I wanted pictures, but I didn't want to pay for them. Computer technologies to help the master

The Village goes on to explain how the budget of people of different professions works. In the new issue - a make-up artist. A makeup artist's salary depends on his portfolio, the number of clients and the direction in which he works. Someone chooses beauty salons, other make-up artists work only at weddings, others conduct master classes or personal classes, work on shows, filming, and television projects. The cost of nude makeup is on average 2–5 thousand rubles, and you can get an individual consultation-analysis of a cosmetic bag for 5–10 thousand. We learned from a girl who seven years ago gave up her career in IT for the sake of a make-up, how much she earns and what she spends her money on.

Profession

Visagiste

Average income

100,000 rubles

Family spending

9,000 rubles

communal payments

4,000 rubles

40,000 rubles

products

15,000 rubles

entertainment

40,000 rubles

private kindergarten, tutors and clubs for children

4,000 rubles

cosmetics

12,000 rubles

gym

2,000 rubles

How to become a makeup artist

I graduated from the Bauman Moscow State Technical University. After graduation, I had a good career: I worked in the distribution of computer components. Neither I nor my family considered make-up as a possible profession, but I always liked doing makeup and painting others. When I was on maternity leave, I decided to take a personal lesson from a makeup artist. I was impressed by how difficult this science is, and a trip to the USA, where the industry is most developed, helped to finally determine the choice of an occupation.

From the very beginning, my husband supported me. My mother and many relatives decided that I was leaving a good position to do “strange things”. After all, the first time you have to invest a lot, they don't take you seriously. But my husband is a golden man. He knows what a highlighter is, and when on a trip I want to buy a jar of millions, he says: "Of course, buy!" Sometimes he watches RBK-TV and remarks: "Look how badly she is wearing makeup." The husbands of makeup artists have no choice: they are beginning to understand the make-up.

I have always approached everything thoroughly, therefore, I chose the school of visage with long-term training and practice. The training cost 100 thousand rubles. In the process, I did well, but had to work a lot for free. A blog helped in attracting clients: there I talked about how I study and posted my work. Then Instagram was just gaining momentum, I started an account and began to collect a portfolio.

Several times I went to study in New York. A trip there will be very useful if you want to master the coolest techniques, spy on tricks and work with interesting brands of cosmetics. Even now, after seven years of work, I am constantly learning: I read, watch, go to master classes. Our profession does not allow stagnation: if you slow down, you will lag behind the locomotive.

Carier start

The first year I earned no more than 20-25 thousand rubles a month. Orders were brought by the announcement of my friend, who maintains a fairly popular blog. Over time, my Instagram account also became in demand. How large a percentage of the audience goes through social networks, I realized when I was in the hospital. Then I wrote that I was temporarily not working, and for some period no one called me. Of course, customer recommendations are equally important. If you have beautifully made up the bride, she will definitely tell her friend who is getting married about it.

I got to my first television projects thanks to contacts from New York. The producer liked my responsibility, and he began to invite me to following projects... Now I myself am recruiting makeup artists. I do not participate in photo shoots and commercial shootings very often, but I know makeup artists who almost always work in tandem with a photographer. There are also shows and fashion weeks, but this is more for the portfolio, and does not bring money.

After school of make-up it is best to go to work in a corner of some good cosmetic brand - Mac, Bobbi Brown, Nars. Then immediately there is access to a huge amount of cosmetics, a consistently large flow of people. You can test different products, train on people with different looks, skin types and wishes. So the hand is stuffed in a few months. A customer in a store can be cool with makeup, then he will ask for your contact and become the first customer. Another opportunity to start a career is to write to a photographer and, if he likes, work together on set. You can also go as an assistant to an experienced makeup artist, and after a while he will begin to share orders.

Features of work

Makeup artist's day can be super busy if shooting starts at seven in the morning and ends at three in the morning. Or when at 06:00 - the first bride, at 09:30 - the second, and in the evening there are still private clients. Or prepare 20 people for a corporate party from 10:00 to 17:00, and then conduct a personal lesson.

A make-up artist is the person who starts a wedding or shooting. If he's late, everything else will shift. You can't be late, because I always play it safe and leave my country house in two hours.

I had a case when a show was staged on a ship, and it sailed at nine in the morning. The day before I was knocked down by a rotavirus - I could not leave the toilet, let alone get to the ship. I had to urgently look for someone from my colleagues. This is your area of \u200b\u200bresponsibility: if something happened to you, you need to find a specialist no worse, otherwise word of mouth will quickly change its tone. Then my friend broke and went instead of me.

When I first started, I thought that working as a freelancer would allow me to do everything. But now it happens more often like this: "Oh, what a good fee", "Oh, dear regular customer", "Oh, what an interesting project." As a result, I work for five days for 12-14 hours, I come at the end of the week and I hear: "Mom, we forgot how you look."

Niche selection

Makeup artists can choose the direction of work for themselves: wedding makeup, TV project, commercial shooting, and so on. Some, for example, position themselves exclusively as make-up artists for brides or work mainly on offsite weddings abroad. This kind of work is not for me: I have two small children - but a couple of times I have been at outdoor weddings. Of course, they are paid better, the cost includes flight, accommodation and meals. In two days, you can get at least 30 thousand rubles.

