Own business: how to open a medical office. Business plan for a medical clinic Sample business plan for a medical center

The need for high-quality, highly qualified medicine creates many opportunities for the creation of centers for the provision of medical care. But like any other business, medical also needs planning. The business plan of the medical center will allow you to open a profitable and interesting business and not burn out.

Not only a person with the appropriate education is able to open a business for the provision of medical services. But also someone who has the necessary skills and information necessary to launch a medical center. First of all, you need to collect as much information as possible about the activities of those already existing on the market. medical organizations and various clinics. Then determine which market segment will be the target audience.

Before you open a medical center from scratch, you need to decide on the types of services provided and the types of assistance provided:

  1. A specialized clinic provides services to patients with certain types of diseases, such as an oncology clinic.
  2. The multidisciplinary clinic treats various kinds illnesses and injuries.
  3. The diagnostic center provides services for diagnosing and detecting diseases, but does not deal with treatment.
  4. The presence of block structures, such as dentistry, traumatology, gynecology, and so on, is a priority for large cities with a large number of clients.

Instructions on how to open and what is needed for this

It is necessary to overcome a number of stages in order to open a private medical center.

Stage 1 - registration and preparation of documents

Unlike many other types of business, medicine requires a license to provide this type of service. This is a vivid example of the fact that medical practice is a very serious matter and only trained personnel can deal with it.

Collecting all the necessary data is an example of what medical services is a very complex process, since the application process can take several months, and a decision on whether to grant a license or not will have to wait no more than sixty days.

Stage 2 - finding a room

At this stage, there is an important task - to find a suitable room in which to open the center. The building should be located in a passable and easily accessible place. No need to force patients to travel long distances. An example of a good location is next to a hospital campus where public medical services are provided. People who are tired of standing in lines at free institutions are ready to pay for the help they need, this is a fact.

The premises of the center should correspond to the services provided. Dentistry requires much less space than a trauma clinic. It is also necessary to provide for the availability of special premises, which should be in each medical institution.

Stage 3 - purchase and installation of the necessary equipment

The biggest expenses are for the purchase of modern high-tech medical equipment. The cost of it, depending on the type of services provided, can reach huge sums. No customer wants to spend money on services that are provided using old or unreliable equipment. In this regard, it is impossible to save on the purchase of devices.

Stage 4 - recruitment

Only highly qualified graduates with experience should work in the medical center. Ideally, the employee should complete an internship abroad and have several certificates of professional development.

For a small clinic, the following staff is suitable:

  1. Two therapists working in shifts.
  2. Two nurses assigned to one of the doctors.
  3. Chief Accountant.
  4. Administrator.

If you are just opening, then such a staff will provide the necessary minimum of clients, and then it will need to be expanded, attracting more and more new specialists.

Stage 5 - promotion and advertising

At the stage of preparation for the opening, it is desirable to conduct a mass campaign to attract customers:

  • for example, publish booklets;
  • place banners in public places;
  • engage in advertising patterns in newspapers and on television.

The main task is to get clients to talk about the new center.

Financial plan

The costs of opening a medical center are quite high:

  1. Carrying out repairs - 140,000 rubles;
  2. Rent - 120,000 rubles;
  3. Purchase of equipment - 2,500,000 rubles;
  4. Purchase of medical instruments and other necessary supplies - 350,000 rubles;
  5. License - 15,000 rubles.

Possible risks

When starting such a business, the following points should be considered:

  1. The provision of medical services is associated with direct work with the population. In this regard, the reputation of the institution can be destroyed by a single negative review of the work of doctors. Therefore, the attitude towards customers must be perfect.
  2. Pricing policy should correspond to the level of demand. You should not break prices at the beginning of the journey, as this can play into the hands of competitors.
  3. Medical errors can result in license revocation and center closure.
  4. Saturated competitive environment in the medical services market is able to pull valuable personnel, which will hurt the prestige of the organization.

Opening a medical center is associated with a large number of various risks. Therefore, at the planning stage, it is worth paying great attention crisis management and internal management of the institution.

