors to the page. You will need to select the right keywords, create effective ads, and correctly set up an advertising campaign.


2.2. Collection of contacts from the websites of furniture dealers and other wholesalers

By typing in the search line "wholesale furniture buyers", "looking for furniture suppliers", "furniture stores Moscow" (or any other region you are interested in), make up your database of wholesalers. When opening the site of a furniture dealer, immediately look for the "Cooperation" or "Partners" page, fill out an application or include the company's phone number in the call plan.


It is at business forums that future dealers of furniture manufacturers, who are just starting to think about opening their own store, most often ask questions.

No need to immediately rush to the embrasure shouting “I'm looking for a furniture dealer! Come on, I'll be your supplier!" To begin with, it’s worth talking in a neutral way: helping you choose an assortment, telling you how to arrange a showroom, and answering other questions. Trust in you personally, caused by your qualified answers, can result in profitable cooperation.

2.4. Personal page on furniture portals

The furniture portal is a multi-page site that combines the functions of an article magazine and a catalog of companies. It publishes advertising and information articles, furniture manufacturers post their personal pages. Portals Furniterra.ru, 1md.ru, meb100.ru, mebelfirm.ru position themselves as resources that provide ample opportunities for the development of the furniture business.


What can the furniture wholesale manager of your company do in the search for wholesale buyers?

Post news: about the appearance of new materials and new types of products in your range, the development of new collections, your participation in exhibitions, receiving any premiums, current promotions and discounts. The conditions for publishing news on different portals are different - check with the administration.

Create a corporate page with your contact details, office address and email address, adding corporate style elements, listing the advantages of your company and calling for cooperation. You can also place your products with photos. Creating a page is free, you just need to register.

Post paid ads. There are several formats to choose from: banners of various sizes, premium placement (that is, placement of your company's block in the TOP-3 of the portal catalog). To find furniture dealers, be sure to use the word "wholesale" in the ad text.


Before you start working with portals, check how many users visit it every day. It is desirable that there be at least 2000 visits per day. You can request the necessary information from the administration or look at the counter, if, of course, it is on the site.

This is how the counter on the Sotka portal looks like. The top line shows how many views there were in 24 hours, the middle line - visitors in 24 hours, the bottom line - visitors for today.

2.5. Placing ads in catalogs for wholesalers/buyers

Catalogs of suppliers and manufacturers OptList.ru, Optom.ru, " Wholesale- wholesale suppliers are databases where you can find wholesale buyers and manufacturers of furniture and many other products.

If you want to find furniture dealers, you can scroll through the section of current requests and tenders retail stores for wholesale deliveries:


Or write out the contacts of wholesalers from the general catalog:


Or register as a supplier so that wholesale furniture buyers can easily find you:


Different platforms have their own functionality. What opportunities can a furniture wholesale manager use?

Adding a company account to the supplier database with detailed information about the product

Placement of price lists, photos and files

Placement of requests for bulk deliveries

Publication of paid ads, banners and paid raising to the top lines of the catalog

View statistics

Search for business partner companies with dropouts according to certain criteria

Publication of company news

Communication with wholesalers through the "personal"

2.6. Tracking wholesale buyers of furniture on tender sites

Commercial enterprises and state organizations for the purchase of a large batch of furniture, electronic auctions are organized. Information on them can be found on the public procurement website or on the tender site where commercial tenders are posted.

On the official website of the information system in the field of procurement http://zakupki.gov.ru you can specify the region you are interested in:


And the type of product by keyword:


Please note: at the time of writing, there were 817 applicants in the "submission" stage electronic auctions for the supply of furniture (a small part of them is a preliminary selection of participants). The price of the contract varies from 11,184 rubles to 147,229,920 rubles.

In addition to the public procurement website, there are more than 30 tender sites in Russia, not counting the thousands of companies that publish purchases on their corporate websites. And they have a much higher chance of getting an order due to less competition. Obviously, keeping track of all these resources on your own will take you a lot of time, even if you look at them no more than once a week. Therefore, I recommend using aggregators that collect commercial and government tenders from all available sources.

This is how the RosTender platform works:


Rostender is not the only aggregator. Consider several options and choose the most convenient for you.


So, you have contacts of potential wholesale buyers in your hands. Now you need to contact them and submit your offer.

P.S. To help the heads of wholesale areas of furniture companies, the International Furniture Personnel Center has developed 2 powerful tools that will allow you to increase sales by 10% or more in 6 months.

Two Powerful Tools to Help Heads of Wholesale Directions of Furniture Companies

management kit

Master group
"My new furniture life-OPT"

For those who do everything themselves

For those who want to increase
effectiveness of implementations
5 times or more

This kit is the newest package product developed at MMCC.

It includes 18 of our best ready-made solutions for wholesale, which will help you implement the principles of FUNKD * in your company, break out of the routine, out of the competitive flea market, find "solid ground under your feet" and start a new, correct, orderly furniture life.