Another part of my work is personal training. I give my students basic knowledge of decorative cosmetics. The girl comes with her cosmetic bag, we take it apart: we understand what fits, what does not fit, and what needs to be purchased. I try to make the girl leave not only with an understanding of how to apply tone correctly, what a makeup base is and how to paint lips correctly. I want when a consultant comes up to her in the store and says: “Oh, you don't have a primer? Take it urgently, "she replied:" Calm! I have a moisturizer. " I try to adapt to the students. If a client comes with a cosmetic bag of the same size as mine, then we can have time to work out arrows, smokey, red lipstick and a bunch of other things. But 80% of clients have only mascara and an unsuitable foundation in a cosmetic bag. It happens that my make-up artists themselves are "pumped" - recently a colleague from Finland came.

Of course, there is competition in our field, but the stories are different. For example, if I cannot come to regular customer and instead of myself I send a colleague who, in the end, likes the client more, then what's the point of being offended? Competition makes it difficult for customers to choose. There are tons of tools now - from Facetune to a ring lamp - to change the end result. Sometimes work on a photo looks just magical, but live it is different at times. But be that as it may, make-up artists should not publicly pour negativity on each other. In this sense, we need to take an example from the American community, where everyone praises the work of colleagues. In our country, it is very rare for a top makeup artist to approach another and celebrate a job. Although personally I have many friends, makeup artists: we help each other out, share new products, and sometimes clients.

Difficulties

Freelancing is not always a convenient schedule. This is a frankly heavy suitcase of cosmetics that you carry around. It's good that I have a car, those who do not have them pour cosmetics into small jars so that it is not so hard. But here you need to understand that the client pays not only for the final result, but also for the entourage. You need to paint with Tom Ford lipstick, not a brush from a plastic container.

Sometimes makeup artists think of themselves as artists and condescend to clients. I try to remember that I work in the service industry. At first, when you are just developing a name and base, all kinds of people can come across. Today all my clients go to the make-ups that they see on my social networks and do not ask to "make an extravaganza", which I will not do.

Experience comes with the first jambs. Often a person has unlearned, found a win-win combination, he is very confident in himself, gets his favorite shadows - and bam, on a specific person it no longer looks beautiful. The young make-up artist gets lost, begins to urgently think about how to fix everything. An experienced makeup artist always analyzes first.

Communication with customers

You need to be able to competently communicate with the client so that he does not see frightened eyes and shaking hands. The better a makeup artist can speak, the easier it is for him to work. It is important not only to paint, but also to tell what you are doing, although if the client does not want communication, it is important to shut up in time.

The best day of the bride in her life begins with me. I cannot allow her to remember how her aunt came to her with a dirty head and out of sorts. By the way, in the beauty industry everyone is judged by their clothes. You can't look like an accountant. And one more rule: all cosmetics must be perfectly clean.

There will certainly be those who will not like how they were painted. It is important to remember here that makeup is still a subjective thing. Let's say it didn't work out to feel the client to the end, but this is not a reason to move on to showdowns. Makeup can always be corrected - it's not tattooing or hair coloring.

I had a funny case when I painted a designer: she was under substances and perceived colors distorted. Therefore, when I took golden shades, she said: "Purple does not suit me." There were actresses with a hangover, but everything was easier here. When you work with the stars, it is important to remember that these are people who have little time, and during their makeup they need to have time to do a hundred more things. Therefore, the task of the make-up artist is to contrive, but to crawl up and carefully paint while the person is doing his business. One time my client fell asleep, I put a pillow under her head and finished her makeup.

Income

When I was a product manager, one of my tasks was price monitoring. If I monitored makeup prices in Moscow, I would have to sweat. There is makeup for both 3 thousand and 20 thousand. There is Gohar Avetisyan for 40 thousand rubles. But Elena Krygina is no longer a make-up artist, she is an entrepreneur and a locomotive who made a great contribution to the popularization of the profession.

Today the cost of my services is slightly higher than the average in Moscow. On-site make-up costs from 5 to 7 thousand rubles, depending on the day of the week. If you also need to do styling - from 8 to 10 thousand rubles.

For a shooting day on TV, my usual rate is 15 thousand rubles. If some projects are very interesting to me, I can make a discount. A personal lesson costs 10 thousand rubles. If I give a master class, then my fee varies from 15 to 25 thousand rubles, depending on the number of participants. Previously, I also did eyebrows, but now I have a studio where girls work, whom I taught everything. Eyebrow shaping and coloring is a very good skill for a makeup artist. If there is no work, then you can do eyebrows and earn a normal amount in a day.

The average income of a makeup artist in Moscow is 100 thousand rubles. Wedding makeup artists can earn up to 300 thousand per month during the high season. My income is fairly stable and equal to the market average, but sometimes I work less than I could, because I try to devote time to children.

Expenses

We live in the Moscow region, in a three-room apartment. Per utilities we pay 9-10 thousand rubles a month. We buy food at "Your House", sometimes some tasty things at "Azbuka", something at the Danilovsky market, but at the same time there is "Pyaterochka" in our house, which we also go to. A family of four takes 40 thousand rubles.

A private kindergarten costs 20 thousand rubles a month. A tutor in Russian, mathematics and English, as well as classes with a trainer in functional training - about the same. There are also computer programming courses for the older child and equestrian sports for the younger. Sometimes a nanny comes to us.