Video "The idea of ​​​​creating a medical center"

From this video you will learn how to competently draw up a business plan for opening a medical institution.

A business plan for a private clinic is the most important document at the stage of preparing a business and a step-by-step guide for an entrepreneur. How to develop an effective business plan, what items must be included in the document, and how to open your own clinic (maybe a whole multidisciplinary medical center) from scratch - we will consider further.

Stages of opening a private clinic

The business plan of a private clinic should cover all stages of preparation for opening. Only in this way can a businessman not lose sight of any important detail and clearly control the launch of the project. First you need to write a summary of the business and carefully analyze the market for competitors, the needs of the target audience and the opportunity to enter good profit. Then it is worthwhile to deal with the choice of premises, the process of buying or drawing up a long-term lease agreement, repair and purchase of the necessary equipment. But this is only in in general terms. An example of a business plan for a private clinic with calculations will be presented below.

The most important thing for successful development business - to determine the specialization of the center. Take as an example a business plan for a private clinic, you can open a dentistry project or an institution of a different direction - medical centers differ only in the range of services, and all other registration procedures will be similar. It is desirable to have medical education, but this alone will not be enough to launch a successful project. A businessman must have organizational and entrepreneurial skills.

Drawing up a business plan

A business plan for a dental clinic with calculations is a ready-made guide to action. Therefore, the preparation of the document must be approached with all responsibility. A business plan for opening a private clinic should include the following sections:

  1. Title page. It is necessary to indicate the name of the project and state the essence in one phrase, indicate the actual and legal address, contacts of leaders.
  2. Privacy Statement. If the dental clinic business plan falls into third parties, then the second page should set out the restrictions on disclosure, copying and dissemination of information.
  3. Summary of the business plan. The section summarizes the main provisions, the resources required and the expected results. Ready business plan dentistry or clinic providing services should arouse interest among investors and show the prospects for investment. This is the main goal of this part of the project.
  4. Information about the enterprise. It is necessary to state information about the enterprise in more detail. Imagine legal form organization, analysis of the company's work for the previous period (if any) or current marketing research, information about partners, suppliers and so on.
  5. or products. Describe in detail the services offered, the necessary permits (licenses and certificates). Diagrams, drawings and photographs are very welcome.
  6. Marketing. Analyze the sales market for services, provide information about competitors, give their comparative characteristics, make a SWOT analysis and identify factors that may affect demand.
  7. organizational plan. Expand organizational structure and give a description of the management system, indicate the requirements for the qualifications of hired personnel.
  8. Financial section. This is one of the most important sections. It is necessary to reflect all the costs of preparing and implementing the project, as well as calculate the payback and expected profit, describe cash flows(costs, revenues, taxes, profits, and so on).
  9. Guarantees and risks. Should be analyzed possible risks associated with the implementation of the project, and a strategy for minimizing them.
  10. Add-ons and applications. Attached in this part are the documents that were used to develop a business plan for opening a private clinic.
  11. Marketing research.

Center specialization

It is important to study the market for medical services in a certain locality to accurately determine the needs and solvency of the population. Traditionally, gynecology and reproductive health, urology, ophthalmology, cosmetology and dentistry remain the most popular. A business plan with calculations should clearly define the specialization.

There are separate centers that specialize in laboratory research, which is also profitable. Such laboratories are best located close to large public hospitals or in the city center. At in great demand in big cities, you can think about the project of a multidisciplinary medical center involving a large number of specialists of different profiles and providing patients with a full range of care.

Choice of legal form

Mandatory point of the business plan of a private clinic - choice organizational form. Before starting work, you need to register as a legal entity (with it in the future it is necessary to create a health care institution) or an individual entrepreneur. An individual entrepreneur in this area can be opened by a private entrepreneur without the appropriate education, but in this case, it is necessary to hire qualified specialists to serve patients.

Premises selection and renovation

The property may be owned or long term lease. It is better to choose a spacious building at the intersection of main streets, in the city center, in places with a large crowd of people, near metro stations, and so on.