FUNCD* - Functionality, Manageability, Reliability, Controllability, Dynamism - Aleksandrov S.A.

For wholesale, we are organizing this effective format of INTRODUCTION for the first time.

We can take no more than 30 companies.

I give guarantees to participating companies in increasing sales by at least 10%.
This guarantee was not taken “out of thin air”, but tested in practice by your fellow participants of the Master Group 2016 in retail.

There are 4 options for participation.
Choose the one that suits your company, and I guarantee you a minimum 10% increase in sales.

Until March 16, 2017, you can purchase this bundle with a -65% discount. Click on the button to view the contents of the kit and purchase it:

Great wholesale furniture sales to you!

You only have to go forward - everything has already been trampled down behind.

Vladimir Leontievich Gavelya

to whom: owners, top managers, Internet marketers

How to catch big fish?

Obviously, a wholesale buyer is different from a retail one. What exactly? He is often an expert in the product, he can simultaneously work on a number of important tasks and has a limited resource of time. The characteristics of the product are well known to him, including the shortcomings. First place for wholesaler - convenience of purchases and speed of deliveries.

Wholesale online store is one of the cornerstones of excellent service.

Conclusion from this mini-analysis very simple: Wholesalers need a website store with specific special features. Unfortunately, often there is no wholesale section. And it turns out that a large client is forced to call you in the hope of getting a price list. You open 1C, make a tablet in Excel with “handles”, waste the client’s time. As a result, he receives a file by mail, which still needs to be opened in the correct version of the program, studied, sent ... During this hour, he could already study the sites of your competitors, download the price list from the site and place a large order with them ( and did so!).

You say - so everyone works, but at the price we have the most favorable prices . And what if we take a step towards wholesale customers? The times of choosing the supplier at the lowest price are gone forever. The winner is the one who gives not only good prices, but also convenient service.

We explored a number of sites again - this time, wholesale companies, collected relevant chips and compiled a checklist by which you can check your wholesale online store. Read, check, implement and make life easier for your customers! A nice bonus, of course, will be the fact that after the introduction of these chips, you will have more customers :)

10 tricks for growing sales in a wholesale online store

1. Clear "wholesale" positioning

Often the owners of wholesale online stores fall into a typical trap: if I know what we do, then everyone knows.

No, this is not always fair. Need to speak clearly and loudly about the wholesale focus of your store.

How? Output in all positioning elements this same " wholesale". Logo, slogan, visual design of the site ... It is advisable to make a detuning in the store name itself so that from search engines your target client came. However, try to do without the hackneyed " A world of… suitcases (fish, smartphones, floors)”.

It’s also good to emphasize your positioning as a wholesale store visually - use images of large boxes, warehouses, loaders, trucks, shelves, etc.

And if positioning is not included in the name? Specify a description next to the logo on the main page, in which you indicate that the visitor is on the website of the wholesale company.

2. Section "Wholesale buyers / wholesalers"

What if you sell both wholesale and retail? Start from the main direction and make well-marked informative and convenient sections on the site: "Wholesales" and "Private buyers".

The “For wholesalers” section resembles the “For dealers” section on the website of a manufacturing company (we wrote about this quite recently, in the article “”).


In the example above, you can see: “Wholesale” is in positioning, there is a transition to the catalog for existing wholesalers, there is a “For wholesalers” section, which provides information for new and potential customers. In this section - discounts and answers to FAQ. Here it is, a virtual sales manager! That's the way it should be.

Before the "Wholesales" section is clear goal- using content (text, images, interactive elements) to convince potential customers that working with you is the most profitable.

Lay out all the arguments: convenience of work, comfortable conditions for cooperation, loyalty programs and discounts.

Let's describe in more detail each “must have” item of the section. What should be in the section "For wholesalers":

Communication methods

Use as many channels as possible. Set-minimum in our time:

  • telephone,
  • Application form,
  • feedback form,
  • online consultant or chatbot,
  • Email,
  • Messengers Skype, WhatsApp, Viber.


Terms of cooperation, wholesale deliveries and others

Write down and confirm with numbers all the pleasure and benefits of working with you. Delivery and payment schemes, bonus programs, product marketing materials, assistance and training - it's time to provide wholesalers with maximum useful information!

It will be useful to place a subscription form here if you conduct a mailing list for wholesale customers.


Go to the catalog for wholesalers

Wholesalers need detailed convenient catalog. Separately, we will not dwell on the chips of the catalog, we will talk about this another time. A wholesaler needs a clear entrance to the wholesale catalog, the quantity of goods in stock, a detailed page of characteristics in the product card.

wholesalers do not impulsive purchases. They don't need a one-click order. Such a client needs to be “baited” not only with a wide range and low prices, but also the convenience of working with you, on your site.