Entertainment is also mainly for children: some parks like KidZania, museums, excursions, although they also love movies and restaurants. I think I spend at least 15 thousand rubles on this.

Now we have no loans, we even try to save, but not from my salary, but from my husband's bonuses. My salary goes to running costs and the needs of the family.

I have no free time, and when I have a minute, I sleep. Now most of our vacation is sponsored by my husband, but there was a period when my husband was out of work and I supported my family: although I worked a lot, we had enough for everything.

I buy beauty nishtyaki monthly. I can spend a thousand or 15 thousand - it will be boring.

Searching for models, makeup artist, stylist is a question that worries both novice amateur and professional photographers.

All photographers and models, makeup artists and stylists would like to have a respectable portfolio. This is the only way they can show what they are capable of. FROM good portfolio opportunities to get interesting work increase.

For those who start filming and have already filmed all their relatives and friends many times, the question also arises of what is next. Whom and where to shoot next?

Here the opportunity of cooperation with models, makeup artists and stylists will come to your aidTFP (time-for-print) - the terms of cooperation between the model and the photographer, which means “time for printed photographs” in translation.

Model invests time and gets free photos. The photographer does not pay for the services of the model, and the model does not pay for the services of the photographer.

For the entry-level model, this is good way gain experience in shooting and get interesting photos for a portfolio, and for a photographer - the opportunity to get a model for free to implement their creative ideas.

Shooting based TFP mainly used not only by amateur photographers and entry-level models, but also by some professionals.

It is important to make sure that both parties benefit from such cooperation. Experienced professional models will not work on a TFP basis with a novice photographer, and professional photographers will only in exceptional cases work with an inexperienced model for free.

Typically, each party will bear their own costs when filming TFP. Sometimes models are asked to pay their travel expenses or make-up artists are asked to reimburse the cost of the material, or many photographers demand payment to the studio from the model, but from our point of view this is not correct. Either this is a commercial order and each of the parties receives a reward, or it is a private project and no one pays for anything. There may be options - the photographer invites the model to shoot and all expenses for renting a studio, etc., if any, he takes upon himself, while he can voice the model that, if she wishes, she can pay in any share that she considers necessary or the model invites a photographer to shoot, then the costs are divided in half or a model studio, if the proposed image and shooting are not of great interest to the photographer.

In our opinion, photographers and models look stupid when they publicly declare: I do not shoot on the basis of TFP. Even Tyra Banks is filmed for free if Matthew Jordan Smith asks her to. Or Heidi Klum when Rankin offers the shoot.

Of course, when filming TFP, all participants should receive a benefit that will justify the time spent. What's the point for a professional model to work with an aspiring photographer if she doesn't get new, great quality photos for her portfolio. Conversely, with a beginner model, even an experienced photographer will not get interesting photos for their portfolio. Exceptions, of course, prove the rule. Some photographers specifically work with newbie models, because they can be used to sculpt what the photographer needs, their poses are not standard and not overused.

What if the model would like to get an experienced photographer for TFP shooting?

The model can send a request to the photographer, indicating all her personal data and attaching several of her photos. A model can interest the photographer if she has her own specific ideas, clothes for shooting and she can bring a makeup artist with her.

Do not forget to sign a document called model release with all participants of the photoset. If a minor took part in the shooting, then the parents must sign the release.

So where do you find a photographer, model, makeup artist and stylist for TFP photography?

Here are some sites that we can advise you on in Russia. First sitehttp://www.tfpportfolio.com ... You will need to register, fill out a form and upload twenty photos. You can search for models by city, send private messages to models, create public castings. Most of the models on this site are not professional, but interesting models can be found here.

LJ has a communityhttp://community.livejournal.com/iwy_model... This community reads a large number of models and there you will surely find the model that suits you. Be sure to follow community guidelines when posting your ad.

Another resource is http://www.fashionbank.ru/. Here you will need to register and upload some photos to your portfolio. On this resource you can find excellent, including professional models.

The next site is http://tfpforum.ru ... Register and create a topic on the forum.

Another site where you can find a great model ishttp://www.face.ru ... Most of the models here are professional, but you may be able to get someone interested in filming on TFP terms.

Tell us about your experience! Do you, as a photographer, have tips for models. If you are a model, do you have any wishes for photographers? If you have experience with TFP, it would be interesting to hear your opinion and advice.

Snapshot
Photographer - Nadja D.
Model - Olga K.

I would like to tell you about the current DFT-shooting.
For starters, what is TFP? From the English. Time For Print - "time for print, photos". Initially, it was understood that "time" is the work of the model, and "photography" is the result of the work of the photographer, respectively. It had nothing to do with stylists.
Now this term has been actively applied to the work of makeup artists. In fact, this means that the photographer, model and makeup artist "agree" before shooting that their work is worth an equal amount of money. Since the amount is equal, no one gives it to anyone. The whole catch begins when "mutual offset" is replaced by the concept "no one owes anything to anyone" and then, along the associative chain, the favorite word "freebie". Now I will try to tell you about all the pitfalls that lie under the name TFP, to a greater extent, for makeup artists.