The medical center should be easily accessible by public transport and private car. The location can attract a certain group of clients: for example, in a medical center in residential areas, elderly patients can be expected, and if you buy a building near new buildings, then middle-aged people with children are more likely to be clients.

When planning the location of the center, it is necessary to take into account building codes, as well as all the requirements for ventilation, quartz, lighting and ventilation of various types of offices.

The area depends on the list of services. For dentistry or a small center for receiving tests, only 25-40 m 2 will be enough, but a multidisciplinary private clinic will occupy a building of 2000-3000 m 2.

When developing a design project, it is worth moving away from the standard blue and white walls that resemble government clinics, because clients will feel uncomfortable and remember the district hospital (although the level of service quality differs markedly).

Clinic room design

It is worth using calm color combinations and warm tones. Adequate lighting is required, both artificial and natural. In addition to patients, specialists, an administrator and other staff will be in the clinic every day, so working conditions must be comfortable.

As for furniture, you will need an ordinary office, as well as directly medical and equipment. Cabinets, racks, tables and racks must be made of durable materials. It is necessary to buy sofas for the reception, armchairs and chairs for the offices. The color of the furnishings should be in harmony with the overall design of the premises.

Purchase of equipment

This is the most costly item of expenditure when opening a private medical clinic. High-quality equipment has to be ordered from abroad at a rather high price. A clinic of any orientation will require serious investments in the purchase of equipment. Dentistry and gynecology require special chairs, ultrasound or X-rays, laboratories need equipment for examining material, and so on. It is important that when equipping the classrooms, it is necessary to use the standards for the table of equipment for special-purpose products, which is approved by the Ministry of Health.

Computers and software

You will definitely need computer equipment and appropriate software. You need to purchase enough system units, monitors, network equipment and accessories. In some workplaces, laptops or tablets will be more appropriate. This will enable communication with clients: many private clinics now send test results and other information to patients via email. e-mail or remind you of the reception in messengers.

For work computer technology you need to purchase the software. Need programs for accounting, personnel management, electronic document management. The customer database should be stored in a specialized program. Records of clients' health, procedures performed, examinations, treatment prescribed and results should be kept.

Training

The business plan of a private clinic (an ultrasound room is supposed to be done with all other diagnostic services or just a small laboratory, it doesn’t matter) should definitely reflect the expected staff of health workers: doctors and nurses with the appropriate qualification level. The qualifications of employees must be confirmed by certificates and diplomas and other official documents. This will be required when obtaining a business license.

After the opening of a private clinic, it is the professionalism of doctors that will determine whether patients will visit your center. Often people do not go to a specific clinic, but simply to a doctor with good reviews. The level of satisfaction does not depend on the smile of the administrator (although politeness in dealing with customers must be present), but on whether the health problem has been resolved.

Licensing procedure

To obtain a license to operate medical activities, you need to prepare a large set of documents and submit directly to the licensing authority or through the State Services website. A state fee of 7,500 rubles is provided for receipt. The list of documents varies for legal entity and individual entrepreneur.

Advertising campaign

Before opening a medical center, it is necessary to carry out advertising campaign. In the business plan of a private clinic, this stage should also be described point by point. Need to notify target audience about the benefits of the new medical center. You can use the usual methods of advertising, such as banners, hang out on the streets and on public transport, flyers, publications in special publications. To more modern methods advertisements include search and contextual on the Internet, media. It is imperative to create a high-quality corporate website. On the initial stage It would be nice to launch a discount program and actively use a variety of promotions.

The cost of opening a medical center

In general, the costs of opening a narrow-profile clinic include:

  • rental and renovation of premises, purchase Supplies;
  • legal registration, obtaining a license;
  • purchase of equipment, machinery, special software;
  • advertising campaign costs.

The final cost depends on the size of the clinic and the list of services that are planned to be provided to clients. It is important to consider the cost of rent, because if placed in a large room, then it can be very high.