Information about promotions, discounts and bonuses

The wholesaler is also a person. Saving is his duty both as an employee of the company and as a businessman. Provide favorable purchasing conditions, but also pamper your regular customers with gifts and all sorts of bonuses in exchange for loyalty. This is where B2B meets B2C, as nothing human is alien to wholesalers.


3. Wholesale prices

Price is important for a wholesaler. Therefore, you need to work with wholesale prices from all sides, both pricing (including dynamic pricing - let's give discounts depending on the volume of purchases, etc.), and submitting prices on the site.

As we mentioned above, discounts, loyalty programs, customer cards, bonuses are appropriate in a wholesale online store. And also - holiday sales, markdowns and promotions.

The wholesale price is always different from the retail price. In addition, it is also dynamic - it changes depending on the volume of purchases. Hence the moral: the site should have a convenient and intuitive interface for changing and viewing prices. Let the customer take a look with feeling, with sense, with an arrangement.

Don't forget about strategic pricing as well to acquire buyers for years to come.

4. Easy navigation and search by article

You won't catch a wholesale buyer with bright banners, large pictures, "shouting" discounts. Very often, wholesalers know the product perfectly, and they don’t have a choice. For such customers, make a convenient search by article.

Directory navigation should be simple but fast and accurate. You don’t need “frills” and “parallaxes”, you don’t need to decorate. Much more important is a simple but working search by article number and other parameters.


5. Description of goods

In the description of the goods in wholesale store big words are also not needed, so moderate the ardor of a copywriter. It is extremely important here not to confuse numbers, sizes, quantities. In each product card, you can and should give maximum technical characteristics and less advertising. But it will be useful to introduce as many elements of quick communication as possible. Let the client easily clarify all questions on the fly.

The retail customer needs pictures to present and view the product, while the wholesaler will draw it for you with your eyes closed. Less pictures, more numbers: specifications, delivery volume (minimum and maximum, in what containers it is transported).


6. Wholesale catalog view in table format

It is convenient for a wholesaler to use the tables directly on the site. It's great when you can see the description of the product and in real time the characteristics are selected, the volume of the order is regulated .. And the most interesting thing is how the price changes and the discount grows :)

7. Working with multiple orders

A wholesale buyer often needs simultaneous management of several orders. So that he does not produce an "alter ego" and does not go to other stores, provide the opportunity to make different orders at the same time. For example, you can give the opportunity to create several baskets, split accounts, make different profiles within one.

8. Personal account

Main difference personal account wholesaler from the office of a simple buyer - availability convenient system for a long relationship. This thought runs through all my today's material: long-term cooperation is built on respect and special treatment. Long live cumulative discounts, flexible schedule payments and delivery calendar!

Essentially, your wholesale customer needs strict but comfortable, simple but functional online account of the logistician: with a detailed history of orders, necessary documentation, payment account and accounting for payment obligations .. Everything you need is at arm's length!

9. View available balances

The availability of goods in the warehouse is the most important information for the buyer. Give the wholesaler the opportunity to "look" at your warehouses: where is the goods and how much. So it will be easier and calmer for him to build a logistics chain.

The site "Opt List" is a database of wholesale companies and suppliers. Wholesale suppliers and manufacturers themselves add information about themselves, which is checked by our moderators. This is more than just a B2B partner search platform. "Opt List" can be called social network for wholesalers. In addition to searching for suppliers and products, you can follow the latest news from suppliers, download files and fresh price lists, view photos, and communicate with your partners. It is possible to place requests on wholesale supply goods.

Buyers

If you own a store retail or an online store and want to find wholesale suppliers, register on "OptList.ru" as a buyer.

You will be able to search for wholesalers, suppliers and manufacturers of goods in our database, which is constantly updated. You can set the necessary parameters for the search, for example, the minimum purchase amount, the possibility of purchasing "on order" and so on. Also, you can watch news, download fresh price lists and other materials from suppliers.

In addition, you can place requests for the supply of goods and suppliers will find you.

Opportunities for buyers

  • Search for suppliers by parameters
  • Search for goods from suppliers
  • Viewing photos, supplier news
  • Downloading files (price lists) from suppliers
  • Placement of supply requests
  • Communication with suppliers via private messaging system

Suppliers

If you are a wholesaler or manufacturer and want to find wholesale buyers and quickly sell your product, expanding your customer base, the OptList.ru website will help you do this as soon as possible.

You will be able to place information about your company in our database and it will be seen by your potential clients. Also, you will be able to publish news, upload fresh price lists and other materials about your products (for example, photos) and they will immediately become available to all your customers.

In addition, you will be able to view requests for the supply of goods from buyers.

Supplier Capabilities

  • Free publication of information about the company
  • Complete product catalog
  • Publication of articles, news
  • Publication of price lists and photos
  • View statistics
  • Viewing purchase requests from buyers
  • Communicating with clients through a private messaging system

 

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