So let's go!
1. You can end up with a bad inexperienced photographer. As a result, your expectations do not coincide with reality, and instead of beautiful photos you get those that you are ashamed to put in your portfolio.
2. You are wasting your consumables. If you get carried away with this process, then you can stay at a broken trough, because cosmetics tend to run out over time - it is not a self-replenishing resource, and money spent on training, master classes, cosmetics and beautiful cases will go nowhere. This applies to those for whom make up is the only source of income.
3. "No money - no honey!" In our case, this expression can be rephrased as follows: "no payment - no responsibility." Each participant subconsciously allows himself to do his job "on the ditch", because no one has an incentive. This does not apply to creative projects where all participants are burning with one common idea. In addition, the model may not be warned that there will be a make-up artist, did her own makeup and refuses to wash it off for fear that it will get worse. As a result, you pass in vain and no one compensates for it.
This includes the delays of the project participants and the fact that the promised photos can be expected for a very long time or not at all.
4. "Unpaid nerves" - this means that you may come across capricious models (they want to get a masterpiece without paying a penny, people call it "and eat a fish and ride on a swing) and harmful photographers. As a rule, these are often found among beginners: they believe that they have already reached the level of "God" and actively use this status, poke their nose into all processes, including those that are outside their area of \u200b\u200bcompetence.
5. For models, there is a huge risk of getting to a novice makeup artist who, instead of doing beautiful makeup, will turn you into a drunken clown ... or a novice photographer who, instead of hiding flaws, will highlight them.
6. Learn to appreciate your talent and stop being shy about taking money for your work! Remember that professionals do not work for free (excluding creative projects).
7. It sounds mercantile, but! - look for benefits in any offer. if you are offered on DFT-terms to do ordinary makeup and take part in a regular photo session - do not agree or at least take a fee for consumables. Oddly enough, but you can get a really good offer on DFT-terms, for example, in the end you will get a publication in a magazine or meet famous photographers, designers, models.

What is good about DFT projects then? - you ask.
First, DFTs help aspiring models, makeup artists and photographers gain experience.
Secondly, you can get really good connections and cooperate in the future.
(Perhaps that's all, if I forgot something, you can add it in the comments).

From the above I will give you some useful tips :

At the TFP, always take the minimum payment for consumables, no one will become poorer, but this is a guarantee of a good result for everyone and do not hesitate to name the amount for your talent (read item 2).

Discuss all the conditions in advance: who pays for what (studio, costumes rent, etc.), consider force majeure circumstances (exceeded the time spent in the studio, there is not enough money to pay, something was broken, someone was late or not at all came).

All participants should be equally informed about how the shooting will take place, what makeup, dress, etc. will be, so as not to waste time on the spot and immediately get down to business, and not come up with poses or creative makeup. This makes life much easier for everyone and saves time and nerves.

All participants in the DFT-filming should respect teamwork: do not be late, do not put forward their demands, be loyal to novice makeup artists, because you should not expect super-work from a beginner, and if you want super-work, then this will definitely not be is free.

Be sure to negotiate with all participants so that they sign the makeup artist on the photo or at least under the photo, and with photographers that they throw off the portrait, and not the photo where your work is not visible at all.

Respect for each other is the key to excellent teamwork, positive emotions and excellent results. Good job to all of us!

How will it look like:

Comments on the article:

Vlad Romm 10/31/2014, 02:25

As far as I understand the message of the author - we are talking about the pros. Let's think about it. For example, I worked with first-tier makeup artists such as Kartashev. I don't need any work below his level. And then a 20-year-old boy appears, a make-up artist who does at THIS level. Makes using the world's best brands. Knowing that my result will be many times better and will help attract a client. This is work on an equal footing, and sometimes spending 2t.r. on consumables. for the image, he gains experience in teamwork and replenishes his portfolio. Of course, when a paid order comes to me, I give it to the phone. Not because he owes him these tifipis, but simply because he cannot work badly. These are the pies with kittens, such a benefit to him. And you damn about 300 rubles ?! Here the girl is hoping - the makeup artist writes whether it is possible to cooperate with you. I go into the portfolio and see a complete fuck. Several ugly girlfriends. made up somehow. I am writing to her - you are on commercial basis want to? Yes! On commercial and only! But my friends, are there any criteria to evaluate yourself?
By the way, make-up artists, make it a rule to offer your services without proper high-quality content, be prepared that at least they will not answer you, but at the most they will send you to hell. Best regards - Vlad Romm.

Maria Borovskaya 10/29/2014, 21:05

Tatyana, I just wrote that if a super-pro, then of course everyone works on the same conditions, but lately, TFP means doing ordinary makeup for a completely ordinary photographer and getting not very good photo in not very good processing and it is not a fact that the portrait ... that's what I wanted to say with my article ...

29.10.2014, 01:21

I agree with Lelya 100.
if super-pros are going to, and you are sure of the result, then it costs more than 300 rubles. for consumables

Andrey Shtonda 10/28/2014, 16:38

Miser pays twice. Facts do not cease to exist because they are neglected.
DFT. What is it? As for me, this concept has long been devalued. For various reasons, now the definition of TFP in the understanding of many is synonymous with getting profit "for free".
Everybody once makes their first steps in something. Experience doesn't come from birth.
There is a widespread belief that DFT is the path of beginners, a kind of way to train "on cats" ...
But this is pseudo-economy. Look, I'll tell you about my experience ...
You are an aspiring photographer looking to practice with your future portfolio in mind. You rent a studio for a few hours. They called TFP model and TFP make-up artist. Due to inexperience, the makeup artist prepares the model for shooting for a long time. The model does not know what to do in the frame and is furious that you cannot tell her what to do to make it cool. And you, due to your inexperience, cannot put on the light for two hours, formulate the model that you want from it, etc. Is there a chance to get a cool result at the output?
You need to be honest, at least with yourself. If you want a cool result, invest in it ... It is better to do one normal shooting, call an experienced model and an experienced makeup artist, honestly pay for their work, than go through several such DFT stories (I mean when everyone is of the same level, and it is not high)