Consider, as an example, the financial part of a dentistry business plan with calculations for two chairs. It is necessary to rent a room (about 80 square meters will be enough), purchase two chairs, hire 6 doctors and an administrator. Such an office can serve up to 12 patients per day, and with an average cost of 1,600 rubles per person, the gross profit will be 720 thousand rubles.

The purchase of the necessary equipment and repairs will cost 2.5 million rubles. Monthly expenses will be approximately 450 thousand rubles. This amount includes the rent of the premises, utilities and the salary of specialists. In addition, you need to consider the cost of consumables. It will turn out about 100 thousand rubles a month.

Total net profit will be about 200 thousand rubles. per month. The payback period for such a small dental clinic is about a year.

Business without special education

Today, a medical business can be opened without an appropriate education - the law allows. Another thing is that it will be quite difficult to deal with a project without knowing the specifics of the work. When it comes to opening a private clinic on a franchise, companies prefer to cooperate with professional doctors and may refuse to sell a franchise to a person without a medical education.


* Calculations use average data for Russia

500 000 ₽

Minimum start-up capital

Up to 2 years

Payback

20%

Profitability

Many doctors who work in public institutions sooner or later think about the possibility of opening their own private office. Private medical practice is a relatively new phenomenon in our country. Although the opportunity to open their own offices has appeared not so long ago, more and more doctors are entering private practice.

What do you need to open a medical office?

If previously obtaining various permits was associated with various problems(mostly of a bureaucratic nature), now the procedure for their registration has been significantly simplified. However, to open a private medical office, considerable investments are required, and not all doctors who want to work for themselves are ready for this.

This type of business has another, very significant drawback: with relatively large investments, the payback period for a private office is at least two years. Not all doctors have the opportunity to wait that long. However, the increase in the number of private offices suggests that such a medical practice can still be a profitable venture, especially in the long term. Sooner or later, any specialist working in a foreign company reaches the "ceiling". In case of own business development options are virtually unlimited.

So, let's consider in more detail the procedure for opening a private medical office. First of all, you need to choose a suitable room for its location. Well, if such a room will be in your property. Someone even uses their house or apartment (or a separate part of it) for an office. However, in order to open an office in an apartment, it must be transferred to a non-residential fund. It goes without saying that this apartment should be located on the ground floor of an apartment building. To transfer it to a non-residential fund, you will need to obtain the consent of all the residents of your house. In principle, the process of collecting signatures is not difficult. But, firstly, it takes too much time (you will have to go around the apartments more than once to catch all the owners of the house), and, secondly, it is likely that some tenants simply will not agree to put their signatures (especially those whose apartments adjacent to yours).

Another option is to rent a separate office (preferably one that matches your specialty) in a medical facility - more convenient, and in some cases much more profitable. In this case, you will have much less problems with various regulatory bodies. In addition, you will have to spend less on advertising, because your potential clients they will come to you. Especially this option is convenient for dental offices. But experts advise pediatricians to look for a separate room. Many parents come to the children's polyclinic solely to obtain the necessary certificates and do not want to visit it again because of fears that the child may become infected there from other children.

To rent an office in a medical institution, it is necessary to conclude a lease agreement with the DIZO of the city administration. This will take about four to five weeks. When drawing up documents, it is recommended to indicate the exact schedule of your work: days and times, otherwise you will pay rent for 24 hours a day, and this may result in a round sum.

How to register a medical office

To run your own private practice you need to register as an individual entrepreneur. This can be done independently or you can turn to the services of numerous intermediary firms. as code economic activity(OKVED) you will need to choose "medical practice" (85.1). It will take no more than a week to complete the documents. As a result, the regional Federal Tax Service will issue you a certificate of registration. Choose the tax regime that suits you in advance.