Maria Borovskaya 10/23/2014, 10:29 PM

And I also wrote about the fact that the level of participants should be the same, professionals, even at DFT, I will not take a beginner make-up artist ... you, like a photographer, will not go free to photograph an ordinary girl in a chamomile field, for you it is the same as for make us smokey ice or wind our hair; it is pleasant to go to interesting projects with interesting people and it is pleasant to work on a TFP basis, when you are 100% sure that you are working with professionals and what the result will be :-)

Maria Borovskaya 10/23/2014, 10:23 PM

Lelya, I agree with you, on such projects I am happy to work for free, and the article stipulated this: "7. Sounds mercantile, but! - look for an advantage in any proposal. If you are offered to do regular makeup on DFT-terms and take part in a regular photo session - do not agree, or at least take a fee for consumables. Oddly enough, but you can get a really good offer on DFT-terms, for example, in the end you will get a publication in a magazine or meet famous photographers, designers, models. "

People really get impudent and ask DFT to make an ordinary make-up, for which no one takes less than 1000! Of course,

Lelya Martian 10/23/2014, 9:36 PM

Maria, I don't agree anyway. When really professionals gather, there can be no talk of any 300 rubles. It might even look silly. When a model works on set, just arrived from fashion week in New york, it is a great success for many makeup artists to work with a truly professional model, world-class. And by the way, there can be no question of such a model paying for the studio))
The make-up artist works for his beech at TPP, so that it is of high quality (!) And that looking at him, he was called for a really good large commercial shoot. Also, to establish contacts with photographers who have a lot of commercial shoots, so that they call him. This is how the make-up artist's earnings are born.

Maria Borovskaya 10/23/2014, 18:35

Lelya, I wrote about making everyone comfortable to work, sometimes the model pays for the studio. In addition, I wrote that this should be stipulated, and depending on the project itself. How, in your opinion, make-up artists generally make money if after you say "300 rubles for consumables" you are blacklisted?))) Personally, I think that the make-up artist has nothing to do with DFT, they agree about paying for the studio model and photographer - this was originally when the term DFT first appeared. And if shooting at all on the street? Nobody pays anything for the studio, and only "thank you" to the makeup artist ... I just write that it is necessary to respect the work of each other, the makeup artist, I think the model should pay in general, because in principle everyone is trying for her: both the photographer and the stylist. ..

Lelya Martian 10/23/2014, 02:01

The article was written only from the standpoint of a makeup artist and rather for "novice" photographers and makeup artists. The payment for "consumables" is the same if the photographer, during his creative work, takes money for retouching, correcting the flaws of the same makeup artist.
Moreover, in creative projects most often the photographer pays for the studio .. which is much more expensive than consumables.

Ps offer me a make-up artist to pay for consumables, when I pay for the studio and rent a model from a European agency, I will immediately add it to my personal blacklist.

Maria Borovskaya 10/20/2014, 15:50

Stas, this already needs to be discussed with the organizers of the shooting itself: either the photographer or the model ... because the presence of the makeup artist is beneficial to both sides of the shooting: the model in the photo will look better than without makeup, and the photographer will process less if the makeup artist has done his job well work ...

Stas Mahler 10/19/2014, 10:58 PM

"- At TFP, always take the minimum payment for consumables, no one will get poorer, but this is a guarantee of a good result for everyone, and do not hesitate to name the amount for your talent."

Please specify from whom you should charge this fee?

Today was the first day of New York Fashion Week and I am working for Maybelline again - painting the Maybelline messengers who work in the bus in the main lobby. The work is simple, pleasant and profitable :)))
And I return to the answers to the eternal make-up questions :) This time - a question from Tatiana:

"Nastya, hello! I would like to ask you for advice. I live in Italy, now I have started to develop contacts with local photographers, although everything is difficult here somehow ... I think you will understand me, maybe you also live abroad. Maybe My question will seem stupid to you, but still)) How did you get to know the photographers? What is better? Write to an email, ask to meet in person or how? ... Something I am at a loss. I wrote to the agencies, but they do not even answer. ..
By the way, it is very common for photographers to call a makeup artist for a paid shooting for them, in order to supposedly evaluate how he works. I'm just at a loss - it's just that every first photographer does this! Just hands down ... "

Eh, Tanya! How familiar are all these feelings! During the four and a half years that I have been living in the United States, only the last year can be considered truly productive. In the sense of a career-work. At the same time, let me remind you that I have an additional advantage - I know the technique of body painting, unlike many of my colleagues, so I can fulfill unique orders. Therefore, today I will try to tell you with examples from personal experience how to accelerate my infusion into the industry of a new country. I will try to pick common points that I think will work everywhere. Although there are specificities in each country and there are a lot of differences between Italy and the USA.