The fact is that if you do not apply for the choice of tax regime, then by default you will work according to the general regime, which is completely unprofitable. You can go broke on taxes and paying for an accountant. For medical practice, the simplified taxation system is suitable, which is a special type of tax regime for small businesses with a simpler accounting system. Article 346.20 of the Tax Code of the Russian Federation establishes the following tax rates for a single tax:
6% if income is taxed;

15% if the object of taxation is income minus expenses. From January 1, 2009, differentiated tax rates ranging from 5 to 15% depending on the categories of taxpayers may be established in individual constituent entities of the Russian Federation.

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The second option is less convenient, since in this case it is necessary to keep a complex record of all expenses. Unfortunately, not all expenses can be documented - with the help of checks and receipts. Please note: an application for the simplified tax system must be submitted simultaneously with the registration of an individual entrepreneur. After receiving the certificate, you will also need to register with the Pension Fund as an entrepreneur and register with Regional Committee statistics.

What permits are needed to open a medical office

You will need a special license to practice medicine. You can deal with its design as soon as you have a lease agreement in your hands. exact list required documents to obtain a license, contact the licensing department of the regional Ministry of Health.

It may include the following documents:

    an application for a prescribed form of license,

    copies of certified and bound constituent documents with the seals of the license applicant (for a legal entity),

    a copy of the certificate of making an entry about legal entities in Single register state legal entities,

    copy of certificate of state registration applicant for a license as an individual entrepreneur,

    a copy of the certificate of registration of the license applicant for tax registration with the tax authorities,

    a copy of the conclusion of Sanepidnadzor on the compliance of the work performed and the services provided with sanitary rules,

    copies of all documents that confirm the qualifications of an individual entrepreneur or employees of a legal entity,

    receipts for the payment of license fees for consideration by the licensing authorities of an application for a license,

    power of attorney for the right to represent the interests of the license applicant (with the participation of intermediaries).

In addition, you will need to submit documents for the premises (document of ownership or lease agreement), documents that confirm the existence of organizational and technical conditions, as well as logistical equipment (equipment, tools, vehicles, etc.), documents confirming the availability and maintenance of fire protection equipment (fire extinguishing and fire alarm), documents confirming the presence in your staff of employees with at least five years of experience (for legal entities), documents confirming the presence of a secondary or higher medical education and at least two years of work experience in the licensed activity (for individual entrepreneurs), documents that confirm the fact of advanced training at least once every five years for employees of legal entities and individual entrepreneurs operating in the field of medicine.

Ready-made ideas for your business

The exact list of required documents depends on many factors, including the availability of special equipment, the specifics of your activity, etc.

In practice, the most difficult thing from this list is to get the conclusion of Sanepidnadzor. Getting this conclusion on your own takes a lot of time and effort. Therefore, experts advise to turn to the services intermediary firms. In this case, the conclusion will cost more, but the difference in price is compensated by the saved time and nerves. The services of intermediary firms will cost from 7 thousand rubles (checking all documents submitted for obtaining a license) and from 35 thousand rubles for issuing the license itself. The license will have to be obtained every five years.

In addition to the license itself, the execution of which takes the most time, you will need to purchase and register with the tax “Income and Expenses Accounting Book”, “Strict Accounting Forms Accounting Book”, the strict reporting forms themselves, the “Campular Audit Book”, keep various journals, including magazine fire safety, etc.

When you start working, you will have to regularly make mandatory contributions to Pension Fund RF and the Fund health insurance(the amount of payments depends on the size of the minimum wage). Keep in mind that if you plan to hire employees, then you will also have to pay contributions to the Pension Fund, Health Insurance Fund, Social Insurance Fund

How to choose a place for a medical office

So, the main issues that you will have to solve when opening your own medical office are choosing its location, obtaining the necessary documents and licenses, and promoting your services. When choosing a place, experts advise to carefully analyze the situation with competitors.

Moreover, since people usually approach the choice of a doctor very responsibly, when analyzing the level of competition, it is not necessary to take into account only the area where you plan to open an office. Of course, you should not open the third dental office on the same street, but clients are ready to go to the other end of the city to a good and trustworthy specialist. On the other hand, experienced entrepreneurs recommend renting office space in a residential area with new buildings and cottages. The more expensive and “luxurious” housing in the area, the better.

You can study competitors not only “live”, but also according to reviews of certain doctors on the Internet in local forums. By the way, you can also offer your services and advertise there. It is highly desirable to monitor reviews about your work on the Internet, because the number of your customers directly depends on this. Do not forget about traditional methods of promotion - distribution of leaflets, placement of advertisements in print media, placement of outdoor advertising.

If you are renting a space outside of a municipal health facility and are self-employed without hired employees, then consider whether it is worth spending money on making a large sign. Most likely, you will not sit all the time in the office, and your potential customers, attracted by the sign, may not find you in place, which will not best impression. You can limit yourself to a sign on the door with a reception schedule and a phone number for an appointment.

Among other things, you will also have to deal with accounting and management, reception of visitors and promotion. It will not be easy to deal with all this alone. It is desirable that from the very beginning you have at least one assistant, albeit without a medical education, but with good organizational and entrepreneurial skills, who will deal with administrative problems.

The opening of a private medical office will require from 500 thousand rubles. The exact amount depends on your specialty, the need to purchase (and cost) of special equipment, the number of employees and other factors. The payback period of such a business is from two years.

7676 people are studying this business today.

For 30 days this business was interested in 374120 times.

Profitability calculator for this business

Now more and more people trust only private medical institutions, as public ones are no longer always able to provide proper service and good medical care.

Absolutely every person who decides to do business has the opportunity to open a medical center from scratch. entrepreneurial activity. It is not at all necessary to have a medical education for this, although if you do, you will have a very small advantage over other entrepreneurs, as you will be able to better understand all the specifics of the activity. However, organizational and entrepreneurial skills are more important here than specialized medical education.

Download free medical center business plan

How to open a medical center

First of all, you should start by researching the market for these services in your city or region. Many people tend to visit the same medical institutions if they are satisfied with the quality of service, prices and qualifications of doctors. Therefore, if your city is oversaturated with private clinics of various profiles, it may be very difficult to squeeze into this market and win the sympathy of a large number of clients. After studying the competitors, you will be able to create your own market entry strategy, which will be the most optimal for you.

Licensing procedure

If many other types of business, for example, or, do not require a license to operate, then conducting medical activities is impossible without a licensing procedure. An application for a license can be submitted after the premises have been brought into the desired condition in accordance with the standards, there will be necessary equipment and staff with valid medical practice certificates will be recruited. The whole process of collecting the necessary documents and waiting for a response from the authority that issues the license can take a long time, up to one year. Consider this simple in organizing your business.

After obtaining a license, you will not be able to move your clinic to another location, as the license will only be valid at a specific address. If you plan to provide different types medical services, then a separate application for licensing must be submitted for each type.

Location selection

A medical center is a business in which location plays a huge role. Regardless of whether your clinic is specialized or multidisciplinary, it should be located as close as possible to the city center.

On the street where the clinic is located, there should be a constant flow of people. So more and more people will learn about your clinic, even just passing by. And your visitors won’t have to search for it for a long time, which will also only benefit you.

Room size selection

The size of the premises directly depends on the number of services that you are going to provide. If your clinic is highly specialized, for example, it is a dental office, then an area of ​​30 square meters will be enough to open it.

In the case of computer diagnostic centers, the situation is more complicated. Although this is also a specialized clinic, here you need to consider whether you can fit all the necessary equipment in the available space. For a multidisciplinary clinic in which doctors of various specializations will be treated, you should look for a room of 80 square meters or more.

Cost of equipment

Medical equipment is an expensive purchase, and you must understand that the largest part of the investment will go to the equipment. Equipment of foreign manufacturers "according to last word» Technology is a strong customer acquisition factor. The prestige of the clinic will largely be determined by the level of technology, in addition to the qualifications of doctors.

For example, an ultrasound diagnostic machine will cost you no less than $170,000, and a laboratory test machine will cost you about $60,000.