The points:

  1. It will take you three to five years permanent work in a new country to build a career as a makeup artist. ( my count, no guarantees)
  2. Most likely, your portfolio will not fit the new market and will need to be almost completely re-created.
  3. You need web websitethat meets the requirements of the new market in the respective language + English, for example, Italian + English.
  4. It is necessary to explore the possibilities of social Internet activity in the new country. Social networks and some events, parties in "real life".
And now for more details.
Several years of constant work, not an idle stay in a new country. Of course, nobody knows you. Moreover, you are a stranger from another country. How can you rely on you? Only if someone has already worked with you. Desirable, eminent and serious. The industry also has its own etiquette, for example, a letter must also be able to write, and it is not a fact that they will answer it, yes. It's pretty simple in America - there are websites and books that talk about business etiquette... There's even a career guide book for makeup artists, stylists and hairdressers! I didn't buy it, because, in principle, I already know everything that is written there. As for other countries, I don't know. The best recommendation is a recommendation from a person in the industry. When a photographer is looking for a new makeup artist, he is not looking for a telephone directory, but through colleagues and other professionals - hairdressers, stylists, etc. I am now recommended by the photographers I have worked with, hairdressers, models. Several times I got the opportunity to work with a renowned photographer, when for some reason the planned makeup artist merged and it was necessary to urgently find a replacement - someone from the film crew suggested me. Therefore, the more people in the industry know you, the better. Even your colleagues, I often recommend some of my fellow peers for work that I can't take myself.
Portfolio. It is a mistake to think that a portfolio is 10 photos taken on the same day by one photographer. A portfolio is your experience, all your work worthy of attention. These are good models, first of all. Well nice photos and neat, beautiful retouching. What makeup should be in a portfolio? Pay attention to the work of makeup artists recognized in your country - go through the websites of the agencies, pay attention to what is there in the portfolio of makeup artists? Cleaner, commercial work? or creative? or a traditional make-up, like a smokey eye? Focus on this style when filming new work. Yes, and the models are exclusively from modeling agencies. This is a must)

To write or not to write to photographers? My answer is yes, write. In the email you can attach several photos of the Internet resolution to show your work and indicate your site. I still have such a trick. I have collected several of my works without retouching, mostly beauty and closeups. I show them to the photographer when I contact him to show my level of work. I know for sure that many photographers do not like working with new makeup artists, because they are afraid that they will ruin the shoot. I have already heard such stories - they say, from a makeup artist good works in beech, but on the set everything was very bad - uneven tone, crooked-oblique lips, eyeliner ... Elementary, Watson is what we see in beech and on the website - work after retouching. I have heard a story about how one photographer had to retouch makeup for several months, practically "painting" it again - after a bad meeting with a makeup artist! No wonder photographers are wary! And more about photographers. Everyone is interested in what you can, as they say in America, put on the table. That is - what are your ideas and do you have a team that will help to implement it. Make sure you have prepared mood boards, stories that you can implement as a makeup artist. If you write in your letter that you have a friend, a manicurist, hairdresser, etc. - which will help the whole story to be realized - this will raise your chances of success. And about the tactics of communication with the photographer. I write once - I do not like to impose. Many, of course, do not answer. But there are guys who attack photographers with artillery frequency - they write e-mails, comments in social networks, they are constantly scattered in compliments and willingness to work. And this tactic eventually works - many photographers I know were inferior to annoying applicants. True, as a rule, the acquaintance did not last long - such annoying people are given a chance with reluctance, if necessary, and any mistake is a guarantee that he will not be invited anymore :) In general, decide for yourself, the main thing is to measure your portfolio, as they say. Don't try to jump too high. Unless ... you're willing to pay the photographer! Yes, this is also a method and very effective - you pay the photographer for his work, getting photos for his portfolio and the image of a makeup artist who worked with Etaken Photographer (after all, no one knows what you paid for). I would gladly use the paid method of meeting a photographer, but at the time when I needed it, I stupidly did not have that kind of money :) In the USA, shooting of this kind can cost from 750-1000 dollars (this, of course, is exclusively a photo gallery rate) ...
You should have yours with you business Cards. It is not forbidden for a makeup artist to have a card with information on one side and a beautiful picture on the other. Ideally, it should be a graphic close-up, the more interesting the performance, the more intrigue. Here is this picture on the back of Julie Begin's business card, I know, "hooks" many:

About the agency. Of course, it is a huge illusion to hope that you, a new person in a foreign country, will interest the agency. They want pros with their own client base, that's the agency's main interest. It makes no sense to take on an unknown young but talented person, an agent can keep you in mind for several years, observing your growth and at a certain moment - get in touch. But - not before you start earning how you should) But you can get a job as an assistant and work with the presented makeup artists, receiving little money - but it's very interesting! Assistance is best school for a makeup artist. If I lived in Italy, I would ask for an assistant to Linda Cantello :)
In America, this is how each agency has a book drop-off watch: at this time, any professional can bring his portfolio and leave it at the agency for review. The note that you are a job seeker for a make-up assistant can be left in a note on the first page.
Be socially active - go to parties, parties, especially events organized by brands of cosmetics - MAS does this, for example. Well, don't forget the Internet - create a Facebook page that will be dedicated to your work, comment on your friends and colleagues. Find. what other resources are available - there are social networks for workers in the beauty industry. There used to be such a popular website Model Mayhem, but at some point I stopped even visiting it - there are too many low-level models, makeup artists, etc., real pros are lost. There are other social networks that are popular in different regions. I have heard many stories about a fashion bank, such social network for stylists. Usually everyone complains that all spam comes through her and the vonnabiz models ask for a shoot. So I can tell you that in American networks everything is the same! But sometimes - something works.

If you live in Europe, do not be limited to one of your own country - you can and should travel to all European fashion weeks, work in London and Paris, even if you live in Milan. It's not easy, but the path is the same, through the agencies. Write to agencies that represent famous makeup artists in Paris and London - at some point it will work!

And further. Let's just throw away any illusion. Do you think that everything was perfect, rosy and just developed in New York? As soon as I arrived, clients and magazines came running to me asking to work for them? How many free shots have I done and still do? Dozens. And not all the results I can use on the site and portfolio, unfortunately. There are clients who still have not settled with me and will not pay - I was simply used because of my inexperience. How often did I have to carry heavy suitcases in the subway and along the slushy streets, because I had to earn that fucking $ 200, and there was no way to spend money on a taxi. I can brag now interesting projects and magazines and make good money from my work. However, all this was not as easy as it might seem to the readers of my LJ :) Let's be realistic - a career requires painstaking work even in home country! To my colleagues who have moved, I can only wish a lot of strength and patience. Just like myself :)

Success means being in time for everything! What must a makeup artist have time to do to achieve fame, recognition, wealth? How to become a popular make-up artist, to whom it is difficult to sign up even in two or three months? Development Secrets in the Beauty Industry... Read on in our 20 best practices article!

The profession of a make-up artist can provide income no less than that of show business stars.
VIP clients, prestigious make-up courses, master classes, shows, exhibitions ...

How to become a famous, successful, rich makeup artist?

1. Study, study and study again. It is necessary to master the basic techniques of salon make-up on a professional level - this knowledge and skills can provide a stable income for a makeup artist at weddings, graduations, birthdays, photo shoots. When you want to go beyond the narrow scope of salon makeup, when there is a need to create more complex, interesting, creative works, you need to go through training from 1-2 best make-up artists of your city (country). If the make-up courses for professional development are chosen correctly, then you will have the opportunity to create complex conceptual works that can attract famous photographers, magazine publishers, famous fashion designers.

Need to develop in professionally, regularly visit interesting make-up workshops... Even if it seems to you that you already know perfectly all the declared techniques that will be demonstrated at the MK, there may be useful "chips", secrets, personal discoveries of the makeup artist-speaker, with which you can replenish your knowledge box. Be sure to go to MK with clean makeup templates and colored pencils to record the stages of creating each visage, write down important moments, "insights", ideas, valuable bits of knowledge.

Makeup artist Olga Osadchieva, Kharkov. Advanced training at MK on complex makeup schemes in pencil technique with Taisiya Vasilyeva.

2. Lots, lots, lots of practice. If you do not yet have a large client base that allows you to do at least 3 commercial make-ups per week - invite beautiful models and practice on them, fill your hand, hone your professional skills, work out new ideas, makeup sketches. Why is it best to practice on models from the outside, and not on sisters, mothers, aunts, grandmothers? Because, firstly, the invited models in the future can become your clients, because they actually recognize the hand of the master and, if necessary, use your services. Secondly, beautiful models are pearls of a professional makeup artist portfolio! Be sure to photograph or invite photographers in order to capture your work! To search for models, create an album "Models for Makeup" on your page or VKontakte group and from time to time announce it so that interested girls add their photos there.

Make-up artist Olga Osadchieva. The photo shows the model Sofia Martsenyuk, who uploaded the photo to the album “ Looking for models ”And was invited to shoot with fashion photographer Svetlana Mikulina.

3. Do not skimp on cosmetics and brushes, especially at the beginning of your professional career. It is better to accumulate and acquire the necessary minimum of high-quality cosmetics and branded brushes than to buy many cheap palettes, mascara that curls up into lumps and crumbles, an inexpensive selection of brushes that do not hold their shape and create dirt on the face, tonaks of dubious quality (this “slurry "Can not be named). Remember that professional cosmetics is the image of a make-up artist, it is a good reputation, it is, after all, peace of mind and a clear conscience that the makeup done will last until the end of the banquet and longer: if the client sleeps with makeup, then even on the second day it will look the same cool! Cosmetics and a case with which you come, brushes and a case in which brushes are stored, even your appearance, the cleanliness and neatness of your clothes are very important in shaping the impression with the client.

A make-up artist's paradise - a lot of professional cosmetics, Atelier palettes, a free choice of colors, shades, different textures and products.

4. Take part in competitions and exhibitions for makeup artists. Believe in yourself, take risks and win. Each competition is a small step towards success and popularity, an incentive to become better, an opportunity to show oneself, to look at others. In preparation competition work a professional trainer-make-up artist is very important, who helps to create an impeccable image, guides, prompts, helps to correct mistakes, promotes professional growth. Participation in contests is always a big financial cost, training, image preparation, purchase of additional cosmetics, brushes, decorative items, accessories, outfits, etc. The game is worth the candle if you, in addition to awards and diplomas, bring new knowledge, experience, useful contacts and a high-quality portfolio from the competitive arena. Take the trouble to invite a photographer who will film the backstage of the preparation of your competition image, and then conduct an individual photo session for your model.

Use the development algorithm below, activate the mechanisms of wealth, success, financial well-being.