You can also consider buying used equipment. If it is in excellent condition and performs all its functions perfectly, then your patients will definitely not suffer from this, and you can save a significant amount of money at the initial stage of business.

Staff

You can choose personnel to work in a medical center as you like, the main thing is to follow the selection rules: a diploma of higher medical education, successful completion of medical practice, sufficient work experience. Internships in foreign clinics and participation in international medical conferences will be a significant advantage.

There will always be people who will significantly increase their confidence in the clinic if certificates of professional success and achievements hang in the office of the doctor who receives them.

Such a phenomenon as enticement good specialists from other companies to their own, has always been and will be present in different areas of business. When it comes to medicine, here this phenomenon is practiced very often. If you have enough arguments to convince a good doctor to go to work in your medical center, then by all means try to do it. Maybe, in relation to the clinic in which this doctor already works, this is not fair, but such are the harsh laws of business: everyone is trying to take his place under the sun and does it by any means available to him.

The most profitable areas of medicine

A considerable profit can be obtained both from multidisciplinary medical centers and from narrowly focused clinics. If you are considering opening a multidisciplinary clinic, of course, you have a chance to get more clients. But you must take into account that the costs of opening and developing such a clinic will be much higher, and marketing events to increase popularity will also be more difficult and extensive.

If you are thinking about opening a clinic that specializes in one area, then please note that the most popular areas in private medicine today are:

  • Dentistry;
  • Gynecology;
  • Urology;
  • Cosmetology;
  • Laboratory research.

Often, entrepreneurs who are interested in the medical field of business open a small, highly specialized clinic first. Such a business requires less investment, less equipment and is also much easier to manage. Over time, when the entrepreneur has already earned enough money from a small clinic and gained experience in doing business, he opens a large multidisciplinary clinic. Such a strategy is very reasonable and justified, but, of course, only you can evaluate your capabilities.

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Reviews (28)

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    Medical center business plan

    Vyacheslav
    Thank you very much for the provided business plan. Municipal medicine leaves much to be desired and more and more people turn to private clinics. I think the opening of my center will be timely.

    Vyacheslav, thank you for your feedback. You're right, it's not sad. Moreover, it is not the quality of treatment that suffers anymore, but the conditions in state clinics. Opening a private medical center promises to be a profitable venture, provided that competent and helpful staff are hired. We wish you success in your business.

    Medical center business plan

    Alexander
    Thanks for the business plan. The idea is very good, but too big for me. But with the help of your document, I was able to draw up my plan.

    Alexander, thanks for the feedback. Our team is working on projects applicable in most regions of the country. And, quite naturally, some refinement is required for specific conditions. We are glad that we could help you achieve your goal. We wish you success in establishing a medical center.

    Medical center business plan

    Nicholas
    Thanks for your work. You are doing a very good job and helping start-up entrepreneurs. There are no empty examples and advice in the business plan, but there are clear calculations with the rationale for each figure.

    Nicholas, thank you for your feedback. Many people are stopped by the lack of a clear plan, and when opening a medical center, this is simply necessary. We try to give this plan so that the understanding of the business structure becomes transparent. We wish you good luck in all your endeavors.

The main thing about the business plan of the medical center

An analysis of the medical services market in Russia demonstrates a steady upward trend in demand for high-quality paid medical services. Free municipal medicine often does not meet the expectations of the patient, and more and more people prefer to go to private clinics.

The medical business is characterized by a high level of costs, due to the need to comply with very stringent regulatory requirements. This applies to the premises, and to the equipment, and to the professional level of specialists working in the medical center. In addition, the category of costs can include regular expenses for staff development. High quality of services is the key to stable development of medical services business. Patients are ready to pay for their health, but only if they receive high-quality and professional service for this money.

In this regard, the selection medical personnel in private clinics, as a rule, is given Special attention. Preference is given to experienced professionals, holders of the first or highest category. But to keep such professionals, of course, is possible only with the help of a very good salary.

How much does health cost

As numerous surveys show, paid medical services are in high demand today. And this is no coincidence, since the state medical institutions They “please” us mainly with queues, the lack of coupons for narrow specialists, and the frankly unfriendly attitude of many medical workers.

Quite a different situation in paid medicine. An individual approach to each client is a guarantee that the next time a person wants to visit the same clinic. Modern equipment, use high technology– all this is necessary in order to remain a competitive institution. No wonder that this business just requires a huge amount of money. Medical equipment for various studies costs a lot of money. For this reason, the return on business in medicine is not as high as we would like. Nevertheless, the opening of a medical center in many regions remains relevant, which should be taken into account when making the final choice.

Opening a medical center as an individual entrepreneur will be incredibly difficult. In this case, the most profitable option is to obtain the status of a legal entity. This will minimize property liability while attracting and concentrating material resources as efficiently as possible.

The organization of a private medical clinic is incredibly difficult, but a reliable assistant in this matter will be professional example business plan for opening a medical center with ready-made calculations. It contains all the information you need to start your business.


Business and medicine - until recently, these two concepts seemed absolutely incompatible. Accustomed to public free medical facilities, the people at first were wary of private clinics. But very soon paid services began to gain popularity, in connection with which there were more and more people wishing to open a business in the field of medical services.

But, unlike many other types of business, not everyone can open a business in medicine, since the requirements for the implementation of this activity are very high. First of all, a person who plans to open a private clinic must have a higher or secondary medical education. In accordance with legislative norms, in order to carry out medical activities, a businessman must obtain an appropriate license.

A license is issued only if the businessman is able to prove that medical activities will be carried out in strict accordance with all norms and requirements. This document is issued for 5 years, and for the type of activity that is indicated in the nomenclature, the basis for this is a specialist certificate.

Alignment for a license

The organization of such a business as a medical center seems to be incredibly difficult due to the huge number of requirements that apply to this type of activity. For novice businessmen, starting a business in medicine is not the most the best option, including because only a specialist with experience can obtain a license authorizing the provision of medical services - this is a mandatory requirement.

A businessman needs, first of all, to decide on a specific direction - this may be the opening of a psychotherapeutic and psychological center, or the creation of a dental or cardiological clinic. The license gives the right to provide certain medical services, and a person who has a secondary special or higher medical education can obtain it.

Such a business project as a medical center requires the availability of an appropriate room that meets all the necessary requirements. Moreover, this building must belong to the license applicant for legal rights. The center should have all the conditions and opportunities for the implementation of medical activities - special medical equipment, technical equipment, tools. It is important to have experienced specialists in the staff - doctors, nurses, paramedics, who must undergo professional retraining every 5 years.

How to open a medical center, how to obtain a license for medical services, how to determine the cost of these services - there are a lot of questions during the organization of the process. Having at hand a competent sample of a business plan for a private medical clinic, it will be much easier for a businessman to cope with the difficulties that arise. This document describes the sequence of actions when creating a center and a lot of other nuances that are useful even for experienced businessmen.

A ready-made business plan for a medical center from scratch with examples of opening calculations

An economically sound business plan for a medical center will allow you to open your own business to provide medical services to the population, taking into account all the difficulties of building your own business in the field of medicine. This is a highly competitive but attractive niche, because there are almost no absolutely healthy people, and the most diverse assistance in treatment and prevention is needed. Following the recommendations of the finished document, you can turn a medical institution into a real clinic of the future, which will bring a solid income.

The proposed document contains estimates for the introduction of various types of medical enterprises, including the purchase of equipment for a small medical office or diagnostic center. A deep economic and mathematical analysis of the future business will allow organizing a company that will provide medical services to adults or children, or provide a highly specialized set of medical measures, for example, plastic surgery or gynecology.

To study information on the creation of a private clinic means to slightly open the door to the world of medicine, protect yourself from unjustified risks and be able to take into account a variety of small and large problems. Any medical institution, treatment and prevention unit will function smoothly and remain profitable if you do not go with the flow from the very beginning, but reinforce your actions with real facts and correct calculations.

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