5. How to Become a Wealthy Makeup Artist? Need to deal financial planning, control your budget, clearly record income from makeup and expenses on cosmetics. After you have invested money in your profession, underwent training, bought the cosmetics, brushes necessary for work, follow the algorithm of wealth and development: spend 10% of total income on advertising, no more than 30% on the purchase of materials, professional growth (competitions, advanced training, master classes) 20% of total income. The rest of the income is for living.

Helpful hints: do not buy unnecessary cosmetics that are rarely needed at work. Do not take more money to cosmetics stores than you need to buy everything you need from the list. It's hard to resist not to buy something new and cool, which you could do without. You need to experiment with the cosmetics that are already in stock, especially in creating creative images - using lipstick, eyeliner, mascara for other purposes (for example, creating a creative image, you can paint several curls or part of the face with oily lipstick of a bright color or do it with using mascara "furry" fashionable eyebrows).

An example of art makeup, in which cosmetics are used for other purposes: lipstick on the hair, glitters on the highlights of the cheekbones. Student's makeup in class ‘’.

6. Chat, make friends, collaborate with other makeup artists, hairdressers and photographers. Exchange of orders, assistance in force majeure situations, joint planning of a busy work schedule ... most importantly, do not forget to thank the partners who "share" orders with you. Maintaining friendly relations with the leading makeup artists of your city, you will be able to pick up new trends, techniques, make-up technologies, share ideas, ask directly “what was it done?”, “Where did you buy it?”, “How to find this model?” ...

7. Agree to interesting non-commercial projects, especially if you are promised high-quality photos for your portfolio or publication in magazines, well-promoted blogs. The world is small, everything happens for a reason, useful connections are always needed. However, be vigilant when working as a TFP makeup artist in photo shoots. Before giving consent, carefully read the photographer's work, style, color rendering, ability (or inability) to shoot high-quality portraits. Discuss in advance with the photographer how many processed photos and in what time frame you will expect, as in social networks the photos will be signed (for example, Makeup Artist: Name Surname Link to the group), will your logo be indicated on the photo. Do not allow yourself to be used as a free labor force, refuse projects where all participants (organizers, photographers) have their own commercial benefit, and they want to leave you without a fee. Respect your work, time and expensive materials of a professional makeup artist.

Fantasy makeup "Pomegranate" with large decorative forms.
Makeup artist Olga Osadchieva
Photographer Alexey Osadchiev

8. Portfolio - the face of the makeup artist. Sort your best works by album, write descriptions. If you are a beginner make-up artist, then the photographs that will make up your first professional portfolio are educational work performed in makeup courses or individual lessons with a stylist-make-up artist. The most prestigious makeup courses provide a basic portfolio building service educational workinviting a professional photographer at the end of each practice session.

Update and replenish your portfolio. Become a strict judge of what you are going to publish. Instead of posting a series of similar photos of dubious quality for subscribers to view, choose 1-2 best photos and send them to professional processing magazine-level retoucher. Add to your portfolio only quality workmade on attractive, watchable models that you like are admirable. Believe me, no one is interested in what kind of beautiful makeup you did for Baba Klava, but everyone will appreciate your masterpiece made on the first beauty of the city, even if it was a non-commercial TFP makeup, for which you did not receive a dime. Be sure to tag models on social media so that their friends can see your work in their news feeds. Ask models to repost from your group.

Makeup M & M's or Vanilla Chickenpox, work off course ''
Idea, sketch: Olga Osadchieva, student: Irina Buryakovskaya
Photographer: Alexey Osadchiev
Decorations: Yana Lynx
Retouch: Oksana Gordienko
Model: Anastasia Shportyak

9. Start e-book reviews. Ask clients to "drop a few words" about you as a master, their impressions of the makeup that you made. Place screenshots of correspondence in the book of reviews, in which clients and partners thank you. Feedback from clients is the consolidation of opinions about your work on the verbal level, the establishment of trusting relationships with future clients!

10. Do not forget to congratulate customers, partners, subscribers on their birthday, New Year, March 8. Congratulate brides on the anniversaries of their married life. Without spam, unobtrusively remind of yourself, then people will more often have a need for your services as a stylist-make-up artist.

Working as a makeup artist at a wedding is good because your services may be needed on anniversaries of family life, for pregnancy photo shoots, discharge from the hospital ...

11. Start teaching. If you are making progress in your work as a make-up artist, then you have probably already accumulated enough knowledge and skills, secrets and "chips" that you could teach those who are interested and need it now! Drawing up an author's course and teaching makeup techniques is an important stage of your career growth... You should not wait for a favorable moment when the economic situation in the country will improve, when you will win all possible titles, medals, diplomas at make-up contests, when there will be funds to open your own luxury make-up studio with euro renovation in the city center. Perhaps when all this happens, your courses will no longer be relevant, because thousands of other more daring and confident makeup artists will be ahead of you.

Conduct an experiment - doing commercial make-up before a photo shoot, wedding, graduation, any other holiday, tell the client, by the way, that you have a very interesting course "Makeup for yourself", where you could teach her how to use cosmetics correctly, quickly and beautifully perform day and evening makeup yourself. If she likes your services as a make-up artist, then be sure that soon she will want to undergo the “Make-up for herself” training with you - the main thing is to convey the information that there is such a service that it is not difficult to organize, there would be a desire!

 

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